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Hi, I’m Ben Woods, a graphic designer with 7+ years of experience spanning brand identity, print production, digital marketing, and AI-assisted workflows. I build tools and processes that elevate creative output without sacrificing craft. I bring a systems-minded approach that blends visual direction with hands-on production—from press-ready CMYK files and InDesign data merges to AI prompt engineering and scalable design systems. I thrive in environments that take design seriously and always believe there’s a better way to build something.…Hi, I’m Ben Woods, a graphic designer with 7+ years of experience spanning brand identity, print production, digital marketing, and AI-assisted workflows. I build tools and processes that elevate creative output without sacrificing craft. I bring a systems-minded approach that blends visual direction with hands-on production—from press-ready CMYK files and InDesign data merges to AI prompt engineering and scalable design systems. I thrive in environments that take design seriously and always believe there’s a better way to build something.

Ben Woods

Creative Director, Graphic Designer, Brand Designer, +7

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Hi, I’m Ben Woods, a graphic designer with 7+ years of experience spanning brand identity, print production, digital marketing, and AI-assisted workflows. I build tools and processes that elevate creative output without sacrificing craft. I bring a systems-minded approach that blends visual direction with hands-on production—from press-ready CMYK files and InDesign data merges to AI prompt engineering and scalable design systems. I thrive in environments that take design seriously and always believe there’s a better way to build something.…Hi, I’m Ben Woods, a graphic designer with 7+ years of experience spanning brand identity, print production, digital marketing, and AI-assisted workflows. I build tools and processes that elevate creative output without sacrificing craft. I bring a systems-minded approach that blends visual direction with hands-on production—from press-ready CMYK files and InDesign data merges to AI prompt engineering and scalable design systems. I thrive in environments that take design seriously and always believe there’s a better way to build something.

Available to hire

Hi, I’m Ben Woods, a graphic designer with 7+ years of experience spanning brand identity, print production, digital marketing, and AI-assisted workflows. I build tools and processes that elevate creative output without sacrificing craft.

I bring a systems-minded approach that blends visual direction with hands-on production—from press-ready CMYK files and InDesign data merges to AI prompt engineering and scalable design systems. I thrive in environments that take design seriously and always believe there’s a better way to build something.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Graphic Designer / Creative Director at Freelance

January 1, 2018 - April 27, 2025

Led design direction for over 10 brands in food, lifestyle, music, and Web3 industries, merging traditional craftsmanship with modern workflows. Partnered with engineering teams to resolve UX and data consistency issues, designed onboarding documentation, coordinated project timelines using JIRA and Confluence, and created visual identities, websites, packaging, graphics, and campaigns by fusing manual design systems with prompt-based generation. Established workflows combining Midjourney with Illustrator and Figma for prototyping and scaling brand systems. Guided clients on creative strategy and design implementation, developed content strategies, spearheaded concept development for product drops and NFT campaigns, integrated AI-driven design solutions, conducted competitive audits, and built collaborative remote frameworks using Notion, Figma, and Frame.io, balancing art direction with hands-on execution.

Data Acquisition Lead at Kevala

January 1, 2018 - January 31, 2025

Led visual documentation and mapping efforts at a fast-scaling energy infrastructure startup, supporting its growth from 20 to over 200 employees. Managed high-volume cross-team collaboration in a fully remote environment. Translated complex technical systems into visual diagrams and user flows to support internal tools and external partnerships. Maintained design version control across teams to reduce redundancy and streamline feedback. Created scalable templates and systems for presentations and internal communications. Balanced high-level design thinking with hands-on execution across documentation, UI, and platform goals. Developed asset libraries and responsive UI kits, managed creative direction for visual consistency, utilized AI tools like Midjourney, Photoshop, and Illustrator to streamline concept development, designed packaging and print collateral, built custom design systems in Figma, collaborated with developers, marketers, and founders for alignment on goals, produced mo

Brand Designer / Content Creator at Freelance

January 1, 2021 - January 31, 2024

Created content, character art, and interactive branded experiences for Web3 and lifestyle companies using traditional and modern design tools. Delivered creative assets tailored to brand audiences and helped elevate brand presence in competitive markets.

Graphic Designer / Creative Director at Freelance

January 1, 2018 - June 4, 2025

Led design direction for over 10 brands in food, lifestyle, music, and Web3 sectors, merging traditional craftsmanship with modern workflows. Partnered with engineering teams to resolve UX and data consistency issues, improving platform stability. Designed onboarding documentation and training materials to accelerate new hire ramp-up. Established workflows combining Midjourney with Illustrator and Figma for prototyping and scaling brand systems. Created visual identities, websites, packaging, graphics, and campaigns leveraging AI design tools. Provided guidance on creative strategy and content development, delivering brand kits and campaign assets. Spearheaded concept development for product drops, events, and NFT campaigns to elevate brand visibility.

Data Acquisition Lead at Kevala

January 1, 2018 - January 31, 2025

Led visual documentation and mapping efforts for a fast-scaling energy infrastructure startup growing from 20 to over 200 employees. Translated complex technical systems into accessible diagrams and user flows to support internal tools and external partnerships. Managed design version control to reduce redundancy and streamline feedback loops. Created scalable templates and UI kits to enhance community engagement and onboarding. Collaborated with developers, marketers, and founders to align visual output with business goals. Utilized AI tools like Midjourney, Photoshop, and Illustrator to streamline concept development and final asset production. Produced motion graphics and short video content for social media and product storytelling.

Brand Designer / Content Creator at Freelance

January 1, 2021 - January 31, 2024

Created content, character art, and interactive branded experiences for Web3 and lifestyle companies using both traditional and modern design tools and workflows.

Graphic Designer / AI Production Specialist at Wild Card

August 1, 2025 - Present

Led creative direction and production for a growing trading card and collectibles brand, shaping product lines across sports, entertainment, and IP. Built automated design systems and AI-assisted workflows using Claude, Leonardo, and Invoke to increase team output. Produced and edited trading card artwork and production-ready design files; managed end-to-end print production for cards, packaging, foil wraps, and marketing materials; architected InDesign data merge pipelines for scalable production; oversaw PDF workflows including editing, watermarking, proofing, and batch processing; developed prompt libraries and visual systems to ensure brand consistency across AI-generated and traditional assets; trained teammates on AI tools and design best practices; collaborated with licensing, operations, and creative teams to produce modular character art templates.

Freelance Graphic Designer at Independent

January 1, 2018 - Present

Led creative direction and design for 10+ brands across food, lifestyle, music, and Web3; crafted visual identities, packaging, websites, email campaigns, Amazon storefronts, newsletters, and marketing collateral; produced multi-channel marketing materials across digital ads, social media, print, and web; built custom design systems and scalable asset libraries; directed concept development for product drops, brand campaigns, and experiential events; created illustration-driven brand identities and campaign visuals; collaborated with marketers, writers, and editors to align design strategy with business goals, delivering high-quality work on time across concurrent projects.

Lead Designer at Augminted Labs

January 1, 2021 - January 1, 2025

Led creative direction and design for Web3 and lifestyle brands, delivering character art, content strategy, and interactive branded experiences; designed UI/UX for web-based dashboards and protocol experiences; built scalable design systems, UI kits, and asset libraries in Figma; streamlined concept-to-production workflows using Figma, Illustrator, Photoshop, and Framer; balanced big-picture creative vision with hands-on execution to support brand growth and onboarding.

Data Acquisition Lead at Kevala Analytics

January 1, 2018 - January 1, 2025

Led visual documentation, diagramming, and UX collaboration for a rapidly scaling energy infrastructure startup; translated complex energy grid systems into accessible data visuals; collaborated with engineering teams to resolve UX issues and improve data consistency; created onboarding materials, internal assets, and scalable templates to support cross-functional training and alignment across a fully remote team; managed project timelines and documentation using JIRA and Confluence; trained and reviewed peer work to ensure quality and productivity; developed proficiency in QGIS for geospatial data processing; led advanced mapping projects including photovoltaic labeling, parcel mapping, and phase tracing.