I'm Betsy Sutcliffe, a Columbia, SC-based graphic designer and photographer with a passion for branding, print collateral, and digital design. I collaborate with teams to translate ideas into compelling visuals, from logos and packaging to social media graphics and UI concepts. I bring strong technical skills in the Adobe Creative Suite and a hands-on approach to delivering high-quality designs that align with client brands and strategic goals.

Betsy Sutcliffe

I'm Betsy Sutcliffe, a Columbia, SC-based graphic designer and photographer with a passion for branding, print collateral, and digital design. I collaborate with teams to translate ideas into compelling visuals, from logos and packaging to social media graphics and UI concepts. I bring strong technical skills in the Adobe Creative Suite and a hands-on approach to delivering high-quality designs that align with client brands and strategic goals.

Available to hire

I’m Betsy Sutcliffe, a Columbia, SC-based graphic designer and photographer with a passion for branding, print collateral, and digital design. I collaborate with teams to translate ideas into compelling visuals, from logos and packaging to social media graphics and UI concepts.

I bring strong technical skills in the Adobe Creative Suite and a hands-on approach to delivering high-quality designs that align with client brands and strategic goals.

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Language

English
Fluent

Work Experience

Graphic Designer at Lander University – Student Success Center
February 1, 2024 - April 1, 2024
Collaborated with university faculty, staff, and design colleagues to create a graphic mural and related materials to support the goals of the Student Success Center.
Graphic Design Intern at Splash Omnimedia/Brand Buzz
May 1, 2024 - August 1, 2024
Collaborated with sales representatives to create designs aligned with clients' brand identities; designed print collateral (brand promotional materials, event flyers, business cards, direct mail); created social media posts; developed mockups for physical products.
Graphic Designer at Brand Buzz / Splash Omnimedia
August 1, 2024 - Present
Collaborated with sales representatives, directly communicating with clients to create designs that align with their brand identities; logos, promotional products, and mockups. Designed print collateral (event flyers, door hangers, rack cards, tri-folds, direct mailers). Managed social media content/designs and coordinated email content for clients or prospects.
Graphic Designer at Lander University – Physical Education and Exercise Science Department
November 1, 2023 - December 1, 2023
Worked with university objectives to design a new visual identity for the department; created graphic elements to target faculty, staff, and students.
Camp Staff at Camp Old Indian, Boy Scouts of America, Blue Ridge Council
June 1, 2017 - August 1, 2021
Director of Handicraft: created and planned Handicraft Merit Badge syllabus; trained and scheduled instructors; supervised instructors; created annual camp leather banner design; inventory of program supplies. Also served as Handicraft Instructor (Leatherwork, Woodcarving, Basketry, Welding, Art and Sculpture) and Trading Post Clerk (Cashier, Inventory and supply ordering).
Graphic Designer at California Republic Stand Up Paddleboarding
August 1, 2023 - September 1, 2023
Collaborated with proprietor to design and support company brand, values, and aesthetic. Created graphic elements for apparel to market the company to target audience.
Cashier at Hobby Lobby
January 1, 2022 - December 31, 2023
Cashier; Display setup; Customer service.
Photographer at Freelance
January 1, 2022 - Present
Engagements, Weddings, Baby Showers, Graduation, Athletic Events, Landscape/Scenery photography.

Education

Bachelor of Design in Graphic Arts & Interactive Media at Lander University
January 1, 2020 - January 1, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Education, Professional Services, Other