I am a multidisciplinary graphic artist, visual strategist, and creative director with more than two decades of experience shaping identity‑driven design for businesses, nonprofits, and personal brands. My work blends fine‑art sensitivity with modern design precision, creating visual narratives that feel intentional, grounded, and emotionally resonant. I began my career as the owner of a full‑service commercial sign and branding studio, where I designed custom logos, signage, and visual systems for more than 500 clients across New Jersey. My expertise spans CAD/vector illustration, typography, layout design, digital asset management, and large‑format production, giving me a rare ability to move seamlessly from concept to execution. Through my creative studios—Enso Wabi, Free‑Form Designs, and my photography work—I expanded my practice into mixed‑media art, brand storytelling, and fine‑art imagery. My creative style is known for its clarity, balance, and quiet strength, often inspired by natural textures, reclaimed materials, and the interplay between simplicity and depth. My creative philosophy centers on connection: the connection between brand and audience, between visual identity and emotional tone, and between the story a client wants to tell and the experience they want to create. Whether I’m designing a logo, crafting a visual identity system, or producing fine‑art photography, I approach every project with intention, curiosity, and a commitment to excellence.

Beverly Augello

I am a multidisciplinary graphic artist, visual strategist, and creative director with more than two decades of experience shaping identity‑driven design for businesses, nonprofits, and personal brands. My work blends fine‑art sensitivity with modern design precision, creating visual narratives that feel intentional, grounded, and emotionally resonant. I began my career as the owner of a full‑service commercial sign and branding studio, where I designed custom logos, signage, and visual systems for more than 500 clients across New Jersey. My expertise spans CAD/vector illustration, typography, layout design, digital asset management, and large‑format production, giving me a rare ability to move seamlessly from concept to execution. Through my creative studios—Enso Wabi, Free‑Form Designs, and my photography work—I expanded my practice into mixed‑media art, brand storytelling, and fine‑art imagery. My creative style is known for its clarity, balance, and quiet strength, often inspired by natural textures, reclaimed materials, and the interplay between simplicity and depth. My creative philosophy centers on connection: the connection between brand and audience, between visual identity and emotional tone, and between the story a client wants to tell and the experience they want to create. Whether I’m designing a logo, crafting a visual identity system, or producing fine‑art photography, I approach every project with intention, curiosity, and a commitment to excellence.

Available to hire

I am a multidisciplinary graphic artist, visual strategist, and creative director with more than two decades of experience shaping identity‑driven design for businesses, nonprofits, and personal brands. My work blends fine‑art sensitivity with modern design precision, creating visual narratives that feel intentional, grounded, and emotionally resonant.
I began my career as the owner of a full‑service commercial sign and branding studio, where I designed custom logos, signage, and visual systems for more than 500 clients across New Jersey. My expertise spans CAD/vector illustration, typography, layout design, digital asset management, and large‑format production, giving me a rare ability to move seamlessly from concept to execution.
Through my creative studios—Enso Wabi, Free‑Form Designs, and my photography work—I expanded my practice into mixed‑media art, brand storytelling, and fine‑art imagery. My creative style is known for its clarity, balance, and quiet strength, often inspired by natural textures, reclaimed materials, and the interplay between simplicity and depth.
My creative philosophy centers on connection: the connection between brand and audience, between visual identity and emotional tone, and between the story a client wants to tell and the experience they want to create. Whether I’m designing a logo, crafting a visual identity system, or producing fine‑art photography, I approach every project with intention, curiosity, and a commitment to excellence.

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Work Experience

Creative Director at Beverly Augello
February 28, 2025 - Present
Leading creative strategies and design solutions for a variety of clients, focusing on branding and visual identity.
Founder / Artist at Enso Wabi
March 1, 2025 - Present
Developing original artwork and products while managing all aspects of business operations and customer engagement.
Freelance Graphic Artist at M.A. Graphics
October 1, 1997 - October 1, 2017
Executed graphic design projects across a wide range of applications including promotional materials for businesses and events.
Owner at Beverly Augello Photography
December 31, 2015 - Present
Provided photography services focusing on portrait and event photography, utilizing creative direction to enhance image quality.
Freelance Graphic Designer at Beverly Augello
February 26, 2025 - Present
Designed promotional materials including logos, flyers, and branding collateral for various clients.

Education

Bachelor of Science at Liberty University
January 1, 2020 - May 1, 2027
New York Institute of Photography at New York Institute of Photography
January 1, 2016 - January 1, 2017

Qualifications

Add your qualifications or awards here.

Industry Experience

Professional Services
    uniE621 Six Frames, One Vision — Photography Series
    “Six Frames, One Vision” is a quiet study in detail, place, and presence. In this series, I explore the emotional resonance of everyday moments—capturing texture, light, and form across natural and mechanical subjects. Each frame stands alone in its narrative, yet together they form a cohesive meditation on stillness, contrast, and connection. • Winter Tide reflects the solitude of coastal winter, with soft dunes and fading light. • Illumination captures a weathered shoreline under a heavy sky, where a lone signpost becomes a symbol of direction and pause. • Steel & Spirit is a tribute to craftsmanship and legacy, seen through the chrome and grit of a vintage Harley-Davidson. • Red Fuel isolates the geometry and gloss of a classic car’s fuel cap—an abstract study in color and curve. • Soft Landing offers a moment of quiet gathering, as ducks settle into tall grass near water’s edge. • Quiet Gathering zooms into the delicate presence of a Lunar moth, resting in stillness and shadow. This series is part of a larger body of work that explores visual storytelling through contrast, composition, and emotional tone. I approach each image as a frame of presence—an invitation to pause, observe, and feel. photo photographer
    uniE621 Bridgeton Beacon — Signage & Postcard Design Project
    I created the complete visual branding materials for Bridgeton Beacon, designing custom signage and a promotional postcard that reflected the organization’s mission and community‑focused identity. I developed a clean, modern visual style that balanced professionalism with approach ability, ensuring the brand felt trustworthy, uplifting, and aligned with their nonprofit purpose. For the signage, I designed a clear, visually cohesive layout that enhanced visibility and recognition across public spaces. I selected typography, color palettes, and graphic elements that reinforced the organization’s message and strengthened its presence within the community. I also designed a full‑color postcard used for outreach and public engagement. This included layout design, messaging placement, and visual hierarchy to ensure the information was easy to read, aesthetically appealing, and aligned with the overall brand identity. This project allowed me to support Bridgeton Beacon’s mission by creating visual materials that communicated clarity, purpose, and community connection. logo graphicdesigner illustrator photo designer
    uniE621 Chef Terry French - Executive Knife Series Branding
    I was commissioned to design a custom logo for Chef Terry French winner of season two Food Network's Extreme Chef. the logo was featured on the Executive Chef Series knives produced by the German knife manufacturer Gunter Wilhelm. The project required a bold professional mark that could carry the prestige of a television culinary champion while remaining versatile for high end product engraving. The final design balanced strength, elegance and brand clarity delivering a visual identity worthy of both chef and product line. logo branding designer graphicdesigner
    uniE621 Intercoastal Flooring — Branding & Visual Identity Project
    I developed a complete visual identity and branding system for Intercoastal Flooring, creating a cohesive and professional look across all customer‑facing materials. I designed the custom logo, typography, and brand style, then expanded the identity into a full suite of marketing and operational assets. My work included vehicle lettering, business cards, letterhead, and a fully designed website that showcased the company’s services, craftsmanship, and brand personality. This project allowed me to blend strategic branding with practical design execution, ensuring that every element—from the logo to the work trucks—reflected consistency, clarity, and a strong visual presence. The result was a unified brand system that strengthened Intercoastal Flooring’s credibility, visibility, and customer recognition across digital and physical platforms. logo graphicdesigner illustrator branding designer photo webdesigner