Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Hello, I’m Paria (Zahra) Beygi. I have 7+ years of experience shaping visual identities and brand systems across fintech, crypto, medtech, academia, and research projects. My work spans brand identities, campaigns, social content, print and packaging, merchandise, and environmental and exhibition design. I’ve led teams, refined processes, and mentored designers to deliver production-ready, consistent visuals that help brands grow and earn trust. Design isn’t decoration; it’s a problem-solving tool that helps brands speak clearly to the right audience. I bring deep thinking, passion, and personal commitment to every project, and you can see that throughout my portfolio.…Hello, I’m Paria (Zahra) Beygi. I have 7+ years of experience shaping visual identities and brand systems across fintech, crypto, medtech, academia, and research projects. My work spans brand identities, campaigns, social content, print and packaging, merchandise, and environmental and exhibition design. I’ve led teams, refined processes, and mentored designers to deliver production-ready, consistent visuals that help brands grow and earn trust. Design isn’t decoration; it’s a problem-solving tool that helps brands speak clearly to the right audience. I bring deep thinking, passion, and personal commitment to every project, and you can see that throughout my portfolio.

Paria (Zahra) Beygi

Graphic Designer, Brand Designer, Designer, +1





Hello, I’m Paria (Zahra) Beygi. I have 7+ years of experience shaping visual identities and brand systems across fintech, crypto, medtech, academia, and research projects. My work spans brand identities, campaigns, social content, print and packaging, merchandise, and environmental and exhibition design. I’ve led teams, refined processes, and mentored designers to deliver production-ready, consistent visuals that help brands grow and earn trust. Design isn’t decoration; it’s a problem-solving tool that helps brands speak clearly to the right audience. I bring deep thinking, passion, and personal commitment to every project, and you can see that throughout my portfolio.…Hello, I’m Paria (Zahra) Beygi. I have 7+ years of experience shaping visual identities and brand systems across fintech, crypto, medtech, academia, and research projects. My work spans brand identities, campaigns, social content, print and packaging, merchandise, and environmental and exhibition design. I’ve led teams, refined processes, and mentored designers to deliver production-ready, consistent visuals that help brands grow and earn trust. Design isn’t decoration; it’s a problem-solving tool that helps brands speak clearly to the right audience. I bring deep thinking, passion, and personal commitment to every project, and you can see that throughout my portfolio.

Available to hire

Hello, I’m Paria (Zahra) Beygi. I have 7+ years of experience shaping visual identities and brand systems across fintech, crypto, medtech, academia, and research projects. My work spans brand identities, campaigns, social content, print and packaging, merchandise, and environmental and exhibition design. I’ve led teams, refined processes, and mentored designers to deliver production-ready, consistent visuals that help brands grow and earn trust.

Design isn’t decoration; it’s a problem-solving tool that helps brands speak clearly to the right audience. I bring deep thinking, passion, and personal commitment to every project, and you can see that throughout my portfolio.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Senior Graphic Designer at WMI (Whiteley Medical Instruments)

October 1, 2024 - Present

Co-developed full visual identity, illustration system, and brand guidelines. Co-created complete visual identity and brand guidelines impacting over 100 marketing materials. Created exhibition booth and user journey for medical conferences attended by professionals, boosting brand presence. Developed over 10 presentation and document templates, increasing internal and external communication efficiency. Contributed to responsive website layout design in line with the brand system.

Senior Graphic Designer & Brand Designer at Wallex Holding

January 1, 2021 - November 1, 2024

Co-led design of social media template systems and brand visuals for Wallex Holding and 3 subsidiaries (Wallpay, Utoprop). Developed 5 cross-brand social media template libraries that increased brand consistency and made content production faster and more scalable. Partnered closely with the marketing team to plan campaigns and manage design workflow, ensuring clear priorities and on-time delivery across 50+ weekly design requests. Designed and implemented a task-management system that reduced miscommunication and cut design-team overload by 30%, improving overall workflow at Wallex Holding.

Supervisor at Phinix Exchange

January 1, 2021 - January 1, 2022

Partnered with the marketing team on campaigns and brand communication across digital and offline channels. Led quality control for graphic and motion assets to ensure brand consistency in all touchpoints. Concepted and created visual assets for events and brand activations, from early ideas to final delivery. Directed the refinement of Phinix’s brand book, managing design tasks and improving colour harmony, illustration consistency, and digital ad templates.

Visual Identity Designer at PINCH CO2 storage research project

January 1, 2024 - January 1, 2024

Designed the visual identity and redesigned the logo for the multi-institution PINCH CO2 storage research project (Manchester, Durham, Princeton, Stuttgart, BP, Shell, Equinor). Selected to lead the logo redesign and brand identity for PINCH, a £754k EPSRC-funded project. Built a high-performing 10-person design team, improving output quality and cutting revision rounds by 30%; introduced structured design critiques and templates that reduced project turnaround times by ~3 days on average; onboarded 4 junior designers to full productivity 40% faster. Collaborated with marketing, product, and research teams to prioritize work and achieve 95% on-time delivery of design projects.

Illustrator / Cover Artist at Environmental Science & Technology Journal

December 1, 2023 - December 1, 2023

Enhanced the magazine’s impact by creating cover art visualizing geochemical dissolution with CT scan data.

Poster Designer at Tajrobe Theatre Festival

January 1, 2020 - January 1, 2020

Designed posters for the 2020 Tajrobe Theatre Festival.

Graphic Design Instructor at Rubikamp Leadership School

September 1, 2022 - September 1, 2024

Taught graphic design to adolescents (14–16) from socioeconomically and culturally challenged backgrounds. Improved community influence for 20 individuals by empowering them to turn challenges into motivation.

Supervisor at Phinx Exchange

January 1, 2021 - January 1, 2022

Partnered with the marketing team on campaigns and brand communication across digital and offline channels; led quality control for graphic and motion assets to ensure brand consistency across touchpoints; concepted and created visual assets for events and brand activations; directed the refinement of Phinx’s brand book, improving color harmony, illustration consistency, and digital ad templates.

Visual Identity Designer at PINCH Research Project

January 1, 2024 - Present

Designed the visual identity and redesigned the logo for the multi-institution PINCH CO2 storage research project (Manchester, Durham, Princeton, Stuttgart, BP, Shell, Equinor); selected to lead the branding; built a high-performing design team of 10; ensured consistent identity across research materials and communications.

Cover Art/Visual Designer at Environmental Science & Technology Journal

December 1, 2023 - Present

Enhanced the magazine’s impact by creating cover art visualizing geochemical dissolution with CT scan data.

Volunteer Cover & Media Designer at Iceberg Encounter in Room No. 4

January 1, 2022 - Present

Completed this pro bono project supporting mental-health awareness by designing the book cover, posters, and social media visuals.

Graphic Design Instructor at Rubikam Leadership School

September 1, 2022 - September 1, 2024

Taught graphic design to adolescents (14–16) from socioeconomically and culturally challenged backgrounds; improved community influence for 20 individuals.

Senior Graphic Designer at WMI (WhiteLy Medical Instruments)

October 1, 2024 - Present

Co-developed full visual identity, illustration system, and brand guidelines. Created exhibition booth and user journey for medical conferences attended by professionals, boosting brand presence. Developed over 10 presentation and document templates, increasing internal and external communication efficiency. Contributed to responsive website layout design in line with the brand system.

Graphic Designer at Phinix Exchange

January 1, 2021 - January 1, 2022

Partnered with the marketing team on campaigns and brand communication across digital and offline channels. Led quality control for graphic and motion assets to ensure brand consistency. Concepted and created visual assets for events and brand activations; refined the brand book, improving colour harmony, illustration consistency, and digital ad templates.

Visual Identity Designer at PINCH PROJECT

January 1, 2024 - Present

Designed the visual identity and redesigned the logo for the multi-institution PINCH CO2 storage research project (Manchester, Durham, Princeton, Stuttgart, BP, Shell, Equinor).

Graphic Designer at Environmental Science & Technology Journal

December 1, 2023 - Present

Enhanced the magazine's impact by creating cover art visualizing geochemical dissolution with CT scan data.

Senior Graphic Designer at Nakhaei Studio

January 1, 2020 - January 1, 2021

Co-created visual identities and brand systems for multiple clients; produced print materials, social visuals, and packaging concepts; contributed to product sample presentations and photography.

Graphic Designer / Senior Graphic Designer at WMI (Whitely Medical Instruments)

November 1, 2024 - Present

End-to-end brand, product, and marketing visuals; built a dynamic brand identity using Sigmund Freud’s psyche model with input from psychologists; packaging systems and production-ready artwork; website user flow, hero assets, motion graphics; editorial assets; end-to-end exhibition system including visitor flow, booth layout, signage, and a production guide; digital key visuals and channel assets.

Senior Graphic Designer & Brand Designer at Wallex Holding

January 1, 2022 - November 1, 2024

Delivered brand systems, campaigns, and product visuals; traffic management for a ~10-person team; social content strategy for podcasts and video series; maintained cross-brand visual language; created campaign visuals, templates, and internal documents; optimized website visuals for a ~5 million-user platform; managed events and exhibitions; produced environmental graphics and VIP collateral.

Graphic Designer at Nakhaei Studio

January 1, 2020 - January 1, 2021

Supported multiple client brands from concept to final delivery across identity, print, digital, packaging, and retail touchpoints; created brand identities across interior design, furniture, sanitaryware, restaurants, and tobacco; produced brochures, catalogues, promotional print, showroom graphics, packaging artwork, and basic photography support.