I'm Bhumi Vadher, a pixel-perfect UI/UX designer and interaction design specialist who puts people at the heart of every product. I prioritise accessible, on-brand experiences and love turning complex challenges into clean, intuitive interfaces. Over the years I’ve led global redesigns, built scalable design systems in Figma, and collaborated with cross-functional teams to ship mobile-first experiences that perform—boosting traffic, reducing bounce, and improving engagement. I’m passionate about usability, accessibility (WCAG 2.1 AA), and delivering high-quality work that users enjoy.

Bhumi Vadher

I'm Bhumi Vadher, a pixel-perfect UI/UX designer and interaction design specialist who puts people at the heart of every product. I prioritise accessible, on-brand experiences and love turning complex challenges into clean, intuitive interfaces. Over the years I’ve led global redesigns, built scalable design systems in Figma, and collaborated with cross-functional teams to ship mobile-first experiences that perform—boosting traffic, reducing bounce, and improving engagement. I’m passionate about usability, accessibility (WCAG 2.1 AA), and delivering high-quality work that users enjoy.

Available to hire

I’m Bhumi Vadher, a pixel-perfect UI/UX designer and interaction design specialist who puts people at the heart of every product. I prioritise accessible, on-brand experiences and love turning complex challenges into clean, intuitive interfaces.

Over the years I’ve led global redesigns, built scalable design systems in Figma, and collaborated with cross-functional teams to ship mobile-first experiences that perform—boosting traffic, reducing bounce, and improving engagement. I’m passionate about usability, accessibility (WCAG 2.1 AA), and delivering high-quality work that users enjoy.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Beginner
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Language

English
Fluent

Work Experience

Lead UI Designer at SAGE Publishing Ltd
January 1, 2009 - Present
Led the redesign of SAGE Publishing’s global corporate e-commerce platforms and marketing websites, focusing on user-centered, responsive, and accessible design. Developed a comprehensive design system in Figma using tokens, variables and styles to ensure consistency and scalability. Drove a mobile-first approach that boosted mobile traffic by 47%, increased total website traffic by 30%, and reduced bounce rate by 28%. Delivered UX research, wireframes, high-fidelity prototypes, stakeholder demos, and regular UAT with cross-functional teams to align design with business goals. Championed accessibility (WCAG 2.1 AA) and SEO integration across UI designs and collaborated closely with developers to implement pixel-perfect, on-brand interfaces. Managed and mentored a hybrid team of in-house and contract designers through EditorX/Wix and traditional handoffs.
Junior Web Developer at Thomson Reuters
May 1, 2007 - December 1, 2008
Redesigned the HR website, creating a central hub for employee queries and workflows; contributed to a 30% reduction in enquiries.

Education

BSc Degree (Hons) 2:1 in Business Information Technology at University of Westminster, London
September 1, 2002 - June 1, 2006

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Professional Services, Software & Internet, Retail