Hi there! I’m Bianca Balderas, a public relations professional with eight years of experience spanning multiple industries. I specialize in creating and executing communications strategies that blend traditional and digital PR to deliver measurable results. I excel in project management, building strong media relationships, and leading end-to-end PR campaigns.

Bianca Balderas

Hi there! I’m Bianca Balderas, a public relations professional with eight years of experience spanning multiple industries. I specialize in creating and executing communications strategies that blend traditional and digital PR to deliver measurable results. I excel in project management, building strong media relationships, and leading end-to-end PR campaigns.

Available to hire

Hi there! I’m Bianca Balderas, a public relations professional with eight years of experience spanning multiple industries. I specialize in creating and executing communications strategies that blend traditional and digital PR to deliver measurable results. I excel in project management, building strong media relationships, and leading end-to-end PR campaigns.

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Language

English
Fluent
Japanese
Intermediate

Work Experience

Regional PR Manager at Geezer Build Private Limited
February 1, 2024 - October 28, 2025
Lead regional PR and account management, develop and implement end-to-end PR campaigns, build media relationships, and drive measurable results for music and entertainment clients across Southeast Asia.
Account Manager at Geezer Build Private Limited
August 1, 2022 - February 1, 2024
Secured and managed PR campaigns for high-profile corporate clients, including entertainment and music sectors; built and nurtured client relationships; delivered strategic PR plans.
Account Manager at FleishmanHillard - Manila
August 1, 2022 - August 1, 2022
Secured and managed PR campaigns for high-profile corporate clients including Singapore Tourism Board, SMD, Signify (formerly Philips Lighting), TransUnion, Operation Smile, and Property Guru.
PR Campaigns Consultant at Lyceum of the Philippines - Laguna
May 1, 2017 - Present
PR campaigns for Japanese clients expanding reach to Southeast Asia; main focus on music and entertainment industries; key clients included Singapore Tourism Board, SM Development Corporation, Signify (formerly Philips Lighting), TransUnion, Operation Smile, Property Guru.

Education

at Bain Communication Lyceum of the Philippines - Laguna
May 1, 2017 - October 28, 2025
at Lyceum of the Philippines - Laguna
January 11, 2030 - May 1, 2017

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Travel & Hospitality