Bianca Ribeiro

Available to hire

I'm Bianca Ribeiro, a Product Designer with over eight years of experience specializing in UX/UI design across SaaS, Fintech, and E-commerce.

About

I’m Bianca Ribeiro, a Product Designer with over eight years of experience specializing in UX/UI design across SaaS, Fintech, and E-commerce. I craft mobile and web experiences, design systems, and responsive interfaces that improve engagement and conversions. I work end-to-end from research and prototyping to delivering production-ready UI in Figma, collaborating closely with engineers, product managers, and ML teams.

I’m comfortable balancing speed and polish, leveraging AI-assisted tools to accelerate delivery while maintaining high craft and accessibility (WCAG) standards. I bring a strong background in UX research, Agile methodologies, cross-functional collaboration, and a passion for accessible, user-centered design.

  • 7 years' experience
  • Joined November 2025

Industry experience

  • Software & Internet
  • Retail
  • Financial Services
  • Media & Entertainment
  • Professional Services
  • Other

Work experience· 12 roles

UX Researcher and Designer · PTSBOct 2025 – Oct 2025 · 1 mo

Led UX research and design initiatives for digital banking solutions across mobile and web platforms, optimized CMS-based content authoring workflows, and conducted usability testing and A/B testing to improve platform performance. Created information architecture, wireframes, and high-fidelity prototypes in Figma; ensured data protection compliance and risk-aware design, contributing to improved user experiences and engagement.

UX Designer · PTSBOct 2024 – Oct 2024 · 1 mo

Led UX research and design initiatives for digital banking solutions across mobile and web platforms, with a focus on improving user experience and optimizing content authoring workflows within the CMS. Conducted usability testing and user analysis to improve CMS-powered platform performance, resulting in a 30% reduction in page load times. Delivered user-centered designs for mobile and web applications, addressing complex design challenges and creating intuitive interfaces. Ensured high-quality user experiences through rigorous A/B testing, QA testing, and feedback integration in product design. Created information architecture, user flows, and wireframes, validated with usability testing, and documented style guides and high-fidelity prototypes in Figma. Leveraged Miro for collaborative brainstorming and ideation sessions to enhance product design solutions.

UX Research and Product Designer · PTSB, Dublin (Contract)Sep 2024 – Nov 2025 · 1 yr 3 mos

Led UX research and design initiatives for digital banking solutions across mobile and web platforms, focusing on improving user experience and optimizing CMS content authoring workflows. Established WCAG accessibility standards across platforms, design systems, and release cycles. Conducted usability testing and user analysis to enhance a CMS-powered platform, achieving a 30% reduction in page load times. Delivered user-centered mobile and web interfaces for mortgage-related financial products, translating insights into IA, flows, and high-fidelity prototypes in Figma. Created detailed user stories to guide product development and collaborated with engineers, product managers, and ML teams to ensure production-ready deliverables.

UX Researcher and Designer · PTSBSep 2024 – Nov 2025 · 1 yr 3 mos
Product Designer · Inflight DublinJul 2024 – Jul 2024 · 1 mo
Product Designer · Inflight DublinJun 2022 – Jul 2024 · 2 yrs 2 mos
UX & Digital Designer Lead · Home Store and MoreMar 2022 – Mar 2022 · 1 mo
Creative Designer · BrandwellDec 2018 – Dec 2018 · 1 mo

Education· 21

Diploma in Figma and UX Design · Udemy2020
Diploma in Web Design · IBAT College Dublin2017
Master of Business Administration (MBA) in Business Marketing Research · University Center of Estácio de Sá2014 – 2015
Bachelor’s Degree in Graphic Design · State University of Minas Gerais2008 – 2012

Certifications and awards· 9

Diploma of UX Design and AI Design2025 – 2026
Diploma in Web Design2017
Bachelor’s Degree in Product Design2020
Diploma in Figma and UX Design2014 – 2015

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