Black Jiracheep
Brand and Packaging Designer with experience across FMCG, beverage, food, and consumer brands in both agency and in-house environments.
About
Brand and Packaging Designer with experience across FMCG, beverage, food, and consumer brands in both agency and in-house environments.
My background combines strategic thinking, concept development, and production-ready execution, with experience spanning packaging design, brand identity systems, visual assets, and commercial rollout.
I enjoy turning consumer insights into simple, distinctive design solutions that balance creativity with real-world business needs.
Experienced in collaborating with cross-functional teams, presenting design rationale, and taking projects from early concept through to final execution.
- 4 years' experience
- Joined July 2025
Languages
- EnglishFluent
Industry experience
- Consumer Goods
- Professional Services
- Retail
- Manufacturing
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Work experience· 5 roles
Brand and packaging design development across APAC beverage categories, with a primary focus on Sting and Revive. Lead design refresh projects from insight to execution. Ensure design outputs align with global brand standards while remaining relevant to local market needs. Develop production-ready artwork, packaging adaptations, and visual assets for commercial launches. Partner with market, insights, and regional teams to translate consumer needs into effective design solutions. Drive design presentations across regional markets, aligning creative and commercial objectives.
Supported FMCG branding and packaging projects within a commercial agency environment; assisted with packaging development, layout exploration, and category research across active client briefs.
Supported FMCG branding and packaging projects within a commercial agency environment. Assisted with packaging development, layout exploration, and category research across active client briefs.
Education
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