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Brand and Packaging Designer with experience across FMCG, beverage, food, and consumer brands in both agency and in-house environments. My background combines strategic thinking, concept development, and production-ready execution, with experience spanning packaging design, brand identity systems, visual assets, and commercial rollout. I enjoy turning consumer insights into simple, distinctive design solutions that balance creativity with real-world business needs. Experienced in collaborating with cross-functional teams, presenting design rationale, and taking projects from early concept through to final execution.…Brand and Packaging Designer with experience across FMCG, beverage, food, and consumer brands in both agency and in-house environments. My background combines strategic thinking, concept development, and production-ready execution, with experience spanning packaging design, brand identity systems, visual assets, and commercial rollout. I enjoy turning consumer insights into simple, distinctive design solutions that balance creativity with real-world business needs. Experienced in collaborating with cross-functional teams, presenting design rationale, and taking projects from early concept through to final execution.

Black Jiracheep

Brand Designer, Packaging Designer, Designer, +4

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Brand and Packaging Designer with experience across FMCG, beverage, food, and consumer brands in both agency and in-house environments. My background combines strategic thinking, concept development, and production-ready execution, with experience spanning packaging design, brand identity systems, visual assets, and commercial rollout. I enjoy turning consumer insights into simple, distinctive design solutions that balance creativity with real-world business needs. Experienced in collaborating with cross-functional teams, presenting design rationale, and taking projects from early concept through to final execution.…Brand and Packaging Designer with experience across FMCG, beverage, food, and consumer brands in both agency and in-house environments. My background combines strategic thinking, concept development, and production-ready execution, with experience spanning packaging design, brand identity systems, visual assets, and commercial rollout. I enjoy turning consumer insights into simple, distinctive design solutions that balance creativity with real-world business needs. Experienced in collaborating with cross-functional teams, presenting design rationale, and taking projects from early concept through to final execution.

Available to hire

Brand and Packaging Designer with experience across FMCG, beverage, food, and consumer brands in both agency and in-house environments.

My background combines strategic thinking, concept development, and production-ready execution, with experience spanning packaging design, brand identity systems, visual assets, and commercial rollout.

I enjoy turning consumer insights into simple, distinctive design solutions that balance creativity with real-world business needs.

Experienced in collaborating with cross-functional teams, presenting design rationale, and taking projects from early concept through to final execution.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Brand Designer at PepsiCo APAC

October 1, 2025 - Present

Brand and packaging design development across APAC beverage categories, with a primary focus on Sting and Revive. Lead design refresh projects from insight to execution. Ensure design outputs align with global brand standards while remaining relevant to local market needs. Develop production-ready artwork, packaging adaptations, and visual assets for commercial launches. Partner with market, insights, and regional teams to translate consumer needs into effective design solutions. Drive design presentations across regional markets, aligning creative and commercial objectives.

Freelance Designer at The Key Branding

August 1, 2025 - Present

Supported FMCG branding and packaging projects within a commercial agency environment. Assisted with packaging development, layout exploration, and category research across active client briefs.

Design Placement at Hulsbosch

May 1, 2025 - Present

Participated in intensive FMCG branding and packaging placement within a leading Australian design consultancy. Worked on agency-style design challenges involving category research, semiotics, concept development, and presentation design.

Midweight Designer at Adhock Design Agency

September 1, 2019 - October 1, 2022

Delivered FMCG branding and packaging projects for global and regional clients, including Unilever and Diageo. Developed packaging concepts, key visuals, mockups, and campaign assets. Produced presentation materials, image retouching, and production-ready artwork across multiple formats. Art directed photographers and retouchers, coordinating shoots and post-production to ensure alignment with creative intent. Prepared print-ready packaging files and collaborated with suppliers through final production.

Brand Designer at The Key Branding

August 1, 2025 - Present

Supported FMCG branding and packaging projects within a commercial agency environment; assisted with packaging development, layout exploration, and category research across active client briefs.