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Hey! I'm Simonne, a social media strategist and content designer with six years of experience across agency and brand-side roles. As the founder of Bloom & Sass Social, I help beauty and wellness brands grow organically on Instagram through strategic content that actually converts. My approach combines data-driven strategy with elevated content creation. From Instagram audits and coaching to reel production and full social media management. I know what makes your ideal clients book, because I've been on both sides of the beauty industry.…Hey! I'm Simonne, a social media strategist and content designer with six years of experience across agency and brand-side roles. As the founder of Bloom & Sass Social, I help beauty and wellness brands grow organically on Instagram through strategic content that actually converts. My approach combines data-driven strategy with elevated content creation. From Instagram audits and coaching to reel production and full social media management. I know what makes your ideal clients book, because I've been on both sides of the beauty industry.

Simonne Hill

Social Media Manager, Marketing Strategist, Brand Strategist, +2

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Hey! I'm Simonne, a social media strategist and content designer with six years of experience across agency and brand-side roles. As the founder of Bloom & Sass Social, I help beauty and wellness brands grow organically on Instagram through strategic content that actually converts. My approach combines data-driven strategy with elevated content creation. From Instagram audits and coaching to reel production and full social media management. I know what makes your ideal clients book, because I've been on both sides of the beauty industry.…Hey! I'm Simonne, a social media strategist and content designer with six years of experience across agency and brand-side roles. As the founder of Bloom & Sass Social, I help beauty and wellness brands grow organically on Instagram through strategic content that actually converts. My approach combines data-driven strategy with elevated content creation. From Instagram audits and coaching to reel production and full social media management. I know what makes your ideal clients book, because I've been on both sides of the beauty industry.

Available to hire

Hey! I’m Simonne, a social media strategist and content designer with six years of experience across agency and brand-side roles. As the founder of Bloom & Sass Social, I help beauty and wellness brands grow organically on Instagram through strategic content that actually converts.

My approach combines data-driven strategy with elevated content creation. From Instagram audits and coaching to reel production and full social media management. I know what makes your ideal clients book, because I’ve been on both sides of the beauty industry.

Skills

Copywriting

Video Advert

Experience Level

Copywriting

Expert

Video Advert

Expert

Language

English

Fluent

Work Experience

Founder & Social Media Strategist at Bloom & Sass Social

December 1, 2022 - Present

A social media agency specialist focusing on organic social media strategy and content creation, with a dedicated focus on short-form video (Reels and TikTok) for both organic and paid social media. Provides tailored strategy coaching and full account management to wellness businesses seeking to build highly authentic and engaged audiences.

Marketing Coordinator at ZURU

June 1, 2022 - October 1, 2022

Organic content ideation, research and creation, social media management, owned channel management including eDM, website and blog, review content performance and actioning insights, and competitor research to inform future strategic planning.

Social Media Specialist at PetStock NZ

August 1, 2024 - April 22, 2026

Directed and owned all organic social media platforms for PetStock NZ, overseeing strategy, content creation, and partnership management to drive performance. Spearheaded content creation for organic channels, including developing and editing short-form video that resulted in the company's most viral TikTok to date, reaching over 330k accounts.