I am a NYC-based freelance graphic designer with experience working for major corporate brands for the last 20 years. I have been lucky enough to work side by side with great teams for UBS, Barclays, BMO, Allianz, Greystone, BGB Group, Zillow, Citi, Evoke Group, PwC, New York Life, IMRE, and MetLife. With Digital and Print design experience for more than 6 years and Presentation Design experience for 20 plus years. Freelance Art Director/Graphic Designer Various Clients Jan 2019 - Present New York, New York • Responsible for the conceptual development and design of both digital and print projects. (Projects include micro-sites, social media and web content, email templates, web banner ads, trifold brochures, magazines, business cards, flyers, package design and printed ads). • Collaborated with Account Team, PMs, Copywriters, and Senior Creatives for strategic planning, marketing, and project management. • Developed, produced and maintained decks, booklets, and storyboards as well as client presentations and other marketing collateral. • Clients included: Assurant, BGB Group, Evoke Group, Greystone and New York Life, Citi, IMRE, PwC. Current Clients: MetLife, EssenceMediaCom Senior Art Director Havas Health Plus Apr 2022 - Jul 2023 New York, New York • Worked on creative campaigns for multiple indications for the respiratory drug Dupixent, resulting in increased brand awareness as well as a rise in patients treated. • Creating a range of powerful, viable concepts and designs for healthcare professionals. Projects include: Printed/Animated Walls for Events, Digital Panels, Brochures, eBlasts, Overhead Banners, Printed and Digital Banner Ads, and Videos. • Collaborated with cross-functional teams, including medical experts, legal, copywriters, and account team to ensure compliance and accuracy in all promotional materials. • Covered 3 out of 5 indications across the DUPIXENT brand including Asthma, EoE, and Nasal Polyps.

William Valderrama

5.0 (5 reviews)

I am a NYC-based freelance graphic designer with experience working for major corporate brands for the last 20 years. I have been lucky enough to work side by side with great teams for UBS, Barclays, BMO, Allianz, Greystone, BGB Group, Zillow, Citi, Evoke Group, PwC, New York Life, IMRE, and MetLife. With Digital and Print design experience for more than 6 years and Presentation Design experience for 20 plus years. Freelance Art Director/Graphic Designer Various Clients Jan 2019 - Present New York, New York • Responsible for the conceptual development and design of both digital and print projects. (Projects include micro-sites, social media and web content, email templates, web banner ads, trifold brochures, magazines, business cards, flyers, package design and printed ads). • Collaborated with Account Team, PMs, Copywriters, and Senior Creatives for strategic planning, marketing, and project management. • Developed, produced and maintained decks, booklets, and storyboards as well as client presentations and other marketing collateral. • Clients included: Assurant, BGB Group, Evoke Group, Greystone and New York Life, Citi, IMRE, PwC. Current Clients: MetLife, EssenceMediaCom Senior Art Director Havas Health Plus Apr 2022 - Jul 2023 New York, New York • Worked on creative campaigns for multiple indications for the respiratory drug Dupixent, resulting in increased brand awareness as well as a rise in patients treated. • Creating a range of powerful, viable concepts and designs for healthcare professionals. Projects include: Printed/Animated Walls for Events, Digital Panels, Brochures, eBlasts, Overhead Banners, Printed and Digital Banner Ads, and Videos. • Collaborated with cross-functional teams, including medical experts, legal, copywriters, and account team to ensure compliance and accuracy in all promotional materials. • Covered 3 out of 5 indications across the DUPIXENT brand including Asthma, EoE, and Nasal Polyps.

Available to hire
credit-card $600 per day ($75 per hour)

I am a NYC-based freelance graphic designer with experience working for major corporate brands for the last 20 years. I have been lucky enough to work side by side with great teams for UBS, Barclays, BMO, Allianz, Greystone, BGB Group, Zillow, Citi, Evoke Group, PwC, New York Life, IMRE, and MetLife. With Digital and Print design experience for more than 6 years and Presentation Design experience for 20 plus years.

Freelance Art Director/Graphic Designer
Various Clients
Jan 2019 - Present
New York, New York

• Responsible for the conceptual development and design of both digital and print projects. (Projects include micro-sites, social media and web content, email templates, web banner ads, trifold brochures, magazines, business cards, flyers, package design and printed ads).
• Collaborated with Account Team, PMs, Copywriters, and Senior Creatives for strategic planning, marketing, and project management.
• Developed, produced and maintained decks, booklets, and storyboards as well as client presentations and other marketing collateral.
• Clients included: Assurant, BGB Group, Evoke Group, Greystone and New York Life, Citi, IMRE, PwC. Current Clients: MetLife, EssenceMediaCom

Senior Art Director
Havas Health Plus
Apr 2022 - Jul 2023
New York, New York

• Worked on creative campaigns for multiple indications for the respiratory drug Dupixent, resulting in increased brand awareness as well as a rise in patients treated.
• Creating a range of powerful, viable concepts and designs for healthcare professionals. Projects include: Printed/Animated Walls for Events, Digital Panels, Brochures, eBlasts, Overhead Banners, Printed and Digital Banner Ads, and Videos.
• Collaborated with cross-functional teams, including medical experts, legal, copywriters, and account team to ensure compliance and accuracy in all promotional materials.
• Covered 3 out of 5 indications across the DUPIXENT brand including Asthma, EoE, and Nasal Polyps.

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Skills

Adobe Photoshop
Ba
Banner
Br
Branding
Br
Brochure
Em
Email Design
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Experience Level

Adobe Photoshop
Expert
Banner
Expert
Branding
Expert
Brochure
Expert
Email Design
Expert
Presentation Design
Expert
2D Animation
Intermediate
Adobe After Effects
Intermediate
Figma
Intermediate
Social Media Design
Intermediate
Motion Graphic
Intermediate
Adobe Animate
Intermediate
HTML5
Beginner
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Language

English
Fluent
Spanish; Castilian
Intermediate

Industry Experience

Financial Services, Healthcare, Real Estate & Construction, Professional Services
    uniE613 Projects I have worked on
    These are all projects I worked on since 2017. I was mainly the lead on all of these, some were taken over from outside creative vendors and others were designed completely by me from start to finish.