I'm Bruna Marzarotto, a marketing professional focused on digital marketing, content strategy, and communications. With over 10 years of experience, I craft marketing initiatives that strengthen brand positioning, boost audience engagement, and improve campaign performance. My background spans UX, design, and communication strategy that support marketing campaigns, digital platforms, and customer engagement. I excel at translating complex information into clear, impactful content and data-driven insights, collaborating with leadership and cross-functional teams to align messaging with business goals.

Bruna Marzarotto

I'm Bruna Marzarotto, a marketing professional focused on digital marketing, content strategy, and communications. With over 10 years of experience, I craft marketing initiatives that strengthen brand positioning, boost audience engagement, and improve campaign performance. My background spans UX, design, and communication strategy that support marketing campaigns, digital platforms, and customer engagement. I excel at translating complex information into clear, impactful content and data-driven insights, collaborating with leadership and cross-functional teams to align messaging with business goals.

Available to hire

I’m Bruna Marzarotto, a marketing professional focused on digital marketing, content strategy, and communications. With over 10 years of experience, I craft marketing initiatives that strengthen brand positioning, boost audience engagement, and improve campaign performance.

My background spans UX, design, and communication strategy that support marketing campaigns, digital platforms, and customer engagement. I excel at translating complex information into clear, impactful content and data-driven insights, collaborating with leadership and cross-functional teams to align messaging with business goals.

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Experience Level

Language

English
Advanced
Portuguese
Fluent
Italian
Advanced

Work Experience

Marketing Analyst at Sobel Consultancy
December 2, 2024 - Present
Design and execute internal communication initiatives focused on employee engagement and organizational culture in a remote environment. Planned, conducted, and analyzed the Organizational Climate Survey with 95% participation. Developed recurring institutional communications (employee milestones, celebrations, and recognition initiatives) and engagement campaigns aligned with annual organizational goals.
UX Designer at Pixel Perfect
October 4, 2022 - October 30, 2024
Led website and user experience projects, translating business needs into clear, user-centered communication structures. Facilitated client alignment throughout the project lifecycle. Developed prototypes focused on information architecture, usability, and digital communication clarity. Collaborated in reviewing WordPress (Elementor) and Framer implementations to ensure consistency between structure, content, and user experience.
Freelance - Communications & Content Projects at Freelancer
October 1, 2018 - October 2, 2022
Delivered communication and content projects for international clients, producing digital and institutional materials such as e-books, infographics, and structured written content. Applied principles of message clarity and information organization across different cultural contexts; produced strategic articles ensuring consistency across digital channels.
Marketing & Internal Communications at Bradda, Selbetti, CNEC, UniSociesc
January 1, 2013 - January 1, 2018
Marketing, branding, and internal communications across industries; partnered with HR on intranet engagement and employee recognition initiatives, contributing to GPTW certification; supported remote engagement across distributed teams for Bradda; supported a network of approximately 80 educational units across Brazil for CNEC.
Communication & Content Projects — Freelancer at Freelance
October 1, 2018 - October 2, 2022
Delivered communication and content projects for international clients, producing digital and institutional materials such as e-books, infographics, and structured written content. Applied principles of message clarity and information organization across different cultural and communication contexts. Produced strategic articles ensuring consistency across digital channels. Recognized as Top Rated on Upwork with 100% Job Success, serving global clients with high communication standards.

Education

Master’s Degree at Univille
January 1, 2025 - January 1, 2027
MBA in Organizational Psychology and Leadership at UniSociesc
January 1, 2025 - January 1, 2026
MBA in Marketing and Sales at Anhanguera
January 1, 2014 - January 1, 2015
Bachelor’s Degree in Digital Design at Univille
January 1, 2009 - January 1, 2012
Master’s Degree at Univille
January 1, 2025 - December 31, 2027
MBA in Organizational Psychology and Leadership at UniSociesc
January 1, 2025 - December 31, 2026
MBA in Marketing and Sales at Anhanguera
January 1, 2014 - December 31, 2015
Bachelor’s Degree in Digital Design at Univille
January 1, 2009 - December 31, 2012

Qualifications

UX Writing
January 11, 2030 - March 10, 2026
Internal Marketing
January 11, 2030 - March 10, 2026
Assertive Communication
January 11, 2030 - March 10, 2026

Industry Experience

Media & Entertainment, Education, Professional Services, Software & Internet, Other