Language is how I think, and communication is how I work—across every format from a sticker to an SEO architecture. Over three years I’ve written for retail chains, SaaS platforms, and sustainability campaigns, reaching audiences from Almaty to New York.

Botak Kadyrbay

Language is how I think, and communication is how I work—across every format from a sticker to an SEO architecture. Over three years I’ve written for retail chains, SaaS platforms, and sustainability campaigns, reaching audiences from Almaty to New York.

Available to hire

Language is how I think, and communication is how I work—across every format from a sticker to an SEO architecture.

Over three years I’ve written for retail chains, SaaS platforms, and sustainability campaigns, reaching audiences from Almaty to New York.

See more

Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
See more

Language

English
Advanced
French
Beginner
Russian
Fluent
Kazakh
Fluent

Work Experience

Lead Copywriter at Respect Retail Group LLP
July 1, 2023 - Present
Con ducted keyword research, clustering, and wrote SEO-optimized texts for all website categories including meta titles, descriptions, and H1/H2 headers with internal linking. Produced 30 – 100 bilingual (Russian/Kazakh) posts monthly across social media, website, banners, and promotional materials, contributing to a cumulative growth of 30,000+ followers. Managed email campaigns distributed to 100,000+ subscribers. Maintained website content using Joomla, optimizing SEO through NLP-based text structuring. Analyzed 100–200 monthly customer reviews and reported sentiment trends to store managers across 60 stores in Kazakhstan.
Copy Writer at IDOCSKZ LLC
February 1, 2023 - July 1, 2023
Rewrote and localized full website content across three languages: Kazakh, Russian, English. Developed structured documentation and linguistic guidelines for iDocs SaaS. Optimized UX copy and virtual assistant dialogues, refining natural language interactions. Conducted linguistic analysis to enhance chatbot conversation flows.
Copy Writer at Future Agency
March 1, 2022 - June 1, 2022
Managed client communication and approval processes for marketing content. Created high-volume content (80+ posts monthly) and scripts aligned with content plans. Produced content for major partners, including Lexus, Subaru, Haval, Land Rover, Jaguar.
Marketing & Automation Specialist at ET L GROUP LLC
July 1, 2024 - December 31, 2024
Developed chatbot scripts and automated email/SMS flows reaching 20,000 clients daily. Managed Google/Meta Ads campaigns for 5 aligned companies with a combined weekly budget of ~$5,000, achieving an average CTR of 13–15% and a conversion rate of 3%. Designed and implemented automation strategies using Kommo CRM. Used Python for data automation and optimization tasks.
Lead Copy Writer at Respect Retail Group LLP
July 1, 2023 - Present
Conducted keyword research, clustered topics, and wrote SEO-optimized texts for all website categories, including meta titles, descriptions, and H1/H2 headers with internal linking. Produced 30–100 bilingual posts monthly across social media, website, banners, and promotional materials, contributing to a growth of 30,000+ followers. Managed email campaigns distributed to 100,000+ subscribers. Maintained site content using Joomla and optimized SEO through NLP-based text structuring. Analyzed 100–200 monthly customer reviews and reported sentiment trends to store managers across 60 Kazakhstan locations.
Marketing & Automation Specialist at ETL GROUP LLC
July 1, 2024 - December 1, 2024
Developed chatbot scripts and automated email/SMS flows reaching 20,000 clients daily. Managed Google/Meta Ads campaigns for 5 aligned companies with a combined weekly budget of ~$5,000, achieving an average CTR of 13–15% and conversion rate of 3%. Designed and implemented automation strategies using Kommo CRM. Used Python for data automation and optimization tasks.

Education

Master 2 of International Management and Sustainability at IA Dijon, Université Bourgogne Europe
January 1, 2026 - December 31, 2027
Master 1 of Computational Linguistics at Université Paris Cité
January 1, 2025 - December 31, 2026
Master of Philosophical Sciences at WKU named after M. Utemisov
January 1, 2024 - December 31, 2026
Bachelor of Computer Science at Al-Farabi Kazakh National University
January 1, 2019 - December 31, 2023
Master of International Management and Sustainability at IAE Dijon, Université Bourgogne Europe
January 1, 2026 - January 1, 2027
Master 1 of Computational Linguistics at Université Paris Cité
January 1, 2025 - January 1, 2026
Master of Philosophical Sciences at West Kazakhstan University named after M. Utemisov
January 1, 2024 - January 1, 2026
Bachelor of Computer Science at Al-Farabi Kazakh National University (KazNU)
January 1, 2019 - January 1, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Retail, Professional Services