BA

Bobby Alexander

Available to hire

I’m Bobby Alexander, a Senior Graphic Designer with over 7 years of experience creating visual solutions across branding, graphic design, social media, marketing, advertising, packaging, and print media.

About

I’m Bobby Alexander, a Senior Graphic Designer with over 7 years of experience creating visual solutions across branding, graphic design, social media, marketing, advertising, packaging, and print media. I enjoy turning business needs and briefs into clear, effective artwork—whether that’s building visual identity systems, designing logos and typography, or developing campaign visuals for events and retail.

I’ve worked in fast-paced roles where I managed multiple deadlines and collaborated with clients, tenants, vendors, marketing teams, and internal stakeholders. From handling social media content planning and marketplace assets to contributing to mall branding and beauty product packaging, I focus on strong visual communication supported by tools like Adobe Photoshop, Illustrator, Premiere Pro, and design workflows in Canva and Figma.

  • 1 year's experience
  • Joined September 2026

Languages

  • EnglishIntermediate
  • IndonesianFluent

Industry experience

  • Media & Entertainment
  • Retail
  • Consumer Goods
  • Education
  • Professional Services

Work experience· 4 roles

PRM Luxury Graphic Designer Staff · PT Budi Kencana Megah JayaFeb 2021 – Dec 2021 · 11 mos

Created graphic design outputs for marketing and luxury-related needs, supporting visual communication across campaigns and promotional materials. Collaborated with stakeholders to ensure designs aligned with brand direction and campaign goals, while contributing to timely production of marketing assets.

Senior Designer · PT Budi Kencana Megah JayaJan 2021 – Nov 2021 · 11 mos

Led end-to-end graphic and visual communication work, handling briefs, concepts, revisions, and final artwork across branding and marketing needs. Coordinated with clients, tenants, vendors, marketing, and internal teams while managing multiple projects and deadlines. Produced and supported social media design, product photography, marketplace assets, beauty product packaging, and advertising video materials. Worked on design needs for multiple Indramayu Mall branches (Indramayu Mall, Plaza Pondok Gede, and Bogor Great Mall), including social media content planning and translating marketing requirements into visual deliverables. Contributed to Indramayu Mall branding development since 2024, including visual identity and supporting communication materials.

Graphic Designer Staff · PRM LuxuryFeb 2019 – Dec 2019 · 11 mos

Supported graphic design tasks for PRM Luxury, contributing to fashion-related and visual communication deliverables for retail and marketing needs. Assisted with creation of promotional visuals for events, social media assets, signage and advertising materials, and other brand communication outputs under project timelines.

Freelance Fashion Designer · PT Seraphim Karya AgungFeb 2019 – Dec 2019 · 11 mos

Education· 7

Diploma in Visual Communication Design · Harapan Bersama Polytechnic2020 – 2026
Marketing · Assalamah Vocational School2016 – 2026
Graphic Design Specialization (Course) · Coursera x California Institute of the Arts (CalArts)2022 – 2026
Diploma in Visual Communication Design · Harapan Bersama Politeknik2020 – 2026

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