Available to hire
I don’t just tell stories, I create them. Focussing on making real impact, not only by words. Whether it’s designing in-store marketing , 3D motion graphics, corporate branding, websites, packaging or anything else for your brand, I bring ideas to life with creative solutions that actually work.
Creating strong business concepts for unforgettable experiences. On the border of photographic (sur)realism and artistic ideas that stand out. It’s about creating imaginary concepts that have the power to make the difference for your business.
With our knowledge of design and communication , I understand corporate processes. This mix leads to creativity beyond borders. Please get in contact for more information. You are what you create.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Language
Dutch
Fluent
English
Fluent
French
Advanced
German
Advanced
Work Experience
Creative Director/ Photographer / Motion Designer at BUROBOUD I conceptstore
January 1, 2002 - PresentDevelop and implement social media content strategies, conceptualize and design integrated marketing campaigns, lead campaigns across online/offline channels, direct photo and video shoots, oversee production, lighting, models and props, identify opportunities for innovation, manage freelance designers and developers, implement communication strategies for social media, and oversee prepress processes and printer coordination for print quality.
Creative Director at FPX
December 31, 2002 - October 3, 2025Led the international marketing communication department (16 FTE); organized international campaigns to drive brand awareness and engagement; advised the executive board; managed CRM; drove multichannel e-commerce initiatives; produced portfolios and showcases for international clients.
Senior Art Director at Vermeulen/co
December 31, 2001 - October 3, 2025Developed corporate identities to enhance brand recognition; led prospect acquisition and built a robust business network; developed marketing communication strategies to elevate brand presence and engagement.
Art Director at Arcade/CNR Music Group
December 31, 1999 - October 3, 2025Led brainstorming sessions for TV and radio commercials; provided leadership to a creative team; directed commercials and music videos for international artists; managed film shoots (16mm/35mm), and oversaw color grading and editing.
Junior Account Manager at Vaz Dias Advertising
December 31, 1990 - October 3, 2025Supported across departments; assisted account teams to meet client needs; served as a versatile resource for the creative teams.
Trainee at Noordervliet & Winninghof/Leo Burnett
December 31, 1987 - October 3, 2025Conducted research and authored a graduation thesis on 'The Senior Market in the Netherlands'; provided cross-functional support to various activities.
Creative Director/ Photographer / Motion Designer at BUROBOUD I conceptstore
January 1, 2002 - PresentDevelop and implement social media content strategies; conceptualize and design integrated marketing communications; lead strategic campaigns across online and offline channels; direct photo and video shoots; oversee production including lighting, models, and props; identify opportunities for innovation; lead a freelance team of designers, software developers, and programmers; develop social media communication strategies; oversee prepress processes and coordinate with printers to ensure print quality.
Creative Director at FPX
December 31, 2002 - October 3, 2025Lead the international marketing communication department (16 FTE); organize international marketing communication campaigns to drive brand awareness and engagement; optimize managerial relationships and provide strategic advice to the executive board; manage CRM software to enhance customer engagement and retention; drive multichannel e-commerce initiatives; lead the creation and production of portfolios and showcases for international clients.
Senior Art Director at Vermeulen/co
December 31, 2001 - October 3, 2025Develop corporate identities to enhance brand recognition; lead prospect acquisition and build a robust business network; develop effective marketing communication strategies to elevate brand presence and engagement.
Art Director at Arcade/CNR Music Group
December 31, 1999 - October 3, 2025Lead brainstorming sessions for TV and radio commercials; provide leadership to a creative team; direct commercials and music videos for international artists; manage film shoots using 16mm and 35mm equipment; oversee color grading and editing.
Junior Account Manager at Vaz Dias Advertising
December 31, 1990 - October 3, 2025Assist across departments to ensure smooth operations; provide support to account teams; serve as a versatile resource for creative tasks and problem-solving.
Trainee at Noordervliet & Winninghof/Leo Burnett
December 31, 1987 - October 3, 2025Conducted research, authored a graduation thesis on 'The Senior Market in the Netherlands,' and provided assistance across various activities to support project execution.
Creative Director / Photographer / Motion Designer at BUROBOUD I conceptstore
January 1, 2002 - PresentDevelop and implement social media content strategies; conceptualize and design integrated marketing campaigns; lead campaigns across online and offline channels; direct and manage photo and video shoots; oversee production, lighting, models, and props; identify opportunities for innovation; lead freelance team of designers, software developers, and programmers; develop and implement social media communication strategies; oversee prepress and coordinate with printers to ensure quality standards.
Creative Director at FPX
January 1, 2002 - October 3, 2025Led the development and management of the international marketing communication department (16 FTE); organized international marketing communication campaigns; optimized managerial relationships and provided strategic advice to the executive board; managed CRM software; drove the development of multichannel e-commerce initiatives; led the creation and production of portfolios and showcases for international clients.
Senior Art Director at Vermeulen/co
January 1, 2001 - October 3, 2025Developed corporate identities to enhance brand recognition; led prospect acquisition and built a robust business network; developed effective marketing communication strategies to elevate brand presence and engagement.
Art Director at Arcade/CNR Music Group
January 1, 1999 - October 3, 2025Led brainstorming sessions to generate innovative concepts for TV and radio commercials; directed commercials and music videos for international artists; managed film shoots using 16mm and 35mm equipment; oversaw color grading and editing of film material.
Junior Account Manager at Vaz Dias Advertising
January 1, 1990 - October 3, 2025Assisted across departments to ensure smooth operations; supported account teams; acted as a versatile resource for creative tasks and problem solving.
Trainee at Noordervliet & Winninghof/Leo Burnett
January 1, 1987 - October 3, 2025Conducted in-depth research and authored a graduation thesis on “The Senior Market in the Netherlands”; provided assistance across various activities contributing to project execution.
Creative Director / Photographer / Motion Designer at BUROBOUD I conceptstore
January 1, 2002 - PresentDeveloped and implemented social media content strategies; conceptualized and designed integrated marketing campaigns; led the creation and development of strategic campaigns across online and offline channels; directed and managed photo and video shoots with production, lighting, models, and props; identified opportunities for innovation and contributed to new product development; led a freelance team of designers, software developers, and programmers; developed and implemented social media communication strategies; oversaw prepress processes and coordinated with printers to ensure print quality.
Creative Director at FPX
January 1, 2002 - October 3, 2025Led the development and management of the international marketing communication department (16 FTE); organized international marketing communication campaigns to drive brand awareness and engagement; optimized managerial relationships and provided strategic advice to the executive board; managed CRM software to enhance customer engagement and retention; drove the development of strategic multichannel e-commerce initiatives to expand digital presence and sales; led the creation and production of portfolios and showcases for various international clients.
Senior Art Director at Vermeulen/co
January 1, 2001 - October 3, 2025Developed corporate identities to enhance brand recognition; led prospect acquisition and built a robust business network to drive growth and opportunities; developed effective marketing communication strategies to elevate brand presence and engagement.
Art Director at arcade/CNR Music Group
January 1, 1999 - October 3, 2025Led brainstorming sessions to generate innovative concepts and ideas for TV and radio commercials; provided leadership and guidance to a creative team of 8 members; directed commercials and music videos for international artists; managed film shoots using 16mm and 35mm equipment and coordinated camera crews and models; oversaw color grading and editing of film material.
Junior Account Manager at Vaz Dias Advertising
January 1, 1990 - October 3, 2025Assisted with activities across departments to ensure smooth operations; provided support to account teams; served as a versatile resource for creative teams and problem-solving.
Trainee at Noordervliet & Winninghof/Leo Burnett
January 1, 1987 - October 3, 2025Conducted in-depth research and authored a graduation thesis on the Senior Market in the Netherlands; provided assistance across various activities, contributing to project execution and organizational needs.
Education
Master of Arts (MA) at Willem de Kooning Academy, Rotterdam (NL)
January 1, 1990 - January 1, 1994HEAO Communication (HBO-CO) at HEAO, Utrecht
January 1, 1986 - January 1, 1990Medicine Propaedeutic at University of Amsterdam (NL)
January 1, 1983 - January 1, 1985Modern Humaniora Scientific B at Heilig Kruiscollege Maaseik (B)
January 1, 1983 - January 1, 1985Master of Arts (MA) at Willem de Kooning Academy, Rotterdam (NL)
January 1, 1990 - January 1, 1994HEAO Communication (HBO-CO) at Utrecht
January 1, 1986 - January 1, 1990Medicine Propaedeutic at University of Amsterdam (NL)
January 1, 1983 - January 1, 1985Modern Humaniora Scientific B at Heilig Kruiscollege Maaseik (B)
January 1, 1983 - January 1, 1985Master of Arts (MA) in Graphic Design & Art Direction at Willem de Kooning Academy, Rotterdam
January 1, 1990 - January 1, 1994HEAO Communication (HBO-CO) in Advertising & Public Relations at Utrecht
January 1, 1986 - January 1, 1990Medicine Propaedeutic at University of Amsterdam
January 1, 1983 - January 1, 1985Modern Humaniora Scientific B (Atheneum B) at Heilig Kruiscollege Maaseik (B)
January 1, 1983 - January 1, 1985Master of Arts (MA) at Willem de Kooning Academy, Rotterdam (NL)
January 1, 1990 - January 1, 1994HEAO Communication (HBO-CO) at Utrecht
January 1, 1986 - January 1, 1990Medicine Propaedeutic at University of Amsterdam (NL)
January 1, 1983 - January 1, 1985Modern Humaniora Scientific B at Heilig Kruiscollege Maaseik (B)
January 1, 1983 - January 1, 1983Qualifications
Nikon Advanced Photographic Techniques
January 1, 2002 - January 1, 2006Adobe Master Collection CC
January 1, 2012 - January 1, 2015Maschine 2
January 1, 2016 - January 1, 2017Sites & Plugins (Wordpress) – Basics of building sites
January 1, 2017 - January 1, 2018Cinema 4D basics of motion graphics
January 1, 2020 - October 3, 2025Cubase Pro – Basics of Sound Design
January 1, 2021 - October 3, 2025Houdini Basics
January 1, 2024 - October 3, 2025Industry Experience
Media & Entertainment, Professional Services, Software & Internet, Retail, Other, Healthcare, Education, Government, Real Estate & Construction
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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