Oversaw graphic design, content creation, and social media management for music releases by notable artists, ensuring cohesive branding, engaging visuals, and effective cross-platform messaging. Led end-to-end creative execution for marketing campaigns, aligning visual identity with each artist’s legacy and audience.

Developed and managed campaigns for Frank Sinatra releases (Live at the Hollywood Bowl, Long Ago and Far Away Box Set, Christmas on the Air), creating a consistent visual style that honored his legacy while increasing engagement across streaming and sales platforms.

Created album artwork and promotional assets for Rick Springfield (Big Hits: Greatest Hits, Vol. 2), delivering a cohesive visual identity that drove fan engagement and retail visibility. Produced visual content for Mitch Malloy (The Last Song), crafting artwork and social assets that resonated with his audience and boosted campaign reach.

Designed and executed promotional materials for Harem Scarem (Mood Swings 30th Anniversary) and 54-40 (Green Album – Deluxe Vinyl), strengthening social presence through visually aligned campaigns. Developed culturally driven graphics and managed social media for Grammy Award winner Alex Cuba (Humo De Tabaco), expanding audience reach and engagement.

Created dynamic visual content for Teenage Head, capturing the energy of their brand to increase fan interaction and shares. Designed album visuals and social campaigns for Andy Curran (Whiskey and the Devil), enhancing streaming and sales traffic. Managed social campaigns and promotional design for Wang Chung (Clear Light/Dark Matter; Live at the El Mocambo) and The Meters (Live at The Great American Music Hall 1975), blending nostalgic and modern elements to engage both existing and new audiences.

Key Achievements:
• Increased social media engagement through targeted, visually compelling campaigns
• Strengthened brand identity for each artist through customized creative direction
• Elevated visibility and performance of releases across digital and retail platforms

• Oversaw Graphic Design, Content Creation, and Social Media Management for music releases of notable artists, ensuring brand cohesion, engaging visuals, and effective messaging across platforms.
• Campaigns:
• Frank Sinatra: Live at the Hollywood Bowl
• Frank Sinatra: Long Ago and Far Away Box Set
• Frank Sinatra: Christmas on the Air
• Created social media materials for Frank Sinatra, developing a cohesive and recognizable visual style that reflected his musical legacy and boosted engagement across streaming and sales platforms.

• Wang Chung: Clear Light/Dark Matter & Live at the El Macombo
• Managed social media campaigns and designed promotional assets for Wang Chung’s release, incorporating nostalgic and modern elements to attract both long-time fans and new audiences.

• Rick Springfield: Big Hits: Greatest Hits, Vol. 2
• Developed album artwork and promotional social media assets for Rick Springfield’s Big Hits: Greatest Hits, Vol. 2 and Box Set release, crafting a cohesive visual identity that honored his legacy and increased engagement across streaming and retail platforms.

Content Creation for all Socials and Website 2019 - 2020.
Created graphics for the Joshua Tree Tour 2019 as well as website graphics for weekly and monthly staff columns and all social media channels.
https://www.twine.net/signin

• I am part of the promotional team that is responsible for the band selling over 1 million albums ( for several albums ) in Japan and Europe.
• Responsible for all aspects of Social Media Management/Content Creation for band and its members solo music projects.
• Create all graphic design and video production.
• Graphic Design elements include, but not limited to: album art, social media graphics, Concert posters and band merchandise.