Brannan Goetschius

Head of Branded Entertainment (Contract) at The Gold Studios Group – Remote

Lead end-to-end production across creator-led YouTube channels, live streams, podcasts, and multi-platform social content, from concept development through filming/recording, post-production, and final delivery. Build, manage, and mentor high-performing production teams while overseeing day-to-day operations of the NYC office, including staffing, workflow design, resource allocation, and vendor/partner relationships. Act as primary liaison for brand and distribution partners, ensuring content strategies and deliverables align with client objectives, platform requirements, and brand integrity. Drive business development and strategic partnerships, collaborating with clients and creators to conceive, pitch, and execute branded entertainment and original content initiatives. Oversee budgets, schedules, and production pipelines for multiple simultaneous shows, balancing creative excellence with operational efficiency.

YouTube Strategist (Freelance) at Six Cents Productions

Develop and execute YouTube growth strategies by analyzing audience trends and competitive insights. Optimize content strategy through thoughtful topic selection, compelling titles, and engaging thumbnails. Refine strategies based on analytics to improve engagement and drive subscriber growth.

Content and Creator Development (Part-Time) at Arena Sports

Oversee and refine Arena’s creator content strategy to align with platform goals and drive audience growth. Develop and execute original content ideas with creators that reflect Arena’s brand and engage target audiences. Manage creator relationships, recruit new talent, and build strategic partnerships to grow Arena’s presence.

YouTube Strategist (Freelance) at Six Cents Productions

Developed and executed YouTube growth strategies by analyzing audience trends and competitive insights. Optimized content strategy through thoughtful topic selection, compelling titles, and engaging thumbnails. Refined strategies based on analytics to improve engagement and drive subscriber growth.

Content and Creator Development (Part-Time) at Arena Sports

Oversaw and refined Arena’s creator content strategy to align with platform goals and drive audience growth. Developed and executed original content ideas with creators reflecting Arena’s brand and engaging target audiences. Managed creator relationships, recruited new talent, and built strategic partnerships to grow Arena’s presence.

YouTube Strategist (Freelance) at Self Employed – Remote

Develop and execute YouTube growth strategies by analyzing audience trends and competitive insights. Optimize content strategy through thoughtful topic selection, compelling titles, and engaging thumbnails. Refine strategies based on analytics to improve engagement and drive subscriber growth.

Content and Creator Development (Part-Time) at Arena Sports – Remote

Oversee and refine Arena's creator content strategy to align with platform goals and drive audience growth. Develop and refine original content ideas with creators that reflect Arena's brand and engage target audiences. Manage creator relationships, recruit new talent, and build strategic partnerships to grow Arena's presence.

Head of Original Podcasts and Creator Partnerships (Contract) at Macmillan Publishers – Remote

Led cross-channel content strategy for all original content and creator partnerships, encompassing podcast, video, and social platforms across Macmillan's IP. Managed a team of five full-time employees across editorial, programming, production, marketing, and monetization functions. Forged partnerships with authors, hosts, and external creators to launch cross-platform originals and expanded Macmillan's presence across podcast, video, and social channels while driving new revenue streams. Oversaw contract negotiations, renewals, budgets, P&L, and revenue operations for all original content initiatives. Contributed to strategic discussions on distribution, advertising sales, and product development, with a focus on optimizing the consumer journey.

Head of Original Podcasts and Creator Partnerships (Contract) at Macmillan Publishers

Lead cross-channel content strategy for Macmillan's original content and creator business, encompassing podcast, video, and social media platforms. Liaise with a team of five full-time employees across editorial, programming, production, marketing, and monetization functions. Collaborate closely with content creators, hosts, producers, and partners to identify and develop new content opportunities across multiple business verticals. Oversee contract negotiations, renewals, and manage budgets, P&L, and revenue operations for all original content initiatives. Contribute to strategic discussions on business growth, distribution, ad sales, and product development, with a focus on optimizing the consumer journey.

Head of Original Podcasts and Creator Partnerships (Contract) at Macmillan Publishers

Led cross-channel content strategy for Macmillan's original content and creator business, including podcasts, video, and social media platforms. Liaised with a team of five full-time employees across editorial, programming, production, marketing, and monetization functions. Collaborated closely with content creators, hosts, producers, and partners to identify and develop new content opportunities across multiple business verticals. Oversaw contract negotiations, renewals, and managed budgets, P&L, and revenue operations for all original content initiatives. Contributed to strategic discussions on business growth, distribution, ad sales, and product development with a focus on optimizing the consumer journey.

Head of Audio and Digital Video at 101 Studios / Sports Illustrated Studios / SPIN Magazine Studios

Led audio and digital video operations for 101 Studios, Sports Illustrated Studios, and SPIN Magazine Studios, driving strategy and execution across all divisions. Managed development, acquisition, and production of original shows including companion content for 101's television and film projects. Conceptualized and developed new internal show ideas while evaluating external pitches and negotiating potential deals with agencies and partners. Served as primary point of contact for distribution partners and third-party platforms, ensuring timely and consistent content delivery.

Podcast Marketing and Distribution (Part-Time) at Entropy Media

Develop and execute high-impact integrated marketing strategies to amplify series visibility, drive subscriber growth, and foster vibrant community engagement. Lead audience and brand expansion initiatives, leveraging strategic partnerships and cross-promotional opportunities to maximize reach. Oversee comprehensive digital and social media strategies, ensuring seamless content creation, distribution, and platform optimization. Cultivate and manage client and partner relationships, strengthening collaborations with third-party platforms and promotional stakeholders.

Head of Audio and Digital Video at 101 Studios / Sports Illustrated Studios / SPIN Magazine Studios

Led audio and digital video operations across all divisions, driving strategy and execution. Managed development, acquisition, and production of original shows, including companion content for television and film projects. Conceptualized and developed new internal show ideas and evaluated external pitches. Negotiated potential deals with agencies and partners. Served as primary contact for distribution partners and third-party platforms, ensuring timely and consistent content delivery.

Podcast Marketing and Distribution (Part-Time) at Entropy Media

Developed and executed high-impact integrated marketing strategies to amplify series visibility, drive subscriber growth, and foster vibrant community engagement. Led audience and brand expansion initiatives leveraging strategic partnerships and cross-promotional opportunities to maximize reach. Oversaw comprehensive digital and social media strategies, ensuring seamless content creation, distribution, and platform optimization. Cultivated and managed client and partner relationships, strengthening collaborations with third-party platforms and promotional stakeholders.

Vice President, Podcasting and Digital Video at Sony Music Entertainment / The Orchard

Founded and led The Orchard's podcasting and digital content vertical, shaping overall strategy and driving growth for the new business unit. Collaborated with internal teams to design and develop consumer-facing experiences, as well as The Orchard's creator platform. Managed the development and production of audio and video projects, ensuring timely and high-quality content delivery across owned and third-party platforms. Created comprehensive launch, editorial, and marketing plans for all content releases, working closely with platform and marketing partners to maximize reach.

Vice President, Podcasting and Digital Video at Sony Music Entertainment / The Orchard

Founded and led The Orchard's podcasting and digital content vertical, shaping overall strategy and driving growth for the new business unit. Collaborated with internal teams to design and develop consumer-facing experiences and The Orchard's creator platform. Managed development and production of audio and video projects, ensuring timely and high-quality content delivery across owned and third-party platforms. Created comprehensive launch, editorial, and marketing plans for all content releases, working closely with platform and marketing partners to maximize reach.

Head of Audio and Digital Video at 101 Studios / Sports Illustrated Studios – New York, NY

Led audio and digital video operations for 101 Studios, Sports Illustrated Studios, and SPIN Magazine Studios, driving strategy and execution across divisions. Developed and produced companion podcasts and digital video tied to major film and television properties, expanding IP into new audience segments. Conceptualized and developed new internal show ideas while evaluating external pitches and negotiating potential deals with agencies and partners. Served as primary point of contact for distribution partners and third-party platforms, ensuring timely and consistent content delivery.

Senior Director, Content Production and Operations at SiriusXM / Pandora

Led content strategy, production, partnerships, and monetization for all podcast and video content across SiriusXM and Pandora's owned-and-operated properties. Managed a team of nine employees focused on developing, producing, and programming digital content across multiple platforms and verticals. Developed and executed editorial strategies for both on-demand and live content within the SiriusXM and Pandora in-app experiences.

Senior Director, Content Production and Operations at SiriusXM / Pandora

Led content strategy, production, partnerships, and monetization for podcast and video content across SiriusXM and Pandora’s owned-and-operated properties. Managed a team of nine employees focused on developing, producing, and programming digital content across multiple platforms and verticals. Developed and executed editorial strategies for both on-demand and live content within the SiriusXM and Pandora in-app experiences.

Vice President, Podcasting and Digital Video at Sony Music Entertainment / The Orchard – New York, NY

Founded and led The Orchard's podcasting and digital content vertical, shaping overall strategy and driving growth for the new business unit. Collaborated with internal teams to design and develop consumer-facing experiences, as well as The Orchard's creator platform. Built and scaled The Orchard’s podcast/video production pipeline, established workflows, vendor networks, and editorial standards to support initial original content releases. Created comprehensive launch, editorial, and marketing plans for all content releases, working closely with platform and marketing partners to maximize reach. Contributed to strategic discussions on business growth, distribution, ad sales, and product development, with a focus on optimizing the consumer journey.

Senior Director, Content Production and Operations at SiriusXM / Pandora – New York, NY

Led content strategy, production, partnerships, and monetization for all podcast and video content across SiriusXM and Pandora-owned and -operated properties. Managed a nine-member team across editorial, programming, production, marketing, and monetization functionalities. Developed and executed editorial strategies for both on-demand and live content within SiriusXM and Pandora in-app experiences.

Associate Director, Content Strategy and Development at Spotify

Managed Spotify's portfolio of partner-produced and original content, overseeing in-studio recording and programming operations. Served as the primary point of contact for strategy, development, marketing, and editorial across all audio and video content programs. Collaborated with the creator product team to design CMS systems and marketing solutions for all content.

Associate Director, Content Strategy and Development at Spotify

Managed Spotify's portfolio of partner-produced and original content, overseeing in-studio recording and programming operations. Served as primary contact for strategy, development, marketing, and editorial across all audio and video content programs. Collaborated with the creator product team to design CMS systems and marketing solutions for all content.

Associate Director, Content Strategy and Development at Spotify – New York, NY

Led content strategy and development for Spotify's original and partner content, overseeing cross-platform initiatives across multiple verticals and driving growth of the creator ecosystem.

Senior Manager, Content Partnerships at Spotify

Served as the primary point of contact for video and podcast partnerships, collaborating with entertainment companies, independent producers, and talent. Worked closely with Spotify's licensing team to identify and source new content opportunities, providing ongoing support throughout the deal negotiation process.

Senior Manager, Content Partnerships at Spotify

Served as primary contact for video and podcast partnerships, collaborating with entertainment companies, independent producers, and talent. Worked closely with Spotify's licensing team to identify and source new content opportunities, providing ongoing support throughout the deal negotiation process.

Manager, Multiplatform Program Planning and Sponsorships at NBC Universal - Bravo / Oxygen

Led distribution strategy for programming and content across all non-linear platforms, including Hulu, VOD, mobile, and EST providers. Collaborated with product, technology, and design teams to develop NBC Universal's first TV Everywhere experience, enhancing the company's digital presence.

Manager, Multiplatform Program Planning and Sponsorships at NBC Universal - Bravo / Oxygen

Led distribution strategy for programming and content across all non-linear platforms, including Hulu, VOD, mobile, and EST providers. Collaborated with product, technology, and design teams to develop NBC Universal's first TV Everywhere experience, enhancing the company’s digital presence.

Manager, Multiplatform Program Planning and Sponsorships at NBC Universal - Bravo / Oxygen – New York, NY

Led distribution strategy for programming across non-linear platforms, including Hulu, VOD, mobile, and EST providers. Collaborated with product, technology, and design teams to develop NBCUniversal's first TV Everywhere experience.

Research Analyst at NBC Universal - Bravo / Oxygen

Analyzed and tracked digital content consumption trends for Bravo and Oxygen series. Collaborated with cross-functional teams including Programming, Ad Sales, and Finance across releases.

Research Analyst at NBC Universal - Bravo / Oxygen

Analyzed and tracked digital content consumption trends for Bravo and Oxygen series. Collaborated with cross-functional teams including Programming, Ad Sales, and Finance across releases.

Research Analyst at NBC Universal - Bravo / Oxygen – New York, NY

Analyzed and tracked digital content consumption trends for Bravo and Oxygen series. Collaborated with cross-functional teams in programming, ad sales, and finance across release cycles.

Programming and Research Intern at MTV Networks

Supported programming and research efforts, contributing to content planning and analysis initiatives.

Programming and Research Intern at MTV Networks

Supported programming and research initiatives.