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I’m a creative leader who thrives at the intersection of sustainability and brand strategy. Over 20+ years, I’ve helped global organisations like AIA, AT&T, a2Milk, and Canon translate complex sustainability and business strategies into compelling digital campaigns, reporting suites and investor communications. My edge comes from sustainability expertise, agile production workflows and professional stakeholder engagement. I’m energized by partnering with teams that value integrity and credibility, and I’d be glad to share relevant case studies and discuss how I can help.…I’m a creative leader who thrives at the intersection of sustainability and brand strategy. Over 20+ years, I’ve helped global organisations like AIA, AT&T, a2Milk, and Canon translate complex sustainability and business strategies into compelling digital campaigns, reporting suites and investor communications. My edge comes from sustainability expertise, agile production workflows and professional stakeholder engagement. I’m energized by partnering with teams that value integrity and credibility, and I’d be glad to share relevant case studies and discuss how I can help.

Bren Halbish

Band, AI Strategy Consultant, Brand Strategist, +6

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I’m a creative leader who thrives at the intersection of sustainability and brand strategy. Over 20+ years, I’ve helped global organisations like AIA, AT&T, a2Milk, and Canon translate complex sustainability and business strategies into compelling digital campaigns, reporting suites and investor communications. My edge comes from sustainability expertise, agile production workflows and professional stakeholder engagement. I’m energized by partnering with teams that value integrity and credibility, and I’d be glad to share relevant case studies and discuss how I can help.…I’m a creative leader who thrives at the intersection of sustainability and brand strategy. Over 20+ years, I’ve helped global organisations like AIA, AT&T, a2Milk, and Canon translate complex sustainability and business strategies into compelling digital campaigns, reporting suites and investor communications. My edge comes from sustainability expertise, agile production workflows and professional stakeholder engagement. I’m energized by partnering with teams that value integrity and credibility, and I’d be glad to share relevant case studies and discuss how I can help.

Available to hire

I’m a creative leader who thrives at the intersection of sustainability and brand strategy. Over 20+ years, I’ve helped global organisations like AIA, AT&T, a2Milk, and Canon translate complex sustainability and business strategies into compelling digital campaigns, reporting suites and investor communications.

My edge comes from sustainability expertise, agile production workflows and professional stakeholder engagement. I’m energized by partnering with teams that value integrity and credibility, and I’d be glad to share relevant case studies and discuss how I can help.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Design Director / Head of Design / Principal Designer at BWD Strategic

January 1, 2025 - October 14, 2025

Led hands-on design and UX for flagship reports and digital campaigns for clients like AIA, IAG, a2 Milk, Canon, Ausgrid, Dexus, Charter Hall and others—aligning design with global reporting standards and investor expectations. Owned the end-to-end design and no-code implementation of digital-first campaign rollouts, results announcements, microsites and digital assets, ensuring strategic consistency across touchpoints. Scaled a design function to 10+ members across Sydney and New York, implementing agile workflows and introducing AI-assisted tools that increased production efficiency. Oversaw hiring, budgeting, and KPI tracking. Championed innovation: introduced AI-assisted workflows, new service offerings in brand strategy, and data visualisation enhancements. Elevated reputation and thought leadership through hosting, organising and marketing events at Singapore Design Week and the Greenhouse Tech Hub on design’s role in the circular economy.

Founder / Freelancer at Rhizome Designs

January 1, 2016 - October 14, 2025

Ran a successful design consultancy delivering strategic brand, print, and packaging work to clients across finance, lifestyle and non-profit sectors.

Senior Designer at Inscope Media

January 1, 2015 - October 14, 2025

Led projects for high-profile clients such as Citibank, P&O Cruises and Woolworths from concept to production, with oversight of junior designers and external suppliers.

Graphic Designer at Go Media

January 1, 2011 - October 14, 2025

Designed across brand, print publications and digital for NSW Health, CPSU, Waverley Council and more — balancing public sector needs with contemporary creative direction. Developed animated digital banner ads for Waverley Council using ActionScript, displayed throughout shopping centres in the Eastern Suburbs—an early example of high-impact local digital engagement.

Design Director / Head of Design / Principal Designer at BWD Strategic

January 1, 2017 - Present

Led the hands-on design and UX for flagship reports and digital campaigns for clients like AIA, IAG, a2 Milk, Canon, Ausgrid, Dexus, Charter Hall and others—aligning design with global reporting standards and investor expectations. Owned the end-to-end design and no-code implementation of digital-first campaign rollouts, results announcements, microsites and digital assets, ensuring strategic consistency across touchpoints. Scaled a design function to 10+ members across Sydney and New York, implementing agile workflows and introducing AI-assisted tools that increased production efficiency. Oversaw hiring, budgeting, and KPI tracking. Championed innovation: introduced AI-assisted workflows, new service offerings in brand strategy, and data visualisation enhancements. Elevated reputation and thought leadership through hosting, organising and marketing events at Singapore Design Week and the Greenhouse Tech Hub on design’s role in the circular economy.

Founder / Freelancer at Rhizome Designs

January 1, 2016 - October 14, 2025

Ran a successful design consultancy delivering strategic brand, print, and packaging work to clients across finance, lifestyle and non-profit sectors. Key clients included Taronga Zoo, BT Financial, emerging startups, and boutique FMCG brands.

Senior Designer at Inscope Media

January 1, 2015 - October 14, 2025

Led projects for high-profile clients such as Citibank, P&O Cruises and Woolworths from concept to production, with oversight of junior designers and external suppliers.

Graphic Designer at Go Media

January 1, 2011 - October 14, 2025

Design Director / Head of Design / Principal Designer at BWD Strategic

January 1, 2025 - October 14, 2025

Led hands-on design and UX for flagship reports and digital campaigns for clients like AIA, IAG, a2 Milk, Canon, Ausgrid, Dexus, Charter Hall and others; aligned design with global reporting standards and investor expectations. End-to-end design and no-code implementation of digital-first campaign rollouts, microsites and digital assets; scaled design function to 10+ members across Sydney and New York, implementing agile workflows and introduced AI-assisted tools to increase production efficiency.

Founder / Freelancer at Rhizome Designs

January 1, 2016 - October 14, 2025

Ran a design consultancy delivering strategic brand, print and packaging work to clients across finance, lifestyle and non-profit sectors; led branding and packaging projects end-to-end.

Senior Designer at Inscope Media

January 1, 2015 - October 14, 2025

Led projects for high-profile clients such as Citibank, P&O Cruises and Woolworths from concept to production; managed junior designers and external suppliers.

Graphic Designer at Go Media

January 1, 2011 - October 14, 2025

Designed across brand, print publications and digital for NSW Health, CPSU, Waverley Council and more — balancing public sector needs with contemporary creative direction. Developed animated digital banner ads for Waverley Council, an early example of high-impact local digital engagement.