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Industrial designer by training, now art director & motion designer specialized in brand identity, visual systems, and motion language—end-to-end from brief to delivery. Focused on premium craft and rigorous standards, while using advanced technical skills (AI orchestration and real-time Web 3D) to accelerate production. Lead brand projects for major accounts for 8+ years (including TF1 Group, France Travail, Valeo) and support international clients. Combines autonomous creative direction, consulting mindset, and production-grade motion design (2D/3D), character/visual development, prototyping, and real-time WebGL/WebGPU experiences.…Industrial designer by training, now art director & motion designer specialized in brand identity, visual systems, and motion language—end-to-end from brief to delivery. Focused on premium craft and rigorous standards, while using advanced technical skills (AI orchestration and real-time Web 3D) to accelerate production. Lead brand projects for major accounts for 8+ years (including TF1 Group, France Travail, Valeo) and support international clients. Combines autonomous creative direction, consulting mindset, and production-grade motion design (2D/3D), character/visual development, prototyping, and real-time WebGL/WebGPU experiences.

Brice Baguena

Art Director, Web Developer, Programmer, +4

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Industrial designer by training, now art director & motion designer specialized in brand identity, visual systems, and motion language—end-to-end from brief to delivery. Focused on premium craft and rigorous standards, while using advanced technical skills (AI orchestration and real-time Web 3D) to accelerate production. Lead brand projects for major accounts for 8+ years (including TF1 Group, France Travail, Valeo) and support international clients. Combines autonomous creative direction, consulting mindset, and production-grade motion design (2D/3D), character/visual development, prototyping, and real-time WebGL/WebGPU experiences.…Industrial designer by training, now art director & motion designer specialized in brand identity, visual systems, and motion language—end-to-end from brief to delivery. Focused on premium craft and rigorous standards, while using advanced technical skills (AI orchestration and real-time Web 3D) to accelerate production. Lead brand projects for major accounts for 8+ years (including TF1 Group, France Travail, Valeo) and support international clients. Combines autonomous creative direction, consulting mindset, and production-grade motion design (2D/3D), character/visual development, prototyping, and real-time WebGL/WebGPU experiences.

Available to hire

Industrial designer by training, now art director & motion designer specialized in brand identity, visual systems, and motion language—end-to-end from brief to delivery. Focused on premium craft and rigorous standards, while using advanced technical skills (AI orchestration and real-time Web 3D) to accelerate production.

Lead brand projects for major accounts for 8+ years (including TF1 Group, France Travail, Valeo) and support international clients. Combines autonomous creative direction, consulting mindset, and production-grade motion design (2D/3D), character/visual development, prototyping, and real-time WebGL/WebGPU experiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

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Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

French

Fluent

English

Advanced

Work Experience

Art Director & Project Lead at Tremplin Numérique

November 1, 2022 - May 31, 2026

End-to-end delivery of brand projects for major accounts: art direction, motion language, and visual systems. Worked on Paris 2024 Olympic projects (national campaign for France Travail), BRGM drilling (national), and TF1 e-learning (SCORM + LMS tracking). Produces 2D/3D motion, character design, illustration, and 3D-printed furniture assets.

Art Director & Project Manager at TREMPLIN NUMÉRIQUE, Boulogne-Billancourt

November 1, 2022 - May 31, 2026

End-to-end delivery for major accounts including Paris 2024 Olympic campaigns (France Travail, nationwide), BRGM drilling project (national), and TF1 e-learning (SCORM + LMS tracking). Production of 2D/3D motion, character design, and 3D-printed furniture plus illustration.

Art Director & Creative Technologist (Freelance) at Freelance (Paris)

November 1, 2019 - Present

Art direction, design, consulting, and communication with emphasis on motion and editing for major accounts. In parallel: builds proprietary 3D rendering engine (WebGL/WebGPU) and AI-orchestration systems (local + API) to speed up production and iteration. Client: Studio TF1 (TF1 Group) for 3D mascot & animations.

Freelance Creative Technologist & Web 3D Developer at Freelance, Paris

November 1, 2019 - Present

Proprietary 3D rendering engine for WebGL/WebGPU (zero-GC): <5s load, 60fps, multi-device via URL, cross-platform. Built AI agents (local + API) to accelerate code production. Provides art direction, design, consulting and communications (motion, editing). Client: Studio TF1 (Groupe TF1) — 3D mascot & animations, from concept to code.

Industrial Designer at PM Design (Roissy-en-France)

July 1, 2018 - December 31, 2018

Product design and renderings for industrial clients (Gausin, Carthago, Golf Privé). Developed trend boards and supported color/material systems (CMF) for industrial and product presentations.

Industrial Designer at PM DESIGN, Roissy-en-France

July 1, 2018 - December 31, 2018

Industrial product design and rendering for industrial clients (Gausin, Carthago, Golf Privé). Developed trendboards covering colors and materials using CMF.

Industrial Designer at Jordimilà Studio (Barcelona)

July 1, 2017 - October 31, 2017

Industrial product design geared to manufacturing (international license, Montesa Honda trial bike). Worked on 3D modeling and prototyping, preparing production-oriented design outputs.

Industrial Designer at JORDIMILÀSTUDIO, Barcelona

July 1, 2017 - October 31, 2017

Product design and 3D design geared toward industrialization (Star Wars license, Montesa Honda trial motorcycle). Responsibilities included modeling and prototyping.

CMF Designer at Valeo (Créteil)

January 1, 2017 - March 31, 2017

Premium automotive CMF designer for smart keys of premium car makers (BMW, MINI, Peugeot, JMC). Full design of the JMC model from concept to factory, including color, materials, and finishes.

Industrial Designer (CMF & smart key product design) at VALEO, Créteil

January 1, 2017 - March 31, 2017

CMF and smart-key product design for brands (BMW, MINI, Peugeot, JMC): trends, colors and materials. Completed JMC model design from concept to factory.