Fashion/apparel designer with experience leading performance and lifestyle apparel from concept through production. Skilled in CAD and PLM workflows, and experienced partnering cross-functionally with product development, technical design, sourcing, and factories to deliver designs that balance performance, comfort, and brand aesthetics. Has driven long-term product direction for fitness and outerwear categories, developed women’s ski and sweater collections, and supported seasonal concepting and execution through detailed CAD, tech packs, line sheets, and BOMs in PLM systems. Known for translating fit and construction intent into production-ready documentation while meeting cost targets and development calendars.…

Brianna Southworth

Fashion/apparel designer with experience leading performance and lifestyle apparel from concept through production. Skilled in CAD and PLM workflows, and experienced partnering cross-functionally with product development, technical design, sourcing, and factories to deliver designs that balance performance, comfort, and brand aesthetics. Has driven long-term product direction for fitness and outerwear categories, developed women’s ski and sweater collections, and supported seasonal concepting and execution through detailed CAD, tech packs, line sheets, and BOMs in PLM systems. Known for translating fit and construction intent into production-ready documentation while meeting cost targets and development calendars.…

Available to hire

Fashion/apparel designer with experience leading performance and lifestyle apparel from concept through production. Skilled in CAD and PLM workflows, and experienced partnering cross-functionally with product development, technical design, sourcing, and factories to deliver designs that balance performance, comfort, and brand aesthetics.

Has driven long-term product direction for fitness and outerwear categories, developed women’s ski and sweater collections, and supported seasonal concepting and execution through detailed CAD, tech packs, line sheets, and BOMs in PLM systems. Known for translating fit and construction intent into production-ready documentation while meeting cost targets and development calendars.

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Work Experience

Remote Designer - Fitness + Outerwear
July 1, 2026 - Present
Led design for growing fitness and outerwear categories, owning product direction from seasonal concepts through assortment planning, development, and production. Shaped the long-term fitness strategy by identifying assortment opportunities, planning future silhouettes and product franchises, and building cohesive seasonal line plans. Directed new fabrications, silhouettes, color, trims, and construction while balancing performance, comfort, commerciality, and brand aesthetics. Partnered with product development, technical design, sourcing, and factories to execute product while maintaining design intent, cost targets, and development calendar milestones.
Apparel Designer - Snow, OW, & Sweaters at Vuori
August 1, 2024 - July 1, 2026
Led apparel design development across women’s snow, outerwear, and sweater categories—from style ideation through production finalization. Designed Vuori’s second ski collection, balancing technical performance, fit, construction, and brand aesthetics. Drove new product innovation through fabric, trim, and silhouette exploration by partnering with CFT teams and vendors to execute. Collaborated with factories and cross-functional teams to solve technical design challenges across insulation, waterproofing, trims, knit construction, and fit.
Associate Sportswear Apparel Designer at Wilson
August 1, 2023 - July 1, 2024
Designed styles for professional tennis players that helped communicate seasonal stories. Ensured accuracy and completeness of product information in the PLM system, style pitch sheets, line sheets, and other design documentation. Responsible for executing VLPs and design tools for the marketing team to utilize in programs such as Photoshop. Supported onboarding of new design team members by walking them through internal workflows, including cloud file organization and communication processes with product development and tech teams.
Associate Designer - Fit & Fitness + Lifestyle Dresses, & Knits
August 1, 2023 - July 1, 2024
Designed styles across women’s active, lounge, and lifestyle dress categories, aligning product direction with brand vision, customer insights, and merchant feedback. Created detailed, stylized, and technical CADs in Adobe Illustrator to communicate silhouette, construction, proportion, and trim intent. Built tech packs, line sheets, and BOMs in Centric PLM to support accurate CFT handoff to development, sourcing, and production teams. Supported seasonal concept development through trend research, material exploration, and AI-assisted visual ideation.
Women’s Apparel Designer at Outerknown
September 1, 2022 - August 1, 2023
Created CADs that effectively communicated body, styling, fit intent, fabric, trim, and color. Prepared presentation materials for key seasonal benchmark meetings, including concept presentations, sketch review, and print/color review. Collaborated with merchants, product developers, and factories to engineer products that met design concepts and margin goals.

Education

Bachelor of Arts at University of Oregon
January 1, 2016 - January 1, 2019
Post Degree Study (Merchandise and Product Development) at Fashion Institute of Design and Merchandising (FIDM) Los Angeles
January 1, 2020 - January 1, 2021

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Manufacturing, Consumer Goods, Professional Services