I’m Barnaby Scantlebury, a designer, image maker and creative strategist with more than two decades of experience across branding, advertising, customer experience, and AI. I work with ideas, not just how things look, but how they feel, behave, and connect with people. My practice moves fluidly between brand development, graphic design, UX, photography, and experiential campaigns, delivering narratives for clients big and small. I’ve shaped campaigns and experiences for Mars, Mitsubishi, Mazda, Kmart, and Mile, delivering everything from loud, high-energy brand campaigns to nuanced, human-centred digital experiences. Lately I’ve extended this thinking into UX and design-led strategy work in defence and AI, applying human-centred design principles to complex, high-security environments. I’m drawn to work that’s bold, purposeful, and a little unexpected—the kind of projects that don’t just fill a space but leave an impression.

Barnaby Scantlebury

I’m Barnaby Scantlebury, a designer, image maker and creative strategist with more than two decades of experience across branding, advertising, customer experience, and AI. I work with ideas, not just how things look, but how they feel, behave, and connect with people. My practice moves fluidly between brand development, graphic design, UX, photography, and experiential campaigns, delivering narratives for clients big and small. I’ve shaped campaigns and experiences for Mars, Mitsubishi, Mazda, Kmart, and Mile, delivering everything from loud, high-energy brand campaigns to nuanced, human-centred digital experiences. Lately I’ve extended this thinking into UX and design-led strategy work in defence and AI, applying human-centred design principles to complex, high-security environments. I’m drawn to work that’s bold, purposeful, and a little unexpected—the kind of projects that don’t just fill a space but leave an impression.

Available to hire

I’m Barnaby Scantlebury, a designer, image maker and creative strategist with more than two decades of experience across branding, advertising, customer experience, and AI. I work with ideas, not just how things look, but how they feel, behave, and connect with people.

My practice moves fluidly between brand development, graphic design, UX, photography, and experiential campaigns, delivering narratives for clients big and small. I’ve shaped campaigns and experiences for Mars, Mitsubishi, Mazda, Kmart, and Mile, delivering everything from loud, high-energy brand campaigns to nuanced, human-centred digital experiences.

Lately I’ve extended this thinking into UX and design-led strategy work in defence and AI, applying human-centred design principles to complex, high-security environments. I’m drawn to work that’s bold, purposeful, and a little unexpected—the kind of projects that don’t just fill a space but leave an impression.

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Work Experience

Graphic & UX Designer at Aurizn
August 1, 2019 - March 1, 2025
Developing UX and graphic design across defence and AI software projects, ensuring optimal user interfaces. Creating presentation design, branding elements, and marketing/comms strategies. Facilitating UX and design-led thinking workshops, and advocated design-led thinking approaches through the business. Leading ad-hoc and interdisciplinary teams on a project-by-project basis.
General Manager at Moonshine Laboratories
October 1, 2017 - February 1, 2019
Overseeing creative and operational management of the business. Managing relationships with Partner CEOs. Guiding the development, growth strategy and marketing for Start-up businesses in this incubator. Collaboration in the production and organisation of the ‘Southstart’ startup conference.
Freelance Designer at Contract & Freelance
January 1, 2017 - December 31, 2018
Provided design, UX, and frontend work on various projects; front-end development for web, email, and online advertising; managed mailing lists and campaign assets; delivered branding and digital design work for clients including Miele and Mitsubishi.
Image Maker, Photographer and Art Director at Jamshop
January 1, 2013 - December 31, 2017
Working directly with clients in hospitality, community/NGO sectors, wine making, and small business; delivered photography, graphic design, brand development, social media management, and UX/web development.
UX Strategist at KWP! Advertising
January 1, 2012 - January 1, 2013
Leading UX strategy and digital experience design for major campaigns; developing cross-channel concepts in collaboration with creative teams; advocating for a digital-first approach to output.

Education

Master of Communication Design at Swinburne University
January 1, 2007 - February 18, 2026
BA - Cinema Studies at RMIT
January 1, 1998 - February 18, 2026
Associate Diploma in Photography at Swinburne University
January 1, 1993 - February 18, 2026
Cert IV in Small Business Management at Holmesglen Institute
January 1, 2014 - February 18, 2026

Qualifications

Cert IV in Small Business Management
January 1, 2014 - February 18, 2026
Master of Communication Design
January 1, 2007 - February 18, 2026
BA - Cinema Studies
January 1, 1998 - February 18, 2026
Associate Diploma in Photography
January 1, 1993 - February 18, 2026

Industry Experience

Government, Media & Entertainment, Professional Services, Software & Internet