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I'm a brand storyteller and social innovator who designs and leads purpose-driven campaigns at the intersection of storytelling, community, and social impact. I bring a system-minded approach to turning bold ideas into meaningful, real-world outcomes, building on existing work in innovative ways. I'm passionate about delivering impactful ideas that resonate with consumers. I'm experienced in brand strategy, marketing, project management, community and culture, creative writing, and graphic design, shaping campaigns for the Ad Council, Mercy Corps, Dent Education, and startups like NAL Media/Brij. I thrive collaborating with cross-functional teams to move bold concepts from idea to measurable results and to create opportunities for marginalized creatives.…I'm a brand storyteller and social innovator who designs and leads purpose-driven campaigns at the intersection of storytelling, community, and social impact. I bring a system-minded approach to turning bold ideas into meaningful, real-world outcomes, building on existing work in innovative ways. I'm passionate about delivering impactful ideas that resonate with consumers. I'm experienced in brand strategy, marketing, project management, community and culture, creative writing, and graphic design, shaping campaigns for the Ad Council, Mercy Corps, Dent Education, and startups like NAL Media/Brij. I thrive collaborating with cross-functional teams to move bold concepts from idea to measurable results and to create opportunities for marginalized creatives.

Clarke Williams

Brand Strategist, Content Producer, Social Media Manager, +3

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I'm a brand storyteller and social innovator who designs and leads purpose-driven campaigns at the intersection of storytelling, community, and social impact. I bring a system-minded approach to turning bold ideas into meaningful, real-world outcomes, building on existing work in innovative ways. I'm passionate about delivering impactful ideas that resonate with consumers. I'm experienced in brand strategy, marketing, project management, community and culture, creative writing, and graphic design, shaping campaigns for the Ad Council, Mercy Corps, Dent Education, and startups like NAL Media/Brij. I thrive collaborating with cross-functional teams to move bold concepts from idea to measurable results and to create opportunities for marginalized creatives.…I'm a brand storyteller and social innovator who designs and leads purpose-driven campaigns at the intersection of storytelling, community, and social impact. I bring a system-minded approach to turning bold ideas into meaningful, real-world outcomes, building on existing work in innovative ways. I'm passionate about delivering impactful ideas that resonate with consumers. I'm experienced in brand strategy, marketing, project management, community and culture, creative writing, and graphic design, shaping campaigns for the Ad Council, Mercy Corps, Dent Education, and startups like NAL Media/Brij. I thrive collaborating with cross-functional teams to move bold concepts from idea to measurable results and to create opportunities for marginalized creatives.

Available to hire

I’m a brand storyteller and social innovator who designs and leads purpose-driven campaigns at the intersection of storytelling, community, and social impact. I bring a system-minded approach to turning bold ideas into meaningful, real-world outcomes, building on existing work in innovative ways. I’m passionate about delivering impactful ideas that resonate with consumers.

I’m experienced in brand strategy, marketing, project management, community and culture, creative writing, and graphic design, shaping campaigns for the Ad Council, Mercy Corps, Dent Education, and startups like NAL Media/Brij. I thrive collaborating with cross-functional teams to move bold concepts from idea to measurable results and to create opportunities for marginalized creatives.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Work Experience

Assistant Campaign Manager at The Ad Council

January 1, 2022 - December 31, 2026

Assisted campaign team in strategic and creative development, production, and evaluation for three award-winning public health campaigns; conducted competitive reviews, partner and talent vetting, trend analyses, and campaign research to strengthen positioning; maintained assets, inventory, and vendor information to ensure accuracy, compliance, and execution.

Co-Founder & COO at NAL Media/Brij

January 1, 2019 - December 31, 2022

Co-founded a tech startup to help marginalized creatives access community and professional opportunities in the media industry; developed creative strategy and executed campaigns across digital, social, and audio platforms; created and managed operations processes.

Social Media Coordinator at Mercy Corps

January 1, 2021 - December 31, 2022

Strategized content for global social media accounts with 100K+ followers, planning and scheduling cross-platform content across Instagram, Facebook, and Twitter; supported enterprise initiatives and audience growth; conceptualized social campaigns to support company-wide initiatives and sourced relevant news to drive engagement.

Program Associate at Dent Education

January 1, 2020 - December 31, 2021

Guided and developed 12 youth and adult co-owners of Dent’s social enterprise to achieve program goals; cultivated 3 community partnerships to secure funding, programming, and knowledge sharing; spearheaded efforts to break down silos in the organization, leading to increased collaboration and new team synergies.

Strategies & Operations Intern at Obama Foundation

September 1, 2018 - December 31, 2018

Assisted the Foundation's program team with evaluation, programming, and data analysis; conducted research and presentations to help develop and establish standard evaluation practices for the Foundation.