callachan

Provided support for marketing and content production. Assisted with designing promotional materials and managing content for social platforms, including creating and editing short-form videos and reels. Supported client communication to understand needs and requirements, contributing to the overall creative output for marketing campaigns and event promotion.

Collaborated with clients to understand brand goals and translate them into creative content directions. Produced and edited videos for Instagram and YouTube, adapting styles to fit different platform formats. Developed creative concepts, story ideas, and visual themes for social media campaigns, and designed posters and promotional visuals for events and marketing activities. Worked to improve clients’ social media visibility and website search ranking through content optimization. Analyzed performance reports and refined content strategy to boost reach and engagement. Managed social media platforms and website content, including post design and copywriting, and created promotional visual materials and event photography where needed.