I’m Candy Rita, a business-focused marketing and Revenue Operations professional with 6+ years of experience partnering with leadership and commercial teams to drive customer acquisition and measurable growth. I use CRM, performance analytics, and cross-functional collaboration to connect marketing activity to revenue outcomes.
I’ve supported RevOps using HubSpot CRM and lead lifecycle reporting, built executive dashboards in GA4 and Looker Studio, and improved organic growth through SEO and content strategy (including 120%+ increases in organic traffic). I also enjoy optimizing campaigns with automation and AI-powered approaches, while working closely with sales to strengthen lead qualification, nurturing, and handoff.
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