I'm a UK-based award-winning Creative Designer, comfortable working remotely, hybrid or on-site. I'm a strategic thinker obsessed with design trends and consumer psychology, with over 20 years of experience in branding, visual storytelling, and digital innovation. My expertise spans print, digital, social and UI/UX, with a strong background in leading design teams and delivering high-profile projects that blend creativity with functionality. Notable campaigns include Levi’s, Lanson Brands, Edinburgh Gin, Glengoyne Whisky, Tamdhu Whisky, Malmaison, Euro Business Media, The Royal Highland Show, University College Dublin, and Panther M*lk.…

Carl Antoni Gracie

PRO

I'm a UK-based award-winning Creative Designer, comfortable working remotely, hybrid or on-site. I'm a strategic thinker obsessed with design trends and consumer psychology, with over 20 years of experience in branding, visual storytelling, and digital innovation. My expertise spans print, digital, social and UI/UX, with a strong background in leading design teams and delivering high-profile projects that blend creativity with functionality. Notable campaigns include Levi’s, Lanson Brands, Edinburgh Gin, Glengoyne Whisky, Tamdhu Whisky, Malmaison, Euro Business Media, The Royal Highland Show, University College Dublin, and Panther M*lk.…

Available to hire

I’m a UK-based award-winning Creative Designer, comfortable working remotely, hybrid or on-site. I’m a strategic thinker obsessed with design trends and consumer psychology, with over 20 years of experience in branding, visual storytelling, and digital innovation.

My expertise spans print, digital, social and UI/UX, with a strong background in leading design teams and delivering high-profile projects that blend creativity with functionality. Notable campaigns include Levi’s, Lanson Brands, Edinburgh Gin, Glengoyne Whisky, Tamdhu Whisky, Malmaison, Euro Business Media, The Royal Highland Show, University College Dublin, and Panther M*lk.

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Language

English
Fluent
French
Intermediate

Work Experience

Creative Director at Seven Threes
January 1, 2023 - October 17, 2025
Managed clients and led creative teams whilst commissioning photographers, illustrators and developers; creating campaigns for Whirlpool, Coca Cola, Ritz Crackers, Chester Racecourse, Musselburgh Racecourse, Edinburgh Gin, Glengoyne Whisky, Tamdhu Whisky, Smokehead Whisky, Nordoff & Robbins, Edinburgh Castle.
Head of Design at Better Days
January 1, 2008 - October 17, 2025
I was involved at every level of the creative process from naming through to concept and completion of Tennent’s Lager’s music and football sponsorship with campaigns including; Triptych Festival, Vital Festival, T in the Park Festival, Tennent’s Scottish Cup, The Scottish Football Association and the TrocaBrahma Festival, a Global Experiential Award Winning Campaign, fronted by Gilles Peterson and documented by Channel 4.
Senior Designer at Fluid Designs
January 1, 2004 - October 17, 2025
I designed a number of campaigns which received media acclaim for clients such as Subway, Channel 4, Glasgow Sculpure Studios, University of Glasgow and featured on the BBC documentary ‘Dream Lives, How Lives Will Be Changed By Technology’.

Education

BA Honours at Leeds Beckett University
May 30, 1998
BAC +3 Graphisme at Ecole Estienne, Paris
June 1, 1997
BA (Hons) Graphic Arts & Design at Leeds Beckett University
January 11, 2030 - October 17, 2025
BAC+3 Graphisme at École Estienne
January 11, 2030 - October 17, 2025

Qualifications

Design Rush World's Best Packaging Design
April 7, 2025 - April 7, 2025
The Drum UK Top 100 Freelancers
April 7, 2025 - April 7, 2025
Shell LivewireYoung Designer of the Year
April 7, 2025 - April 7, 2025
Shell Livewire: Young Designer of the Year
January 11, 2030 - October 17, 2025
The Drum: UK’s Top 100 Freelancers
January 11, 2030 - October 17, 2025
Design Rush: World’s Best Packaging Design Projects Created For
January 11, 2030 - October 17, 2025

Industry Experience

Consumer Goods, Healthcare, Media & Entertainment, Retail, Software & Internet, Other, Professional Services
    paper Carl Antoni Gracie of Second Language Design Consultants Overview Brochure
    This is my corporate brochure, showing a detailed selection of projects that I have created for various clients including Levi's, Subway, Channel 4 and Coca Cola. Second Language Design Consultants is my trading name. graphicdesigner pdf pitchdeck design freelance…
    paper Corporate Projects
    portfolio design graphicdesign graphicdesigner webdesign branding logodesign levi's whirlpool channel4 universitycollegedublin cocacola subway ritz nordoffrobbins royalhighlandhotel eurobusinessmedia malmaison…
    paper Drinks Brand Specialist Projects
    graphicdesigner branddesigner packagingdesigner design branding packaging graphicdesign drinks drinksbrands edinburghgin gin tennentslager lager brahma smokehead whisky tamdhu whiskey cocacola rafflesgin raffles edinburghcastle edinburgh langsrum rum glengoyne illustrator photoshop indesign adobe adobecreativecloud…
    paper Website & App Projects
    website app design graphicdesign whirlpool cocacola eurobusinessmedia channel4 bbc ritz…
    paper Branding / Logo Design Projects
    branding branddesign design graphicdesign edinburghgin gin betterdays edinburghcastle norwichunion glasgowsculpturestudios tennentslager lager caledoniabest ale subway andrewgalea tinthepark rafflesgin liqueurdeparis liqueur jeffreyslager mono desmaitres champagne lanson hotel bar restaurant totalfootball event festival trocabrahma brahma beer triptych triptychfestival scottishfencing…
    paper Event Branding Projects
    event branding eventbranding design graphicdesign…
    uniE608 Edinburgh Gin x Chester Racecourse Event Branding
    video advert videoeditor branding event eventbranding edinburghgin gin chesterracecourse horseracing racing sponsorship…