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I'm a digital marketing and advertising enthusiast who loves turning data into action. I design and optimize PPC campaigns across Google Ads, Facebook Ads, LinkedIn Ads, and Amazon AMS/DSP, translating business goals into measurable results. I enjoy collaborating with teams and continuously learning to stay ahead in a fast-changing digital landscape. I'm a sunny, creative, entrepreneurial person who values teamwork and culture. I love road trips that connect me with people's stories and cultures, and I'm a certified Ballet teacher with the motto 'never stop learning.'…I'm a digital marketing and advertising enthusiast who loves turning data into action. I design and optimize PPC campaigns across Google Ads, Facebook Ads, LinkedIn Ads, and Amazon AMS/DSP, translating business goals into measurable results. I enjoy collaborating with teams and continuously learning to stay ahead in a fast-changing digital landscape. I'm a sunny, creative, entrepreneurial person who values teamwork and culture. I love road trips that connect me with people's stories and cultures, and I'm a certified Ballet teacher with the motto 'never stop learning.'

Carlo Buonanno

Marketing Strategist, Digital Marketer, Brand Strategist, +3

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I'm a digital marketing and advertising enthusiast who loves turning data into action. I design and optimize PPC campaigns across Google Ads, Facebook Ads, LinkedIn Ads, and Amazon AMS/DSP, translating business goals into measurable results. I enjoy collaborating with teams and continuously learning to stay ahead in a fast-changing digital landscape. I'm a sunny, creative, entrepreneurial person who values teamwork and culture. I love road trips that connect me with people's stories and cultures, and I'm a certified Ballet teacher with the motto 'never stop learning.'…I'm a digital marketing and advertising enthusiast who loves turning data into action. I design and optimize PPC campaigns across Google Ads, Facebook Ads, LinkedIn Ads, and Amazon AMS/DSP, translating business goals into measurable results. I enjoy collaborating with teams and continuously learning to stay ahead in a fast-changing digital landscape. I'm a sunny, creative, entrepreneurial person who values teamwork and culture. I love road trips that connect me with people's stories and cultures, and I'm a certified Ballet teacher with the motto 'never stop learning.'

Available to hire

I’m a digital marketing and advertising enthusiast who loves turning data into action. I design and optimize PPC campaigns across Google Ads, Facebook Ads, LinkedIn Ads, and Amazon AMS/DSP, translating business goals into measurable results. I enjoy collaborating with teams and continuously learning to stay ahead in a fast-changing digital landscape.

I’m a sunny, creative, entrepreneurial person who values teamwork and culture. I love road trips that connect me with people’s stories and cultures, and I’m a certified Ballet teacher with the motto ‘never stop learning.’

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Italian

Fluent

English

Advanced

Work Experience

Marketing Strategist at De’Longhi Group

October 1, 2023 - November 22, 2025

Marketing strategy related to the promotional campaign (target definition); KPIs definition and results monitoring; Google Ads Campaign, Facebook Ads Campaign, LinkedIn Ads Campaign, Amazon AMS/DSP; Setup and ongoing optimization and management of PPC campaigns for multiple clients; Management of ad budget; A/B testing variations; Data Analysis / Looker Studio Dashboard / BigQuery; Client and Intern advertising training

Freelance Digital Advertising Specialist at EU5 Markets (Amazon Advertising, DSP)

September 1, 2019 - November 22, 2025

Expertly manage AMS (Amazon Marketing Services) and DSP campaigns for EU5 markets, ensuring ROI; develop and implement advertising strategies; budget management; data-driven analysis; regular calls with markets; training; e-merchandising

Freelance Digital Marketing Specialist at START2IMPACT University

March 1, 2023 - November 22, 2025

Freelance digital marketing consultant for START2IMPACT University; focus on AMS/DSP and digital advertising strategy, workshops and training

DIGITAL ADVERTISING SPECIALIST at TSW

January 1, 2021 - December 1, 2021

- Marketing strategy related to the promotional campaign (target definition) - KPIs definition and results monitoring - Google Ads Campaign, Facebook Ads Campaign, Linkedin Ads Campaign, Amazon AMS/DSP - Setup and ongoing optimization and management of PPC campaigns for multiple clients - Management of ad budget, A/B testing ad creativities - Digital Media Planner and Social Media Planner - Data Analysis / Looker Studio Dashboard / Bigquery - Client and Intern advertising training

Marketing Specialist at De’Longhi Group

October 1, 2023 - November 22, 2025

Marketing strategy related to the promotional campaign; KPIs definition and results monitoring; Google Ads Campaign, Facebook Ads Campaign, LinkedIn Ads Campaign, Amazon AMS/DSP; Setup and ongoing optimization and management of PPC campaigns for multiple clients; Budget management; A/B testing ad creatives; Digital Media Planner and Social Media Planner; Data analysis with Looker Studio and BigQuery; Client and intern advertising training.

Digital Marketing Specialist at Webranking

October 31, 2023 - October 31, 2023

Supported digital marketing campaigns and campaigns across EU markets; performance analysis and budget considerations; training/workshops for market teams.

Freelance Digital Marketer at START2IMPACT UNIVERSITY

February 1, 2019 - November 22, 2025

Freelance digital marketing projects and campaigns; focus on AMS/DSP channels and cross-channel optimization.