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I am a highly motivated data analyst with 8 years of progressive experience in the financial services industry. I specialise in using SQL, Power BI, and Python (Pandas, Streamlit) to transform complex data into actionable insights, optimize campaigns, and drive business growth. I excel at delivering data solutions that support decision-making and operational efficiency in dynamic environments, with a track record of cross-functional collaboration in hybrid and remote settings using virtual tools.…I am a highly motivated data analyst with 8 years of progressive experience in the financial services industry. I specialise in using SQL, Power BI, and Python (Pandas, Streamlit) to transform complex data into actionable insights, optimize campaigns, and drive business growth. I excel at delivering data solutions that support decision-making and operational efficiency in dynamic environments, with a track record of cross-functional collaboration in hybrid and remote settings using virtual tools.

Carmen Yong Kah Mun

Data Analyst, Data Visualizer, Marketing Analyst, +1

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I am a highly motivated data analyst with 8 years of progressive experience in the financial services industry. I specialise in using SQL, Power BI, and Python (Pandas, Streamlit) to transform complex data into actionable insights, optimize campaigns, and drive business growth. I excel at delivering data solutions that support decision-making and operational efficiency in dynamic environments, with a track record of cross-functional collaboration in hybrid and remote settings using virtual tools.…I am a highly motivated data analyst with 8 years of progressive experience in the financial services industry. I specialise in using SQL, Power BI, and Python (Pandas, Streamlit) to transform complex data into actionable insights, optimize campaigns, and drive business growth. I excel at delivering data solutions that support decision-making and operational efficiency in dynamic environments, with a track record of cross-functional collaboration in hybrid and remote settings using virtual tools.

Available to hire

I am a highly motivated data analyst with 8 years of progressive experience in the financial services industry. I specialise in using SQL, Power BI, and Python (Pandas, Streamlit) to transform complex data into actionable insights, optimize campaigns, and drive business growth.

I excel at delivering data solutions that support decision-making and operational efficiency in dynamic environments, with a track record of cross-functional collaboration in hybrid and remote settings using virtual tools.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Malay

Fluent

French

Intermediate

Work Experience

Data Analyst (Assistant Vice President) at OCBC Bank

April 1, 2021 - November 10, 2025

Collaborated with the Premier segment to identify opportunities for data-driven decision making. Developed and executed marketing campaigns that increased the Premier customer base by 30% within 12 months, leveraging data insights to refine targeting. Monitored campaign effectiveness through post-campaign analyses. Generated and maintained Power BI dashboards to enhance stakeholder decision making. Reviewed data gaps in the data warehouse and ensured new indicators flowed into the warehouse by coordinating with key stakeholders. Supported newcomers by training them and providing guidance.

Data Analyst (Manager) at OCBC Bank

March 1, 2021 - March 1, 2021

Collaborated with lending and wealth verticals to understand their needs and identify opportunities for campaigns and marketing purposes. Developed marketing campaigns for the lending and wealth verticals. Spearheaded post-campaign analysis to optimise future marketing strategies based on key performance metrics.

Young Banker’s Programme (Associate) at OCBC Bank

December 1, 2018 - December 1, 2018

Managed budgets and finances for Employee Led Events. Designed and blasted internal posters and communications for Employee Led Events. Organized and led successful Employee Led Events with over 300 participants, such as KL Car Free Event, CSR Events, Townhalls and Annual Dinners, enhancing employee engagement and fostering a positive company culture.

Management Trainee (Executive) at Tokio Marine Life

July 1, 2017 - July 1, 2017

Managed bank reconciliation accounts in the finance department. Highlighted irregularities in financial statements and reported to management, including identifying a MYR 100K mistake by a financial institution. Contributed to the migration from ELIXIR to LA system, supporting digitalisation goals and improving operational efficiency.

Data Analyst (Manager) at OCBC Bank

March 31, 2021 - March 31, 2021

Partnered with lending and wealth verticals to understand their needs and to identify opportunities for campaigns and marketing purposes. Developed 150+ marketing campaigns for the lending and wealth verticals. Spearheaded post campaign analysis, optimising future marketing strategies based on key performance metrics.

Young Banker’s Programme (Associate) at OCBC Bank

December 31, 2018 - December 31, 2018

Organised and led 10+ successful employee engagement events such as KL Car Free Event, CSR Events, Townhalls and Annual Dinners with over 300 participants, fostering positive company culture and boosting internal morale. Managed budgets and communication for Employee Led Events, ensuring 100% adherence to budget and effective outreach.

Management Trainee (Executive) at Tokio Marine Life

July 31, 2017 - July 31, 2017

Managed 5 bank reconciliation accounts monthly, identifying and reporting a MYR100K discrepancy to management, safeguarding company assets. Contributed to the successful migration from ELIXIR to LA system, ensuring smooth data transition and aligning with the organisation’s digitalisation goals, resulting in improved operational efficiency.