Carolina Cruz dos Santos
I'm a creative and analytical digital marketing and social media professional with a track record in content strategy, social media management, visual design, and campaign optimization.
About
I’m a creative and analytical digital marketing and social media professional with a track record in content strategy, social media management, visual design, and campaign optimization. I enjoy blending data-driven insights with creative storytelling to boost engagement and brand visibility across platforms.
I have hands-on experience building brand identities, producing visual and video content, and analyzing metrics in fast-paced environments. I collaborate with cross-functional teams to turn data into actionable marketing decisions that drive growth.
- 2 years' experience
- Joined June 2026
Skills· 21
Languages
- PortugueseFluent
- EnglishFluent
- Spanish; CastilianAdvanced
Industry experience
- Media & Entertainment
- Software & Internet
- Professional Services
More experts in Rio de Janeiro, Brazil
Work experience
Created and managed digital content for the technology sector, supporting marketing strategies that strengthened brand positioning and expanded audience reach. Monitored performance metrics and adjusted content strategies to improve engagement in a fast-paced, technical environment.
Planned and executed content strategies across multiple social media platforms, creating visual assets and video content that increased audience engagement and improved campaign performance. Collaborated with cross-functional marketing teams across different industries to analyze metrics and optimize campaigns, contributing to consistent growth in reach, interaction, and brand visibility.
Organized and analyzed HR data using spreadsheets, supported internal administrative processes, and contributed to improved efficiency, accuracy, and reliability in reporting and operational workflows.
Education
Certifications and awards
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