I'm Caroline Jackson, a photographer and designer who thrives on weaving photography with brand storytelling to create cohesive visual identities. I enjoy working across disciplines—from photography and visual design to art direction and social media content—delivering authentic, engaging visuals that strengthen brand presence. Over the years I’ve collaborated with teams and agencies across Europe, delivering photography, branding, lookbooks, and digital design for Omexom, INES Beauty, The Organic Skin Co., and multiple clients. I’m passionate about creating visually compelling experiences that connect with audiences and elevate brand narratives.…

Caroline Jackson

I'm Caroline Jackson, a photographer and designer who thrives on weaving photography with brand storytelling to create cohesive visual identities. I enjoy working across disciplines—from photography and visual design to art direction and social media content—delivering authentic, engaging visuals that strengthen brand presence. Over the years I’ve collaborated with teams and agencies across Europe, delivering photography, branding, lookbooks, and digital design for Omexom, INES Beauty, The Organic Skin Co., and multiple clients. I’m passionate about creating visually compelling experiences that connect with audiences and elevate brand narratives.…

Available to hire

I’m Caroline Jackson, a photographer and designer who thrives on weaving photography with brand storytelling to create cohesive visual identities. I enjoy working across disciplines—from photography and visual design to art direction and social media content—delivering authentic, engaging visuals that strengthen brand presence.

Over the years I’ve collaborated with teams and agencies across Europe, delivering photography, branding, lookbooks, and digital design for Omexom, INES Beauty, The Organic Skin Co., and multiple clients. I’m passionate about creating visually compelling experiences that connect with audiences and elevate brand narratives.

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Skills

Experience Level

Language

English
Fluent

Work Experience

Art Director / Visual Designer at ROWE JEWELLERY
October 1, 2025 - Present
Art Direction / Visual Design; ongoing.
Art Direction / Visual Design at ROWE JEWELLERY
October 1, 2025 - Present
Remote role handling art direction and visual design.
Art Director / Creative Director at PETRICHOR BRANDS
March 1, 2025 - Present
Art Direction / Creative Direction; ongoing.
Art Direction / Creative Direction at PETRICHOR BRANDS
March 1, 2025 - Present
Remote role focusing on art direction and creative direction.
Art Director / Visual Designer at ABECCA DESIGN
March 1, 2023 - Present
Art Direction / Visual Design; ongoing branding and design work.
Art Director / Visual Designer at Webbs - NZ Specialist Auctioneers & Valuers
March 1, 2023 - June 1, 2023
Art Direction / Visual Design for NZ specialist auctioneers & valuers; creating cohesive visual campaigns and assets.
Art Direction / Visual Design at ABECCA DESIGN
March 1, 2023 - Present
Remote role providing art direction and visual design services.
Art Direction / Visual Design at Webbs - NZ Specialist Auctioneers & Valuers
March 1, 2023 - June 30, 2023
Contract role focused on art direction and visual design for a NZ-based auction house.
Graphic Design / Photography at Electrix Ltd
August 1, 2021 - August 1, 2022
Provided graphic design and photography services, contributing to visual design and creative direction across campaigns and branding materials.
Graphic Designer at The Organic Skin Co.
August 1, 2021 - December 31, 2023
General graphic design support; visually designing new website, rebranding, art direction for photography; look-book design, brand deck design, banners, posters, packaging promotion; designing and creating content for social media.
Graphic Designer / Art Direction at The Organic Skin Co.
August 1, 2021 - December 31, 2023
General graphic design support; website design, rebranding, art direction for photography; Look-book and Brand Deck design; banners, posters, packaging promotion; designing and creating content for social media.
Graphic Designer / Photographer at Electrix Ltd
August 1, 2021 - August 31, 2022
Visual Design & Creative direction; supported branding and photography across campaigns.
Graphic Designer at RIKA STUDIOS
June 1, 2020 - July 31, 2020
Graphic Design for a fashion label based in Amsterdam; designing new season look-book, artwork for social media and marketing; general marketing collateral.
Art Director / Visual Designer at INES Beauty
February 1, 2020 - December 31, 2024
General graphic design support; designing brand decks to send to wholesalers; designing animation GIFs for marketing purposes.
Graphic Designer at INES Beauty
February 1, 2020 - December 31, 2024
General graphic design support; designing brand decks to send to wholesalers; designing animation GIFs for marketing purposes.
Photographer / Visual Designer at Omexom - Vinci Energies
March 1, 2018 - August 1, 2019
In-house photographer for the Brand team, traveling to business units across Europe and the UK to shoot photographs and update the photographic database. Collaborated with the senior designer on visual communication for Omexom, including brand identity, layout design for the Omexom 2020 book, visual marketing, portrait and event photography. Managed Omexom's social media presence, creating visually cohesive posts to strengthen reach, brand awareness and customer relationships. Supported events such as Cigre 2018, Petit Palais, VivaTech 2019 and internal Omexom events.
Photographer / Visual Communications at Omexom - Vinci Energies
March 1, 2018 - August 31, 2019
In-house photographer for the Brand team, traveling to Europe/UK to capture photographs and update the photographic database; collaborated with the senior designer on visual communications including brand identity, the Omexom 2020 book, and visual marketing; managed Omexom social channels with visually aesthetic posts to strengthen reach, brand awareness, and customer relationships.
In-house Photographer (Brand Team) at Omexom - Vinci Energies
March 1, 2018 - August 31, 2019
In-house photographer for the Brand team; traveled to different business units across Europe and the UK to shoot photographs and update the photographic database. Collaborated with the senior designer on visual communication, brand identity, Omexom 2020 book layout, visual marketing, portrait and event photography; managed social media presence and designed posts to strengthen reach, brand awareness and customer relationships.

Education

Bachelor of Arts, Double Major in Art History and Film, Television and Media Studies at University Of Auckland
January 1, 2010 - December 31, 2013
Graphic & Visual Design at Shillington Education London
September 1, 2019 - December 31, 2019
Digital Marketing at General Assembly Sydney
January 1, 2018 - February 28, 2018
Photography - Technical and Aesthetic at RMIT University Melbourne
September 1, 2017 - December 31, 2017
Introduction to InDesign and Photoshop at Whitecliffe College of Art and Design
January 1, 2016 - December 31, 2016
Bachelor of Arts at University of Auckland
January 1, 2010 - December 31, 2013
Graphic & Visual Design at Shillington Education London
September 1, 2019 - December 1, 2019
Digital Marketing at General Assembly Sydney
January 1, 2018 - February 1, 2018
Photography - Technical and Aesthetic at RMIT University Melbourne
September 1, 2017 - December 1, 2017
Introduction to InDesign and Photoshop at Whitecliffe College of Art and Design
January 1, 2016 - January 1, 2016
Bachelor of Arts Double Major in Art History and Film, Television and Media Studies at University Of Auckland
January 1, 2010 - January 1, 2013
Graphic & Visual Design at Shillington Education London
September 1, 2019 - December 1, 2019
Digital Marketing at General Assembly Sydney
January 1, 2018 - February 1, 2018
Photography - Technical and Aesthetic at RMIT University Melbourne
September 1, 2017 - December 1, 2017
Introduction to InDesign and Photoshop at Whitecliffe College of Art and Design
January 1, 2016 - January 1, 2016

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Retail, Education

Skills

Experience Level