Casey Luxford

Produced innovative digital and print content including website copy, social media posts, EDMs, and internal communications that increased brand awareness and user engagement. Collaborated closely with the marketing, design, and videography teams to deliver multi-channel campaigns and promotional materials. Translated strategic ideas into clear marketing deliverables that supported lead generation, brand visibility, and community engagement. Developed compelling copy for brochures, advertisements, product descriptions, website pages, and campaign collateral that lead to a 57% increase in website and call traffic. Created communications across several government contract areas including Disability Employment Services, AASN, and Recruitment & Management Services.

Produced innovative digital and print content including website copy, social media posts, EDMs, and internal communications that increased brand awareness and user engagement. Collaborated with marketing, design, and videography teams to deliver multi-channel campaigns and promotional materials. Translated strategic ideas into clear marketing deliverables that supported lead generation, brand visibility, and community engagement. Developed compelling copy for brochures, advertisements, product descriptions, website pages, and campaign collateral that led to a 57% increase in website and call traffic. Created communications across several government contract areas including Disability Employment Services, AASN, and Recruitment & Management Services.

Conducted market research to analyse industry competitors and identify emerging opportunities for authors and the business. Served as a key point of contact for prospective clients, guiding them through concerns, expectations, and service understanding. Established a strong internal reputation for reliability, industry knowledge, and client rapport. Built productive relationships with writers, editors, designers, and publishing professionals across global creative networks.