Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I’m a professional writer, editor and marketer with a passion for crafting voices and messaging that connect with real people. I’ve helped emergency services, government organisations, publishers, and international businesses communicate with impact and build lasting relationships. With over twelve years in the industry and multiple degrees, I bring creativity, rigorous research, and a positive mindset to every project. I’m a member of IPEd Australia and Writers Victoria, and I’ve run my own practice, The Humble Quill.…I’m a professional writer, editor and marketer with a passion for crafting voices and messaging that connect with real people. I’ve helped emergency services, government organisations, publishers, and international businesses communicate with impact and build lasting relationships. With over twelve years in the industry and multiple degrees, I bring creativity, rigorous research, and a positive mindset to every project. I’m a member of IPEd Australia and Writers Victoria, and I’ve run my own practice, The Humble Quill.

Casey Luxford





I’m a professional writer, editor and marketer with a passion for crafting voices and messaging that connect with real people. I’ve helped emergency services, government organisations, publishers, and international businesses communicate with impact and build lasting relationships. With over twelve years in the industry and multiple degrees, I bring creativity, rigorous research, and a positive mindset to every project. I’m a member of IPEd Australia and Writers Victoria, and I’ve run my own practice, The Humble Quill.…I’m a professional writer, editor and marketer with a passion for crafting voices and messaging that connect with real people. I’ve helped emergency services, government organisations, publishers, and international businesses communicate with impact and build lasting relationships. With over twelve years in the industry and multiple degrees, I bring creativity, rigorous research, and a positive mindset to every project. I’m a member of IPEd Australia and Writers Victoria, and I’ve run my own practice, The Humble Quill.

Available to hire

I’m a professional writer, editor and marketer with a passion for crafting voices and messaging that connect with real people. I’ve helped emergency services, government organisations, publishers, and international businesses communicate with impact and build lasting relationships.

With over twelve years in the industry and multiple degrees, I bring creativity, rigorous research, and a positive mindset to every project. I’m a member of IPEd Australia and Writers Victoria, and I’ve run my own practice, The Humble Quill.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Creative Copywriter at MEGT Melbourne

March 1, 2023 - December 31, 2024

Produced innovative digital and print content including website copy, social media posts, EDMs, and internal communications that increased brand awareness and user engagement. Collaborated with marketing, design, and videography teams to deliver multi-channel campaigns and promotional materials. Translated strategic ideas into clear marketing deliverables that supported lead generation, brand visibility, and community engagement. Developed compelling copy for brochures, advertisements, product descriptions, website pages, and campaign collateral that led to a 57% increase in website and call traffic. Created communications across several government contract areas including Disability Employment Services, AASN, and Recruitment & Management Services.

Commissioning Editor APAC Region at Rethink Press

June 1, 2021 - January 31, 2023

Conducted market research to analyse industry competitors and identify emerging opportunities for authors and the business. Served as a key point of contact for prospective clients, guiding them through concerns, expectations, and service understanding. Established a strong internal reputation for reliability, industry knowledge, and client rapport. Built productive relationships with writers, editors, designers, and publishing professionals across global creative networks.

Content Creator and Research Assistant at ParentalEQ

November 1, 2020 - June 30, 2021

Worked closely with company founders to produce product-focused content that aligned with brand voice and customer expectations. Researched and synthesised complex psychological and scientific concepts into accessible, friendly learning modules. Created blog posts and content that balanced research accuracy with warmth, relatability, and strong audience alignment. Stayed up to date with evolving digital media trends and platforms relevant to family, education, and wellbeing content.

Freelance Writer and Editor at The Humble Quill

August 1, 2015 - March 31, 2022

Delivered written and edited content to clients worldwide across websites, blogs, print media, social media, and promotional materials. Produced content for high-profile clients including CFA, Victoria Police, PureBaby, Inspiration Unfolded Magazine, ParentalEQ, Victorian Government agencies, and international businesses. Edited and ghostwrote more than 350 novels across numerous genres. Grew brand visibility through strategic social media marketing and strong client relationships, with many referrals generated through word of mouth. Provided end-to-end editorial services, from structural editing and copyediting to proofreading and publication support.

Creative Copywriter at MEGT

March 1, 2023 - December 1, 2024

Produced innovative digital and print content including website copy, social media posts, EDMs, and internal communications that increased brand awareness and user engagement. Collaborated closely with the marketing, design, and videography teams to deliver multi-channel campaigns and promotional materials. Translated strategic ideas into clear marketing deliverables that supported lead generation, brand visibility, and community engagement. Developed compelling copy for brochures, advertisements, product descriptions, website pages, and campaign collateral that lead to a 57% increase in website and call traffic. Created communications across several government contract areas including Disability Employment Services, AASN, and Recruitment & Management Services.