Hi, I’m Cassey Sie, a Senior Graphic Designer based in Jakarta. I turn messy briefs into clean, cohesive visuals and help brands tell their stories through strong, scalable design systems. With 6+ years of experience across global campaigns and fast-paced teams, I collaborate across marketing, product, and regional teams to deliver brand-consistent visuals on tight deadlines. I’m excited to bring my skills to a senior design, brand, or visual design role, especially with remote or globally distributed teams.

Cassey Sie

PRO

Hi, I’m Cassey Sie, a Senior Graphic Designer based in Jakarta. I turn messy briefs into clean, cohesive visuals and help brands tell their stories through strong, scalable design systems. With 6+ years of experience across global campaigns and fast-paced teams, I collaborate across marketing, product, and regional teams to deliver brand-consistent visuals on tight deadlines. I’m excited to bring my skills to a senior design, brand, or visual design role, especially with remote or globally distributed teams.

Available to hire

Hi, I’m Cassey Sie, a Senior Graphic Designer based in Jakarta. I turn messy briefs into clean, cohesive visuals and help brands tell their stories through strong, scalable design systems.

With 6+ years of experience across global campaigns and fast-paced teams, I collaborate across marketing, product, and regional teams to deliver brand-consistent visuals on tight deadlines. I’m excited to bring my skills to a senior design, brand, or visual design role, especially with remote or globally distributed teams.

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Language

English
Advanced
Indonesian
Fluent
Italian
Beginner
Korean
Beginner
Norwegian
Beginner

Work Experience

Senior Graphic Designer at OPPO
November 1, 2021 - October 1, 2025
Worked on regional and global campaigns across SEA markets, collaborating with marketing, product, and regional teams. Conducted content design audits to ensure brand guideline compliance. Designed H5 UI pages, banners, and campaign visuals. Daily production with Illustrator, Photoshop, Figma, Canva, and Midjourney.
Senior Graphic Designer at Colab
October 1, 2023 - March 1, 2025
Managed daily design tasks, focusing on high-quality output. Specialized in brand identity systems and email design. Collaborated with marketing teams to translate strategy into visuals that drive impact and consistency.
Graphic Designer at EnviGo! (PT. Multi Globalindo Sukses Pratama)
July 1, 2020 - November 1, 2023
Handled end-to-end content creation for social media — from product photography and design to scheduling and posting. Built the brand’s visual identity from scratch and helped grow the account to 21.5K followers organically.
Graphic Designer at Kuubiik
March 1, 2021 - August 1, 2023
Created branding assets, digital content, and marketing materials across multiple industries. Collaborated with clients to deliver clean, effective designs on time.
Graphic Designer at Bill Indonesia
April 1, 2021 - August 1, 2021
Graphic design for branding and marketing materials.
Graphic Designer at Cloth DC
September 1, 2020 - March 1, 2021
Handled end-to-end social media content, including photography, visual design, and scheduling. Oversaw brand-aligned graphics for Instagram and Facebook, built engagement through consistent content publishing, and managed digital assets across platforms.
Graphic Designer at Arte Aesthetic
May 1, 2019 - June 1, 2020
Handled end-to-end social media content, including photography, visual design, and scheduling. Oversaw brand-aligned graphics for Instagram and Facebook, built engagement through content publishing, and managed digital assets across platforms.
Graphic Designer at King Foto
November 1, 2019 - April 1, 2020
Graphic design for marketing materials.
Freelance Photographer at Heritage by Tan Goei
January 1, 2020 - January 1, 2020
Freelance photographer for brand projects.
Freelance Graphic Designer at ABC Cooking Studio
November 1, 2019 - January 1, 2020
Freelance graphic design for studio branding and materials.
Graphic Designer at Printed by Kayn
October 1, 2019 - January 1, 2020
Graphic design for packaging, branding, and printing.
Graphic Designer at Cottontails
October 1, 2019 - January 1, 2020
Graphic design for branding and packaging.
Group Head at Yippie! Creative
May 1, 2019 - October 1, 2019
Led design efforts to meet marketing needs by creating packaging, redesigns, researching industry trends, art directing photoshoots, and presenting layouts under tight deadlines.
Social Media Intern at Universitas Tarumanagara
August 1, 2018 - February 1, 2019
Content management (including website); create, curate, and manage published content; oversee design (social graphics, ads, landing pages); SEO and inbound traffic; strategy and goal setting.
Journalist / Reporter at ArtMAX Magazine
September 1, 2016 - August 1, 2018
Write and edit content; maintain contributor relationships; attend events related to art and design for content development.
Freelance Graphic Designer at LARC
August 1, 2015 - February 1, 2016
Help clients meet marketing needs by creating packaging and graphics; redesigns based on feedback; concept visuals.
Graphic Designer at Colaluca
March 1, 2015 - December 1, 2015
Develop design briefs; meet clients; create invitations and related visuals.
Fashion Design Intern at Fero Yu
April 1, 2015 - August 1, 2015
Weekly design sketches; align items with customer, market, and price points; trend research; vendor coordination.
Graphic Designer Intern at Okapi Digital Art
June 1, 2014 - August 1, 2014
Team-based graphic design projects; layout production for ads and brochures; quality checks before printing.

Education

Bachelor of Arts - BA, Design and Visual Communications, General at Universitas Tarumanagara
January 1, 2016 - January 1, 2021
Associate's degree, Fashion/Apparel Design at Parsons School of Design - The New School
January 1, 2016 - January 1, 2020
Associate of Arts - AA, Animation, Interactive Technology, Video Graphics and Special Effects at SMK Strada Daan Mogot
January 1, 2013 - January 1, 2015

Qualifications

Certificate of Choosen Participant in Creative Poster Design
January 11, 2030 - March 1, 2026
EFSET Quick English Check - Score: Advanced / Proficient (CEFR C1/C2)
January 11, 2030 - March 1, 2026
EF Language Test Bahasa Italia 30 Intermediate
January 11, 2030 - March 1, 2026
EF SET English Certificate 79/100 (C2 Proficient)
January 11, 2030 - March 1, 2026

Industry Experience

Media & Entertainment, Software & Internet, Retail, Professional Services, Travel & Hospitality