Available to hire
I’m Catalina Gilaberte Wade, a Public Relations student with experience in digital marketing, content creation, brand strategy, and communication. I’ve led my own business, collaborated with real brands, and developed creative projects for academic and professional purposes.
I’m highly organized, creative, and people-oriented. I adapt quickly, solve problems with empathy, and enjoy working as part of a team.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
Language
Spanish; Castilian
Fluent
English
Advanced
Work Experience
Marketing & Communications at Aiitu
November 1, 2024 - PresentFull management of the marketing and content area. Planning, scripting, recording, and editing videos for social media. Community management (Instagram, TikTok, Facebook). Copywriting, client support and email management. Creative ideation and execution for campaigns and product launches.
Product Development, Branding and Visual Identity at Copa Helada
August 1, 2024 - October 6, 2025Product development, branding and visual identity. Social media management and content strategy. Customer service, logistics and business operations. Data base management and administrative tasks. Support with email communication, phone calls and internal coordination.
Support in Marketing Campaigns at Universidad Panamericana
November 30, 2022 - October 5, 2025Support in marketing campaigns and photography production. Worked on brands such as Savora, La Matera and Hyatt. Creative support for campaigns.
Founder Intern at Aitu
November 1, 2024 - PresentFull management of the marketing and content area; planning, scripting, recording, and editing videos for social media; community management (Instagram, TikTok, Facebook); copywriting; client support and email management; creative ideation and execution for campaigns and product launches.
Founder Intern at Copa Helada
August 1, 2024 - October 6, 2025Product development, branding and visual identity; social media management and content strategy; customer service, sales, logistics and business operations; database management and administrative tasks; support with email communication, phone calls and internal coordination.
Support in Marketing Campaigns and Photo Production at Universidad Panamericana
December 1, 2022 - October 6, 2025Supported marketing campaigns and photo production; worked on brands such as Savora, La Matera and Hyatt; creative ideation and execution for campaigns and product launches.
Creative Assistant at Esteban Tucci
August 1, 2019 - October 6, 2025Creative support and ideation for projects; assisted with content creation and design tasks during Jun 2019–Aug 2019.
Founder Intern at Copa Helada
November 1, 2024 - PresentProduct development, branding and visual identity; Social media management and content strategy; Customer service, sales, logistics and business operations; Database management and administrative tasks; Support with email communication, phone calls and internal coordination.
Marketing & Content Assistant at Savora, La Matera & Hyatt
August 1, 2024 - October 6, 2025Supported in marketing campaigns and photography production; Worked on branding and promotional materials; Contributed to social media and content planning.
Creative Assistant at Este Ban Tucci
August 1, 2019 - October 6, 2025Assisted creative tasks for brand projects and campaigns.
Founder / Intern at Aitu
November 1, 2024 - PresentFounder and intern responsible for product development, branding and visual identity; copywriting, client support and email management; social media management and content strategy.
Support in Marketing Campaigns & Photography Production at Universidad Panamericana
December 1, 2022 - October 6, 2025Supported in marketing campaigns and photography production; worked on brands such as Savora, La Matera, and Hyatt.
Education
Bachelor's Degree in Communication, Advertising & Public Relations at Universidad Panamericana, Guadalajara
January 17, 2022 - November 27, 2026Qualifications
Bachelor's Degree in Communication, Advertising & Public Relations
January 16, 2022 - October 6, 2025Industry Experience
Media & Entertainment, Education, Professional Services, Software & Internet, Retail, Travel & Hospitality
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