Creative and results-driven marketing professional with experience in social media, influencer campaigns, and content strategy across international hospitality and lifestyle brands. Skilled at building online communities, leveraging TikTok and Instagram trends, and driving measurable growth through collaborations. Passionate about music, culture, and digital storytelling, with a strong understanding of brand identity and audience behavior.

Ekaterina Miramova

Creative and results-driven marketing professional with experience in social media, influencer campaigns, and content strategy across international hospitality and lifestyle brands. Skilled at building online communities, leveraging TikTok and Instagram trends, and driving measurable growth through collaborations. Passionate about music, culture, and digital storytelling, with a strong understanding of brand identity and audience behavior.

Available to hire

Creative and results-driven marketing professional with experience in social media, influencer campaigns, and content strategy across international hospitality and lifestyle brands. Skilled at building online communities, leveraging TikTok and Instagram trends, and driving measurable growth through collaborations. Passionate about music, culture, and digital storytelling, with a strong understanding of brand identity and audience behavior.

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Language

Russian
Fluent
English
Advanced
Dutch
Beginner
French
Beginner

Work Experience

Marketing Manager / Social Media Manager / Operations Manager at Soul Restaurant / Soul Club House – Belgium; Brothers Food Street Café – Russia
January 1, 2023 - Present
Promoted from Waitress to Marketing Manager after demonstrating creativity and initiative in brand promotion. Led online & in-store campaigns that increased visibility and customer traffic. Produced creative photo, video & TikTok/Reels content ensuring brand alignment. Organized events and activations (DJ nights, influencer collaborations, giveaways) to boost engagement. Built partnerships with influencers and local communities to expand brand presence. Developed content strategy positioning Soul as a lifestyle destination. Managed influencer collaborations and event promotions to raise awareness. Built the cafe's digital presence with content campaigns reflecting brand identity and organized community events to strengthen visibility.
Office & Administrative Roles at NAOS Group (Finance) & Renaissance Art Group (Marketing)
January 1, 2018 - January 1, 2022
Managed operations and supported marketing activities.

Education

Bachelor of Business Management, major in Marketing Management and Archivistics at Odisee University College (College of the Ministry of Foreign Affairs)
January 1, 2013 - January 1, 2017
Strategic Marketing & Branding: Campaign Development, Positioning, Audience Insights at Moscow, Russia
January 1, 2013 - January 1, 2017

Qualifications

ChatGPT (copywriting, strategy ideation)
January 1, 2023 - January 28, 2026

Industry Experience

Travel & Hospitality, Media & Entertainment, Retail, Professional Services