I started my career in food and hospitality, helping restaurants and cafes streamline operations and design better customer experiences. Today, I bring that same hands-on, systems-driven mindset to Kerots, a creator-brand matchmaking platform that empowers local businesses and digital storytellers to collaborate easily. I love solving problems that connect people, food, and technology — whether that’s improving efficiency, helping MSMEs grow, or creating new ways for communities to share stories that matter.

Cirene Chua

I started my career in food and hospitality, helping restaurants and cafes streamline operations and design better customer experiences. Today, I bring that same hands-on, systems-driven mindset to Kerots, a creator-brand matchmaking platform that empowers local businesses and digital storytellers to collaborate easily. I love solving problems that connect people, food, and technology — whether that’s improving efficiency, helping MSMEs grow, or creating new ways for communities to share stories that matter.

Available to hire

I started my career in food and hospitality, helping restaurants and cafes streamline operations and design better customer experiences.

Today, I bring that same hands-on, systems-driven mindset to Kerots, a creator-brand matchmaking platform that empowers local businesses and digital storytellers to collaborate easily. I love solving problems that connect people, food, and technology — whether that’s improving efficiency, helping MSMEs grow, or creating new ways for communities to share stories that matter.

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Language

English
Fluent
French
Intermediate
Tagalog
Fluent
Chinese
Beginner

Work Experience

Founder at TrackHero.cc
December 1, 2025 - Present
Founded and built TrackHero, a lightweight tracking SaaS for small businesses; designed and developed the MVP end-to-end as solo founder; implemented user dashboards, public tracking links, status updates, and email notifications; focused on simplicity and usability for non-technical users; led product strategy, UX design, deployment, and early marketing.
Project Manager at Serany Foundation Inc
January 1, 2022 - Present
Overseeing project operations and coordinating initiatives for the foundation.
Founder at Kerots
October 1, 2025 - December 1, 2025
Founder of Kerots, a creator-brand matchmaking platform that enables local businesses and digital storytellers to collaborate easily.
Private Chef at Windsong Tagaytay
October 1, 2021 - October 1, 2025
Private chef for Windsong Tagaytay; provided bespoke culinary experiences.
Co-Founder and Head Chef at Little China Binangonan
July 1, 2021 - October 1, 2025
Co-Founder and Head Chef; oversaw kitchen operations and menu development.
Private Chef at Inn at the Cliffhouse
January 1, 2021 - October 1, 2025
Private chef for Inn at the Cliffhouse; managed private dining experiences.
Chief Executive Officer at Project Linda Inc.
January 1, 2020 - December 1, 2023
Chief Executive Officer; led business operations and growth strategies for Project Linda Inc.
Consultant and Partner at Bless Hospitality
January 1, 2018 - August 1, 2020
Hospitality consultant and partner; advised on hotel and restaurant projects, including LoveBite pet food delivery, Punta Baler Hotel, The Federal Chinese Bistro, Carnivore's Club, Black Fork Bistro; strengthened F&B operations and kitchen workflows.
Head Chef and Partner at 3 Herbs Food Company
February 1, 2017 - January 1, 2018
Head Chef and Partner; directed kitchen operations and food delivery/packed meals, and supplier relationships.
Head of Kitchen Operations at Bag of Chips PH
July 1, 2016 - December 1, 2016
Kitchen Operations Head; led kitchen operations for delivery business.
Executive Chef at Nana's Kitchen PH
August 1, 2015 - June 1, 2016
Executive Chef; catering, private fine dining, preopening planning.
Commis du Cuisine at Rech by Alain Ducasse
January 1, 2015 - March 1, 2015
Commis du Cuisine at Rech by Alain Ducasse.
Commis du Cuisine at Chez Allard by Alain Ducasse
September 1, 2014 - January 1, 2015
Commis du Cuisine at Chez Allard by Alain Ducasse.
Culinary Intern at Amanpulo
November 1, 2011 - February 1, 2012
Culinary Intern at Amanpulo; responsibilities included Wok, breakfast, cold/hot, and butchery.

Education

Bachelor of Science in International Hospitality Management, major in Culinary Arts at Enderun Colleges
January 1, 2009 - January 1, 2015
BS, Biology, General at University of Sto. Tomas
January 1, 2009 - January 1, 2009

Qualifications

Add your qualifications or awards here.

Industry Experience

Travel & Hospitality, Retail, Consumer Goods, Professional Services, Other