Célia Becker

Available to hire

I design websites, visuals and digital experiences that turn attention into action.

About

I design websites, visuals and digital experiences that turn attention into action.

My approach combines design, user experience and digital strategy — including SEO and marketing fundamentals — to create websites that are not only visually strong, but intentionally structured to perform.

I focus on what happens between the first click and the final decision:
how a brand is perceived, how information is structured, and how users are guided through the experience.

While I’ve developed strong experience in hospitality, I collaborate with brands across industries looking to build a more thoughtful and effective online presence.

  • Joined October 2024

Industry experience

  • Travel & Hospitality
  • Media & Entertainment
  • Non-Profit Organization
  • Software & Internet
  • Professional Services
  • Education

Projects · 1

Overview

A website designed for a Belgian woodworking studio specialized in custom wood construction and interior projects.

The goal was to create a simple, trustworthy online presence to support word-of-mouth and make it easier for potential clients to understand the work and get in touch.

Context

The studio relied almost entirely on word-of-mouth and had no clear online presence.

  • No structured website
  • Difficult to present past projects
  • No clear way for potential clients to reach out

As a result, opportunities depended heavily on personal networks.

Approach

The focus was to create a clear, accessible website that reflects the quality of the work without overcomplicating the experience.

  • Keep the structure simple and intuitive
  • Highlight craftsmanship through visuals
  • Make contact immediate and obvious

Solution

A clean and functional website built to support visibility and inquiries:

  • Clear navigation and project structure
  • Visual-first layout to showcase work
  • Mobile-friendly design
  • Simple contact flow

Outcome

The studio now has a clear and professional online presence:

  • Work is easier to understand and explore
  • Potential clients can quickly get in touch
  • The website supports ongoing word-of-mouth

Live Website

👉 https://www.twine.net/signin

Web Design | Webflow | Small Business | UX Design | Portfolio Website

Work experience

Digital Performance Analyst · ClicktrustApr 2023 – Jun 2025 · 2 yrs 3 mos

✺ Set up and managed Google Ads and social media campaigns for UNICEF and clients in the fashion sector ✺ Conducted SEO audits and produced targeted content to improve organic search performance ✺ Delivered a 4-month on-site digital skills training in Burundi, including AI tools, to empower young professionals

Digital Marketer – SEO & SEA Expert · DigipunchDec 2021 – Mar 2023 · 1 yr 4 mos

✺ Designed websites on Figma and Wix for independent entrepreneurs, focusing on UX and SEO ✺ Set up and optimized Google Ads campaigns across hospitality, real estate, and fashion sectors ✺ Contributed to end-to-end digital strategy: client briefings, tracking setup, campaign management, and reporting

Education

Bachelor's Degree · Haute École Charlemagne les Rivageois (Liège)2016 – 2020
Erasmus Program · Universitat Autònoma de Barcelona (UAB)2030 – 2025

Certifications and awards

Google Ads Search2024 – 2021
Advanced Google Analytics2024 – 2021
Certificate in Professional Photography2030 – 2025

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