CM
César Minguez López
Hands of experience as a PPC Manager & Performance
About
Hands of experience as a PPC Manager & Performance
- 5 years' experience
- Joined October 2025
Languages
- Spanish; CastilianFluent
- EnglishFluent
- GalicianAdvanced
- PortugueseAdvanced
Industry experience
- Media & Entertainment
- Software & Internet
- Professional Services
Work experience· 8 roles
External Digital Marketing Advisor · AboutWhite EnergyMay 2020 – May 2020 · 1 mo
Advised on digital marketing strategy and growth across paid and organic channels.
PPC Account Manager / Head of Performance · Kuombo's Marketing AgencyApr 2020 – Oct 2025 · 5 yrs 7 mos
Led paid media and performance marketing programs across channels; defined SEM/SEO/ASO, content marketing, and CRO strategies; built dashboards to measure ROAS and micro/macro conversions.
CMO + Growth Hacker · Spanish CañameraFeb 2020 – Feb 2020 · 1 mo
Led growth initiatives, GTM planning, and marketing operations including performance marketing across channels.
Paid Media Manager · BrainlangMar 2017 – Mar 2017 · 1 mo
Paid Media Manager · TrueketekeDec 2016 – Dec 2016 · 1 mo
Head of Performance · Team Leader CRMMay 2016 – May 2016 · 1 mo
Paid Media Manager · McGuffinJul 2015 – Jul 2015 · 1 mo
Paid Media Manager · Internetiza Digital AgencyJan 2015 – Jan 2015 · 1 mo
Education
Advanced Master in Digital Marketing & Communication · ThePowerMBA2014 – 2025
Postgraduate in Digital Marketing & Communication · Universidad Europea Miguel de Cervantes2014 – 2025
Certifications and awards
TikTok Ads - Certified2030 – 2025
Meta Ads - Certified Meta Media Buying Professional2030 – 2025
LinkedIn Ads - All LinkedIn Ads Certifications2030 – 2025
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