Hands of experience as a PPC Manager & Performance

César Minguez López

Hands of experience as a PPC Manager & Performance

Available to hire

Hands of experience as a PPC Manager & Performance

Language

Spanish; Castilian
Fluent
English
Fluent
Galician
Advanced
Portuguese
Advanced

Work Experience

PPC Account Manager / Head of Performance at Kuombo's Marketing Agency
April 1, 2020 - October 30, 2025
Led paid media and performance marketing programs across channels; defined SEM/SEO/ASO, content marketing, and CRO strategies; built dashboards to measure ROAS and micro/macro conversions.
External Digital Marketing Advisor at AboutWhite Energy
May 31, 2020 - May 31, 2020
Advised on digital marketing strategy and growth across paid and organic channels.
CMO + Growth Hacker at Spanish Cañamera
February 29, 2020 - February 29, 2020
Led growth initiatives, GTM planning, and marketing operations including performance marketing across channels.
Paid Media Manager at Brainlang
March 31, 2017 - March 31, 2017
Managed inbound marketing, SEO/ASO, content marketing, and paid media campaigns; set KPIs and CRO measures.
Head of Performance at Team Leader CRM
May 31, 2016 - May 31, 2016
CRM and performance marketing lead; oversaw paid media and CRM initiatives.
Paid Media Manager at Trueketeke
December 31, 2016 - December 31, 2016
Managed paid media campaigns; optimization and analytics for growth.
Paid Media Manager at McGuffin
July 31, 2015 - July 31, 2015
Led paid media campaigns; optimization and reporting.
Paid Media Manager at Internetiza Digital Agency
January 31, 2015 - January 31, 2015
Paid media management for clients; analytics, reporting and optimization across channels.

Education

Advanced Master in Digital Marketing & Communication at ThePowerMBA
January 1, 2014 - October 30, 2025
Postgraduate in Digital Marketing & Communication at Universidad Europea Miguel de Cervantes
January 1, 2014 - October 30, 2025

Qualifications

TikTok Ads - Certified
January 11, 2030 - October 30, 2025
Meta Ads - Certified Meta Media Buying Professional
January 11, 2030 - October 30, 2025
LinkedIn Ads - All LinkedIn Ads Certifications
January 11, 2030 - October 30, 2025

Industry Experience

Media & Entertainment, Software & Internet, Professional Services