Hi, I'm Claudia Gutierrez Barrera, a graphic designer and pre-press specialist with more than 17 years in the printing industry across retail, beauty care, fashion and packaging. I excel at turning concepts into print-ready production, leading cross-functional teams and delivering quality results on time and on budget. I help brands grow on shelf and ensure customer satisfaction by collaborating with suppliers and internal stakeholders to achieve goals, thriving through fast-paced environments, managing multiple projects monthly and bringing innovative technologies to LATAM, the U.S. and Canada. I'm passionate about clear communication and hands-on leadership to drive product development and successful print outcomes.

Claudia Gutierrez Barrera

Hi, I'm Claudia Gutierrez Barrera, a graphic designer and pre-press specialist with more than 17 years in the printing industry across retail, beauty care, fashion and packaging. I excel at turning concepts into print-ready production, leading cross-functional teams and delivering quality results on time and on budget. I help brands grow on shelf and ensure customer satisfaction by collaborating with suppliers and internal stakeholders to achieve goals, thriving through fast-paced environments, managing multiple projects monthly and bringing innovative technologies to LATAM, the U.S. and Canada. I'm passionate about clear communication and hands-on leadership to drive product development and successful print outcomes.

Available to hire

Hi, I’m Claudia Gutierrez Barrera, a graphic designer and pre-press specialist with more than 17 years in the printing industry across retail, beauty care, fashion and packaging. I excel at turning concepts into print-ready production, leading cross-functional teams and delivering quality results on time and on budget.

I help brands grow on shelf and ensure customer satisfaction by collaborating with suppliers and internal stakeholders to achieve goals, thriving through fast-paced environments, managing multiple projects monthly and bringing innovative technologies to LATAM, the U.S. and Canada.

I’m passionate about clear communication and hands-on leadership to drive product development and successful print outcomes.

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Language

English
Fluent
Portuguese
Intermediate
Spanish; Castilian
Fluent

Work Experience

Pre-press Technician at Bulldog Bag Ltd.
April 28, 2025 - November 17, 2025
Led the artwork paper department by adapting customer designs to technical drawings for print-ready paper bag production; performed pre-press operations for flexography and provided color separation guidance, file retouching, and color assessment. Collaborated with cross-functional teams and suppliers to meet target dates and reduce costs.
Product Development Manager at Nexgen Packaging
March 1, 2023 - February 1, 2025
Directed fashion and apparel product development and project management, shortening timeframes from four to one month through regional material sourcing and supplier coordination. Led prototyping and testing for brands such as Calvin Klein, Lulu Lemon, TJX, Alo Yoga, REI, Ariat; managed samples and quality testing, achieving timely delivery and regional growth.
Project Manager at The Central Group
August 1, 2019 - December 1, 2022
Onboarded Mars brand and ensured impressive in-store exhibitions; conducted store checks and quality assurance, managed supplier qualification, goods procurement, and POS display installations. Negotiated pricing within budget and coordinated approximately 30 projects monthly across LATAM, the U.S., and Canada; applied artwork, pre-press, and color assessment knowledge.
Print Quality Manager at Belca
September 1, 2017 - July 1, 2019
Led client services for Procter & Gamble, Constellation Brands, and more; performed print feasibility and color assessments to accelerate production; served as demand planner, coordinating cross-functional teams and printing suppliers. Provided leadership for flexography and gravure; developed specifications for finished goods and created technical drawings for print-ready files. Implemented ISO 9001-2015 SOPs and quality actions to elevate the company from startup to qualified partner with major brands.
Print Production Manager at SCHAWK! (SGK!)
April 1, 2013 - September 1, 2017
Led Pantene printing projects across LATAM, U.S., and Germany; managed suppliers and translated specifications into production processes for multiple printing technologies (offset, dry offset, flexography, digital, gravure, hot/cold stamping, silkscreen, letterpress). Monitored color targets, ensured packaging consistency, and guided both client and internal teams to meet marketing objectives.
Client Coordinator at SCHAWK! (SGK!)
May 1, 2010 - April 1, 2013
Managed orders for key clients (notably P&G); coordinated color proofs, 3D renderings, plates, pre-press, and printing workflows. Planned services, deliveries, and invoicing; created and followed SOPs; trained staff on new technologies and software; maintained clear communication with customers and suppliers.
Production Artist / Pre-press Operator at SCHAWK! (SGK!)
April 1, 2007 - May 1, 2010
Graphic adaptations and detailed pre-press operations for various printing systems; designed packaging and labels for Kellogg, performed digitalization of drawings, and ensured brand consistency; processed RIP files for proofs, plates, and negatives with quality checks.
Pre-press and Print Quality Manager at Belca
August 31, 2017 - July 30, 2019
Client services to Procter & Gamble, Constellation Brands; print feasibility and color assessments; demand planner; leadership for flexography and gravure; technical drawings; quality manager; ISO 9001-2015 SOPs; quality assurance and action plans; guided the company from startup to reliable partner for Coca-Cola, Nestle, P&G and CBI; process and department implementation for Quality and Printing.

Education

Bachelor's degree in Graphic Design at Universidad del Valle de Mexico (Laureate International Universities)
January 1, 2002 - January 1, 2007
Bachelor's Degree in Graphic Design at Universidad del Valle de Mexico (Laureate International Universities)
January 1, 2002 - December 31, 2007
Bachelor's degree in Graphic Design at Universidad del Valle de Mexico (Laureate International Universities)
January 1, 2002 - January 1, 2007

Qualifications

Munsell test: 12 points
January 11, 2030 - January 14, 2026
Competent Instructor to lead others and train people / Katedra / EC0217
January 1, 2016 - January 14, 2026
Munsell test: 12 points
January 11, 2030 - January 14, 2026
Competent Instructor (Katedra) - EC0217 certificate
January 1, 2016 - January 14, 2026
Munsell test: 12 points
January 11, 2030 - January 15, 2026
Competent Instructor certificate (Katedra)
January 11, 2030 - January 15, 2026

Industry Experience

Manufacturing, Retail, Media & Entertainment, Professional Services, Other, Consumer Goods