Graphic designer and marketer with 10+ years of experience owning brand and design end-to-end. Proficient in Adobe Creative Suite including InDesign, Photoshop, and Illustrator. Currently sole designer and Director of Marketing for a 400+ member statewide association where I design a 36-page quarterly magazine, all email templates, event signage, trade show materials, and digital assets. I’ve led full-brand redesigns, end-to-end trade show campaigns, and multimedia content production across web, social, and print. My work drives engagement and revenue growth, and I enjoy building scalable design systems and cohesive branding across channels.

Chad Williams

Graphic designer and marketer with 10+ years of experience owning brand and design end-to-end. Proficient in Adobe Creative Suite including InDesign, Photoshop, and Illustrator. Currently sole designer and Director of Marketing for a 400+ member statewide association where I design a 36-page quarterly magazine, all email templates, event signage, trade show materials, and digital assets. I’ve led full-brand redesigns, end-to-end trade show campaigns, and multimedia content production across web, social, and print. My work drives engagement and revenue growth, and I enjoy building scalable design systems and cohesive branding across channels.

Available to hire

Graphic designer and marketer with 10+ years of experience owning brand and design end-to-end. Proficient in Adobe Creative Suite including InDesign, Photoshop, and Illustrator. Currently sole designer and Director of Marketing for a 400+ member statewide association where I design a 36-page quarterly magazine, all email templates, event signage, trade show materials, and digital assets.

I’ve led full-brand redesigns, end-to-end trade show campaigns, and multimedia content production across web, social, and print. My work drives engagement and revenue growth, and I enjoy building scalable design systems and cohesive branding across channels.

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Language

English
Fluent

Work Experience

Director of Marketing at Illinois Trucking Association
February 1, 2024 - Present
Sole designer and marketing professional for a statewide nonprofit. Design all visual assets including a 36-page quarterly magazine, email templates, event signage, trade show materials, digital graphics, and web content. Maintain brand consistency across print, digital, social, and event channels; manage and design WordPress site with 4,900 active users/month.
Digital Marketing Coordinator at Kongskilde Industries
February 1, 2023 - January 1, 2024
Designed marketing collateral and trade show materials using Adobe Creative Suite for a global agricultural equipment manufacturer. Coordinated North American trade show presence end-to-end including booth design, logistics, and print assets. Produced video and photo content using Premiere Pro, Photoshop, and Lightroom.
Trade Show Coordinator & Marketing at JT Smith & Associates (showPRO)
August 1, 2022 - February 1, 2023
Led full rebrand from JT Smith & Associates to showPRO, managing all visual identity, naming, and communications materials. Coordinated multi-city trade show operations across the US and Canada including booth design, logistics, and print assets.
Internet Specialist / Marketing Assistant at Rick Ridings Ford
January 1, 2020 - August 1, 2022
Supported Director of Marketing on campaign design, digital ads, and social media content creation. Managed all online inventory listings, web content, and online reputation across multiple platforms.

Education

English / Liberal Arts Coursework at Lakeland College, Mattoon, IL
January 1, 2018 - January 1, 2019
Game Design Coursework at The Art Institute, Schaumburg, IL
January 1, 2014 - January 1, 2014

Qualifications

ITA Leadership Program Graduate
January 11, 2030 - September 1, 2024
ITA Leadership Program Graduate
January 11, 2030 - September 1, 2024

Industry Experience

Non-Profit Organization, Professional Services