Charlotte Severino Garó

Responsible for developing, adapting, and pre-flight packaging designs for Lifepro® Fitness, ensuring high-quality production standards and brand alignment. Managed technical printing requirements, vendor coordination, and on-time delivery of packaging projects across multiple product lines, while maintaining visual consistency across the portfolio.

Conceptualized and developed packaging graphic design across six product categories; led art direction and image management with external agencies; created and adapted print-ready artworks; managed internal approvals; coordinated with printing suppliers on prepress validation and color standards. Supported major brand campaigns and national portfolio launches; contributed to efficiency improvements in artwork processes.

Supported packaging development projects by assisting in the design, adaptation, and approval of packaging materials. Collaborated with internal teams to ensure packaging solutions met technical, brand, and production requirements. Gained experience in packaging development within a multinational environment and contributed to the transition of the local portfolio to new packaging lines aligned with regional standards.