Hi, I'm Akshata, a highly motivated marketing professional with over two years of hands-on experience in content creation, social media management, and campaign coordination. I specialize in digital storytelling, community engagement, and trend-driven strategy. I love crafting thoughtful, on-brand content that truly connects with audiences and drives results. I bring energy, adaptability, and a sharp eye for understanding what resonates with people. Whether it's managing social media campaigns, supporting influencer collaborations, or coordinating cross-functional projects, I am passionate about creating strategies that grow brands and engage communities.

Akshata Chavan

Hi, I'm Akshata, a highly motivated marketing professional with over two years of hands-on experience in content creation, social media management, and campaign coordination. I specialize in digital storytelling, community engagement, and trend-driven strategy. I love crafting thoughtful, on-brand content that truly connects with audiences and drives results. I bring energy, adaptability, and a sharp eye for understanding what resonates with people. Whether it's managing social media campaigns, supporting influencer collaborations, or coordinating cross-functional projects, I am passionate about creating strategies that grow brands and engage communities.

Available to hire

Hi, I’m Akshata, a highly motivated marketing professional with over two years of hands-on experience in content creation, social media management, and campaign coordination. I specialize in digital storytelling, community engagement, and trend-driven strategy. I love crafting thoughtful, on-brand content that truly connects with audiences and drives results.

I bring energy, adaptability, and a sharp eye for understanding what resonates with people. Whether it’s managing social media campaigns, supporting influencer collaborations, or coordinating cross-functional projects, I am passionate about creating strategies that grow brands and engage communities.

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Language

English
Fluent
Marathi (Marāṭhī)
Fluent
Hindi
Advanced
German
Intermediate

Work Experience

Social Media & Employer Branding Communications Working Student/Intern at Allianz SE
March 31, 2024 - July 11, 2025
Created and published content on LinkedIn, Instagram, and Facebook, aligned with employer branding goals. Built KPI reports using Hootsuite to track campaign performance and support strategy adjustments. Managed internal newsletters to share HR updates and website news across global teams. Supported website testing in 15+ languages to ensure functionality and content accuracy across global regions. Assisted with HR tasks like applicant tracking, job portal testing, and follow-up communication.
Content Strategist at Marketing Mojito
January 7, 2022 - July 11, 2025
Created and managed social media campaigns for clients across lifestyle, wellness, and product-based brands, leading to a 38% increase in reach. Planned monthly content calendars tailored to different brand voices and audiences, with attention to visual consistency and trends. Supported influencer campaigns, from sourcing and outreach to brief writing and post coordination. Conducted basic market research and tracked content performance to identify trends and opportunities.
Founder & Operations Manager at My Yellow Blues
January 20, 2022 - July 11, 2025
Designed and managed content for Instagram, Facebook, and Pinterest using Canva, reaching over 2,000 profile visits per week. Planned and ran small UGC campaigns and worked with 5+ micro-influencers, increasing reach by 20% in one month. Used insights to adjust timing, visuals, and messaging, leading to steady growth in impressions, saves, and engagement. Created trend-driven posts based on seasonal demand and customer feedback, building a small but engaged community. Handled the full content workflow, from planning and copywriting to publishing, engagement, and campaign recaps.
Marketing Assistant at P&G
March 20, 2019 - July 11, 2025
Worked on Gillette Venus and Pantene campaigns, creating and monitoring on-point branded content for social media. Helped increase brand visibility and connect with the student audience through authentic, relatable storytelling.

Education

Master of Arts at CBS International Business School
August 1, 2022 - July 31, 2024
Masters at MCTA
January 1, 2020 - December 31, 2021
Bachelor of Management Studies at SIES College of Arts, Commerce, and Science
January 1, 2017 - December 31, 2020

Qualifications

Comprehensive Digital Marketing (Udemy)
August 1, 2024 - February 1, 2025

Industry Experience

Media & Entertainment, Consumer Goods, Telecommunications, Professional Services, Retail