I’m a growth and performance marketer with hands-on experience building DTC brands, managing paid acquisition, improving conversion rates and developing AI-powered marketing workflows. I enjoy combining customer research, creative testing and campaign data to turn ideas into practical growth opportunities. Through my entrepreneurial projects, I have generated more than $20,000 in revenue, achieved up to 5x ROAS and grown a social media audience to more than 18,000 followers.
I’m especially interested in using AI to make marketing more efficient without losing the human side of customer communication. I have worked across market research, positioning, Meta Ads, Shopify, landing pages, outbound funnels, content production and workflow automation. I’m friendly, curious and execution-focused, and I enjoy taking ownership of projects from strategy through implementation and optimization.
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