Digital Communications at M to to News International

Designed and implemented comprehensive internal and external communication strategies aligned with organizational objectives. Produced high-quality written and visual content, including blogs, articles, corporate updates, infographics, and videos to enhance brand narratives. Launched and managed social media platforms, developed structured content calendars, and cultivated active online communities. Created cohesive brand messaging and identity guidelines to ensure consistent communication across all touchpoints. Devised targeted social media advertising campaigns to expand brand presence, attract new audiences, and drive meaningful engagement. Monitored social media metrics, evaluated campaign impact, and provided data-driven insights to continuously improve messaging.