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I’m Chelsea Chitanda and I help brands turn business objectives into culturally relevant work that delivers commercial value. I work across social strategy, influencer marketing, creator partnerships and content, helping clients identify the right audiences, talent, platforms and cultural opportunities to make their investment work harder. From strategy, talent selection and negotiation through to briefing, production, publishing and performance reporting, I manage campaigns end-to-end while keeping the work socially native, culturally relevant and purposeful.…I’m Chelsea Chitanda and I help brands turn business objectives into culturally relevant work that delivers commercial value. I work across social strategy, influencer marketing, creator partnerships and content, helping clients identify the right audiences, talent, platforms and cultural opportunities to make their investment work harder. From strategy, talent selection and negotiation through to briefing, production, publishing and performance reporting, I manage campaigns end-to-end while keeping the work socially native, culturally relevant and purposeful.

CHELSEA CHITANDA

Influencer Marketing Manager, Social Media Manager, Digital Marketer, +2

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I’m Chelsea Chitanda and I help brands turn business objectives into culturally relevant work that delivers commercial value. I work across social strategy, influencer marketing, creator partnerships and content, helping clients identify the right audiences, talent, platforms and cultural opportunities to make their investment work harder. From strategy, talent selection and negotiation through to briefing, production, publishing and performance reporting, I manage campaigns end-to-end while keeping the work socially native, culturally relevant and purposeful.…I’m Chelsea Chitanda and I help brands turn business objectives into culturally relevant work that delivers commercial value. I work across social strategy, influencer marketing, creator partnerships and content, helping clients identify the right audiences, talent, platforms and cultural opportunities to make their investment work harder. From strategy, talent selection and negotiation through to briefing, production, publishing and performance reporting, I manage campaigns end-to-end while keeping the work socially native, culturally relevant and purposeful.

Available to hire

I’m Chelsea Chitanda and I help brands turn business objectives into culturally relevant work that delivers commercial value.

I work across social strategy, influencer marketing, creator partnerships and content, helping clients identify the right audiences, talent, platforms and cultural opportunities to make their investment work harder. From strategy, talent selection and negotiation through to briefing, production, publishing and performance reporting, I manage campaigns end-to-end while keeping the work socially native, culturally relevant and purposeful.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Advanced

Work Experience

Social Media Account Executive at Celebrity Services Africa Global (CSAGlobal)

March 1, 2026 - Present

Led social and influencer campaigns across FMCG and consumer brands, managing strategy, content calendars, creator partnerships, publishing requirements, activations, and reporting. Delivered end-to-end content from briefing and content direction through approvals, production, publishing, and performance analysis. Developed social-first copy and creative concepts informed by platform behaviour, cultural moments, and audience relevance. Campaign results included 5M+ impressions against a 1.3M KPI, R 4.4M+ social media value, 71M earned media impressions, 237K+ engagements, and R 3.86M earned media value.

Digital Marketing Assistant at Finch Technologies

September 1, 2025 - December 31, 2025

Supported integrated B2B digital marketing across multiple fintech brands, including social media, content, SEO, and digital communications. Developed blogs, newsletters, technical content, and marketing collateral—adapting information for different audiences and channels. Supported product launches, workshops, and corporate events by coordinating content, timelines, and campaign delivery. Conducted research and supported content planning aligned to brand and audience objectives.

International Visual Merchandiser Assistant at Woolworths

April 1, 2024 - April 1, 2025

Supported brand implementation across 72 international stores, maintaining consistent visual and communication standards across multiple markets. Coordinated product placement, seasonal campaigns, signage, and customer-facing communications to strengthen product visibility. Managed supplier relationships and coordinated implementation across markets to ensure materials met required standards.

English Second Language Teacher at Open English

November 1, 2023 - April 1, 2024

Delivered online English lessons across international markets, adapting communication and teaching to different cultural and learning contexts.

Program Assistant at CIEE

June 1, 2022 - August 1, 2022

Coordinated international student programmes across logistics, communications, marketing, and participant experience. Developed newsletters and blog content supporting programme engagement and recruitment. Achieved an average 95% participation across activities and excursions; programme recognized her as Best Intern Programme of the Year globally.

Social Media Influencer Coordinator at Social Star

January 1, 2020 - December 31, 2020

Managed end-to-end influencer campaigns across creators’ sourcing, negotiations, briefing, scheduling, and execution. Coordinated influencer shoots and content delivery, ensuring alignment between brand objectives and creator outputs.

Freelance Social Media & Influencer Marketing Executive

February 1, 2019 - April 1, 2024

Managed social media and influencer campaigns for multiple clients, covering strategy, content, creator partnerships, and execution. Developed social strategies using audience insights, SEO, paid media, and market research.

Sales Associate & Brand Ambassador at Nespresso

September 1, 2016 - December 31, 2018

Delivered customer-facing brand experiences while working toward sales and customer engagement targets alongside university studies.