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Hi, I’m Yustianto Tantama, a Growth Digital Marketer with more than 10 years of experience helping companies grow revenue through SEO, CRM, and paid ads. I’ve built scalable marketing programs across education technology, hospitality, and retail, focusing on channel optimization, lead generation, and customer retention. I’m passionate about turning data into actions that drive measurable results and sustainable growth.…Hi, I’m Yustianto Tantama, a Growth Digital Marketer with more than 10 years of experience helping companies grow revenue through SEO, CRM, and paid ads. I’ve built scalable marketing programs across education technology, hospitality, and retail, focusing on channel optimization, lead generation, and customer retention. I’m passionate about turning data into actions that drive measurable results and sustainable growth.

Yustianto Tantama

Growth Marketer, Digital Marketer, Marketing Strategist, +5

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Hi, I’m Yustianto Tantama, a Growth Digital Marketer with more than 10 years of experience helping companies grow revenue through SEO, CRM, and paid ads. I’ve built scalable marketing programs across education technology, hospitality, and retail, focusing on channel optimization, lead generation, and customer retention. I’m passionate about turning data into actions that drive measurable results and sustainable growth.…Hi, I’m Yustianto Tantama, a Growth Digital Marketer with more than 10 years of experience helping companies grow revenue through SEO, CRM, and paid ads. I’ve built scalable marketing programs across education technology, hospitality, and retail, focusing on channel optimization, lead generation, and customer retention. I’m passionate about turning data into actions that drive measurable results and sustainable growth.

Available to hire

Hi, I’m Yustianto Tantama, a Growth Digital Marketer with more than 10 years of experience helping companies grow revenue through SEO, CRM, and paid ads. I’ve built scalable marketing programs across education technology, hospitality, and retail, focusing on channel optimization, lead generation, and customer retention. I’m passionate about turning data into actions that drive measurable results and sustainable growth.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

Indonesian

Advanced

English

Advanced

Work Experience

Growth Marketing Manager at Cakap

November 1, 2020 - Present

Developed and managed education ecosystem initiatives leveraging technology and upskilling materials. Built and managed promotional campaigns for four business units. Managed strategic owned channels, increasing retention and conversion to registration by 5% within six months. Led new initiatives and projects to support business goals, delivering a 23% increase in leads.

Digital Marketing Manager at AiryRooms

October 1, 2017 - May 1, 2020

Focused on user acquisition while reducing fraud. Managed and executed digital marketing activities including promotions to boost conversions. Created promotion campaigns to raise awareness and conversions by 5%, reduced CPA of mobile ads by 10%, and reduced fraud rate of promotions by 28%. Managed travel keywords to rank on the first page within six months; negotiated and briefed external partners on projects and timelines.

Sr. Digital Marketing at Lippo Group OVO

May 1, 2015 - October 1, 2017

Contributed to building an ecosystem of financial technology in Indonesia; managed CRM tools and customer engagement. Executed ASO to increase OVO app visibility; boosted email engagement rate. Also contributed to MatahariMall marketing initiatives, including setting up on-page and off-page strategies, content pillars, keyword research, link-building, and affiliate program management.

Sr. Digital Marketing / MatahariMall at MatahariMall

May 1, 2015 - October 1, 2017

Drove dynamic e-commerce marketing strategies, managing thousands of pages from scratch; implemented landing page campaigns and affiliate programs to boost performance.

Sr. SEO Specialist at Nontoncom

July 1, 2014 - May 1, 2015

Optimized an entertainment website by collaborating with developers to address technical challenges; developed strategies to boost brand awareness and traffic.

SEO Specialist at Iprospect Valuklik

July 1, 2013 - July 1, 2014

Helped clients optimize websites through search engine optimization; handled multiple clients across online games, hotels, e-commerce, and financial sectors in Indonesia.