Available to hire
Cheryl Sharp-Paul
An award winning multidisciplinary Senior Producer with 15 years of experience across global and regional campaigns of varying scale and complexity.
Experience
TVC · Digital & Social · On-ground Activations · Events · Content Creation
Industries:
FMCG · Energy · Arts & Culture · Luxury · Finance · Tech
Skills
Experience Level
Expert
Expert
Work Experience
Account Manager at GOVT Singapore
August 1, 2016 - August 1, 2018End-to-end account management for TVC, digital, and on-ground activations across multiple markets; coordinating production and client relationships.
Integrated Producer at Iris Worldwide
October 1, 2018 - January 1, 2020Managed cross-agency resource allocation across creative and social teams; forecasted bandwidth and managed project timelines. Clients included Netflix Stranger Things 2 (Taiwan launch), Guinness (on-ground activations and video production), Starbucks regionally (Instagram filters and games), Global Shell and William Grant & Sons.
Senior Producer at Superson Singapore
January 1, 2020 - March 1, 2022Drove operational excellence at a boutique agency by building workflow systems, managing project intake, profitability, client relationships and assembling specialist teams per account.
Brand Creative Manager at Nike SEA & India
April 1, 2022 - May 1, 2023Led hyper-regional campaign localization across SEA and India from global briefs. Developed and optimized a 365-content franchise targeting female Gen Z, iterating through AB testing and athlete engagement. Managed cross-functional teams and brand guardianship across digital and on-ground touchpoints.
Education
Qualifications
Advanced Certificate in Generative AI for Digital Marketing Specialist
April 1, 2026 - June 30, 2026Industry Experience
Media & Entertainment, Consumer Goods, Retail, Government, Professional Services
Skills
Experience Level
Expert
Expert
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