Available to hire
Good morning,
My name is Chiara, and I hold a Bachelor’s degree in Communication Sciences and a Master’s degree in Multimedia Communication. For the past three years, I have been working in the digital marketing industry as a Social Media Manager and Content Creator, managing the online communication of various brands across multiple channels.
Over the last three years, I have primarily been responsible for the digital communication of several shopping centers across Italy, developing and executing social media strategies to strengthen brand awareness and engage online communities.
My key skills include:
- Content Creation & Social Media Management: Creating photo and video content (including Instagram Reels, TikToks, and other native social media content), planning and managing editorial calendars, publishing content, and engaging daily with online communities to increase engagement and brand visibility.
- Social Media Strategy & Copywriting: Developing content strategies, editorial plans, and writing compelling copy tailored to each brand’s tone of voice and marketing objectives.
- Paid Advertising & Performance Analysis: Managing Meta Ads campaigns, monitoring campaign performance, and analyzing KPIs using Meta Business Suite, Google Analytics 4 (GA4), and Looker Studio to produce detailed performance reports.
- Email Marketing: Planning, writing, and managing email marketing campaigns and newsletters to nurture customer relationships and promote content, events, and commercial initiatives.
- English: Professional written English and the ability to communicate effectively in an international business environment.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Language
English
Advanced
Work Experience
Social Media & Account Manager at So What Factory
January 1, 2023 - PresentManaged main social media channels including editorial planning, publishing, and performance monitoring. Conceived and created strategic content. Monitored KPIs and drafted periodic performance reports. Developed, managed, and optimized advertising campaigns for clients, focusing on achieving marketing objectives. Maintained direct communication with clients, providing consulting, strategic alignment, and operational project management.
Account Manager - Digital Tomato at Digital Tomato
January 1, 2019 - December 31, 2020Developed and managed communication strategies for clients, promoting brand image, business, and services to strengthen market presence and brand identity. Conceived, created, and scheduled targeted social content for client profiles, optimizing engagement, visibility, and audience interaction.
Education
Student at Mumu Academy
January 11, 2030 - July 4, 2026Qualifications
Master's Degree in Institutional Advertising, Multimedia Communication, and Event Planning
January 1, 2022 - December 31, 2023Bachelor's Degree in Communication Sciences
January 1, 2019 - December 31, 2021English Certification - CEFR C1 (in progress)
January 11, 2030 - July 4, 2026Industry Experience
Media & Entertainment, Professional Services, Education, Software & Internet
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
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