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I’m a well-rounded designer with strong interaction design skills and a track record delivering UX prototypes, design systems, and end-to-end product experiences across fintech, charity, and health sectors. I thrive in cross-functional teams, using journey mapping, usability testing, and workshops to align stakeholders around strategies and service improvements. I’m adept at balancing functionality, usability, and brand identity to deliver seamless digital experiences for complex, multi-stakeholder projects.…I’m a well-rounded designer with strong interaction design skills and a track record delivering UX prototypes, design systems, and end-to-end product experiences across fintech, charity, and health sectors. I thrive in cross-functional teams, using journey mapping, usability testing, and workshops to align stakeholders around strategies and service improvements. I’m adept at balancing functionality, usability, and brand identity to deliver seamless digital experiences for complex, multi-stakeholder projects.

Chia-Ying Tsai

UX Designer, Product Designer, UI Designer, +3

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I’m a well-rounded designer with strong interaction design skills and a track record delivering UX prototypes, design systems, and end-to-end product experiences across fintech, charity, and health sectors. I thrive in cross-functional teams, using journey mapping, usability testing, and workshops to align stakeholders around strategies and service improvements. I’m adept at balancing functionality, usability, and brand identity to deliver seamless digital experiences for complex, multi-stakeholder projects.…I’m a well-rounded designer with strong interaction design skills and a track record delivering UX prototypes, design systems, and end-to-end product experiences across fintech, charity, and health sectors. I thrive in cross-functional teams, using journey mapping, usability testing, and workshops to align stakeholders around strategies and service improvements. I’m adept at balancing functionality, usability, and brand identity to deliver seamless digital experiences for complex, multi-stakeholder projects.

Available to hire

I’m a well-rounded designer with strong interaction design skills and a track record delivering UX prototypes, design systems, and end-to-end product experiences across fintech, charity, and health sectors. I thrive in cross-functional teams, using journey mapping, usability testing, and workshops to align stakeholders around strategies and service improvements. I’m adept at balancing functionality, usability, and brand identity to deliver seamless digital experiences for complex, multi-stakeholder projects.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Advanced

German

Beginner

Work Experience

Experience Designer at Capgemini

September 1, 2021 - Present

Launched Heathrow Airport’s responsive customer portal integrating e-commerce, loyalty, and booking flows across desktop and mobile devices to increase customer engagement. Crafted new UX features to enhance booking and checkout journeys, translating the booking service into intuitive multi-device customer journeys, increasing customer satisfaction for Heathrow’s Parking. Conducted UX research, personas, and usability testing to inform design decisions and improve conversion. Built and iterated an e-commerce app, prototype, and design system for an omnichannel shopping experience. Led project planning and research-driven design improvements to improve user flow in a national tax platform.

UX Designer at Snook (NEC Digital)

August 31, 2021 - September 5, 2025

Delivered UX prototypes for an online banking platform that enabled banking staff to identify customers, including prototypes and usability sessions. Designed workflow tools and dashboards for clients using journey mapping and prototyping. Created a UX solution with cross-functional teams in Agile for a charity, analysing usability testing.

Service Design Intern at Snook (NEC Digital)

June 30, 2020 - September 5, 2025

Co-facilitated design workshops for Health and Safety Executive, aligning stakeholders around strategies and service improvement goals. Created blueprints and prototypes for Scout Volunteers by synthesising research to improve engagement.

Freelance Designer

August 31, 2019 - September 5, 2025

Consulted for clients in the pharmaceutical blockchain system, delivering wireframes and visual identity systems. Led workshops with academic professionals and delivered UX recommendations for improvement. Redesigned a performance management platform to improve UX.

Graphic Designer at Doghunter

November 30, 2016 - September 5, 2025

Designed PCB product visuals and collaborated with R&D on product packaging and exhibition materials aligned with brand identity.