I’m Elsie Chepchirchir, a digital marketing professional with 5+ years of experience creating and optimizing integrated online strategies that drive visibility, engagement, and sales. I work across SEO, paid ads, email marketing, content strategy, and website management, using analytics to continuously improve results. I enjoy building strong customer relationships through community management and high-quality storytelling—whether that’s social media content, reels and promo videos, or website-led campaigns. With a background spanning brand and community-focused projects across Kenya, the UK (remote), and the US (remote), I’m passionate about turning data and creative ideas into marketing outcomes that matter.…

Elsie Chepchirchir

I’m Elsie Chepchirchir, a digital marketing professional with 5+ years of experience creating and optimizing integrated online strategies that drive visibility, engagement, and sales. I work across SEO, paid ads, email marketing, content strategy, and website management, using analytics to continuously improve results. I enjoy building strong customer relationships through community management and high-quality storytelling—whether that’s social media content, reels and promo videos, or website-led campaigns. With a background spanning brand and community-focused projects across Kenya, the UK (remote), and the US (remote), I’m passionate about turning data and creative ideas into marketing outcomes that matter.…

Available to hire

I’m Elsie Chepchirchir, a digital marketing professional with 5+ years of experience creating and optimizing integrated online strategies that drive visibility, engagement, and sales. I work across SEO, paid ads, email marketing, content strategy, and website management, using analytics to continuously improve results.

I enjoy building strong customer relationships through community management and high-quality storytelling—whether that’s social media content, reels and promo videos, or website-led campaigns. With a background spanning brand and community-focused projects across Kenya, the UK (remote), and the US (remote), I’m passionate about turning data and creative ideas into marketing outcomes that matter.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate

Language

English
Fluent
French
Intermediate
German
Beginner

Work Experience

Digital Marketing Executive at Gadget Connect
December 1, 2023 - May 1, 2026
Developed and executed integrated digital marketing campaigns across social media, website, SEO, email, and paid advertising channels. Created engaging content including posts, reels, videos, blogs, and promotional campaigns to improve brand awareness and customer engagement. Managed Meta Ads and Google Ads campaigns with A/B testing and data-driven optimization. Tracked performance using Google Analytics and KPIs, delivering insights that improved engagement, conversions, and sales. Engaged online communities by responding to inquiries and fostering relationships, and collaborated with cross-functional teams to support product launches and brand initiatives.
Content Lead at Print Lion
January 1, 2023 - October 1, 2023
Led content creation across social media, blogs, and digital campaigns. Managed social media platforms and developed content strategies to improve customer engagement. Collaborated with clients to align campaigns with brand objectives, monitored performance, and optimized content using audience insights.
Production Assistant & Video Editor at Prism of a Black Male (Remote)
January 1, 2022 - December 1, 2024
Produced and edited video content for digital platforms and social media campaigns to support storytelling and audience engagement. Supported email marketing and digital communication initiatives for community-focused projects. Coordinated production workflows using Notion to ensure timely delivery of creative assets. Collaborated with creative teams to produce visual narratives that increased audience engagement.
Writer & Content Coordinator at Elewa TV (New York, USA | Remote)
November 1, 2021 - January 1, 2023
Created engaging content for blogs, newsletters, social media, and email campaigns. Managed editorial calendars to ensure consistent and timely publishing. Collaborated with remote teams to produce storytelling campaigns that strengthened audience engagement. Researched content trends and audience insights to improve content performance.

Education

B at Africa Nazarene University
January 1, 2017 - January 1, 2021
KCSE at Kapsabet Girls High School
January 1, 2013 - January 1, 2016

Qualifications

Digital Marketing Certification
June 1, 2026 - June 30, 2026
Digital Marketing Certification - HubSpot Academy

Industry Experience

Retail, Media & Entertainment, Education, Consumer Goods