I'm Chloe Ching, a Cardiff-based media and communications graduate with a passion for music, live events, and digital storytelling. I love collaborating with teams to plan and execute engaging content, from designing marketing materials for social media to capturing video and photo coverage of festivals and performances. Over the past few years, I've combined academic study with hands-on roles in marketing, event production, and content creation for festivals and artists. I enjoy telling compelling stories through video and social media, networking and meeting new people, and helping events run smoothly from planning to post-production.

Chloe Ching

I'm Chloe Ching, a Cardiff-based media and communications graduate with a passion for music, live events, and digital storytelling. I love collaborating with teams to plan and execute engaging content, from designing marketing materials for social media to capturing video and photo coverage of festivals and performances. Over the past few years, I've combined academic study with hands-on roles in marketing, event production, and content creation for festivals and artists. I enjoy telling compelling stories through video and social media, networking and meeting new people, and helping events run smoothly from planning to post-production.

Available to hire

I’m Chloe Ching, a Cardiff-based media and communications graduate with a passion for music, live events, and digital storytelling. I love collaborating with teams to plan and execute engaging content, from designing marketing materials for social media to capturing video and photo coverage of festivals and performances.

Over the past few years, I’ve combined academic study with hands-on roles in marketing, event production, and content creation for festivals and artists. I enjoy telling compelling stories through video and social media, networking and meeting new people, and helping events run smoothly from planning to post-production.

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Language

English
Fluent

Work Experience

Marketing Director at Malaysian Students’ Society of Cardiff
January 1, 2024 - January 1, 2025
Wrote and edited sponsorship packages and legal contracts, set up mail merge to reach out to potential sponsors; secured 19 sponsorships and managed ongoing communications; designed marketing material including event posters and short-form video content for social media, increasing engagement and turnout; shot and edited photos and videos at events.
Artist Liaison Assistant at Sŵn Festival
January 1, 2024 - January 1, 2025
Worked in a fast-paced live music environment to capture video and photo content; assisted artists with loading gear, greeted artists, and showed them around the venue; guided and ushered attendees; managed the door of an 85-capacity venue; collected attendance data for management.
Content Creator / Social Media Engagement Lead at Your Culture
January 1, 2026 - Present
TikTok content creation and publishing on a freelance basis for artists including Maisie Peters, Celeste, Muse, and Keo; knowledge of TikTok’s algorithm; optimizing SEO through hashtags and catchy captions to retain an audience, particularly within music fandoms.
Music Director at Time After Time (Festival of Diversity XXI)
January 1, 2024 - January 1, 2025
Led, organized, and conducted rehearsals as a member of the direction and production team; mentored and taught actors for an original stage production with 200+ tickets sold; contributed to creative direction and pitched ideas such as rewriting lyrics and harmonies.

Education

BA (Hons) Media and Communications at Cardiff University
January 1, 2022 - January 1, 2025

Qualifications

First Class Honours - BA (Hons) Media and Communications
January 1, 2022 - January 1, 2025
A Levels
January 1, 2020 - January 1, 2021
IGCSEs: 9 x A*
January 1, 2010 - January 1, 2019

Industry Experience

Media & Entertainment, Education, Professional Services, Other