Available to hire
UGC creator and marketing professional specializing in content that fuels paid ad performance on Meta and LinkedIn. Creates authentic, high-converting content using a blend of creativity and data-driven insight to deliver scroll-stopping ads that resonate with the right audience.
Brings experience in marketing, photography, and creative direction to deliver relatable, engaging, and community-tailored content across platforms. Passionate about SaaS, tech, pet, and lifestyle brands—focusing on results and measurable outcomes.
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Advanced
Work Experience
Digital Marketing | UGC & Content Creator (Freelance)
January 1, 2025 - PresentCreates UGC and content for paid performance on Meta and LinkedIn. Develops results-driven content with strong creative direction and authenticity. Produces scroll-stopping ad creatives intended to capture attention, build trust, and drive measurable outcomes. Applies data-driven insights to optimize content for the right audience and objectives.
Marketing Manager & Specialist at Dutton Automotive
January 1, 2024 - December 31, 2024Developed and executed paid advertising campaigns across Meta, TikTok, and Google to drive conversions and brand awareness. Managed end-to-end social media management from strategy and content creation through scheduling and community engagement. Produced high-quality photo, video, and graphic content tailored to client objectives and managed influencer and UGC collaborations to expand reach and build authentic brand connections.
Marketing Coordinator / Content Strategist at VUSH Pty Ltd
January 1, 2021 - December 31, 2023Managed social media calendars, performance analysis, and optimization to boost awareness, engagement, and lead generation. Directed cross-functional teams (including agencies, influencers, and UGC creators) on campaigns and brand activations. Curated and produced high-quality photo, video, and graphic content; collaborated with photography agencies and supported website content accuracy. Supported an internship program with guidance and mentoring and ran sponsorship activations and TikTok strategy to grow brand presence and community engagement.
Bachelor studies (Business Marketing) - RMIT at RMIT University
January 1, 2017 - December 31, 2020Education
Bachelor of business at Rmit
October 1, 2017 - June 1, 2020Bachelor of Business Marketing at RMIT University
January 11, 2030 - August 11, 2026 at Caufield Grammar
January 11, 2030 - August 11, 2026Qualifications
Industry Experience
Media & Entertainment, Retail, Software & Internet, Other
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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