B2B content and SEO/GEO specialist with 13 years in high-growth SaaS. I help companies grow through content that ranks on Google and gets cited by AI tools like ChatGPT, Perplexity and AI Overviews. I cover the full range: SEO and GEO content, thought leadership, original research, case studies, newsletters, landing pages and email. Recent work includes growing a blog to #2 on Google and #1 in AI Overviews, and building a newsletter to 6,500 subscribers in six months. I work independently with minimal onboarding and a sharp eye for turning technical topics into clear, benefit-led copy. Available for freelance and contract projects.

MR CHRISTOPHER DUNNE

B2B content and SEO/GEO specialist with 13 years in high-growth SaaS. I help companies grow through content that ranks on Google and gets cited by AI tools like ChatGPT, Perplexity and AI Overviews. I cover the full range: SEO and GEO content, thought leadership, original research, case studies, newsletters, landing pages and email. Recent work includes growing a blog to #2 on Google and #1 in AI Overviews, and building a newsletter to 6,500 subscribers in six months. I work independently with minimal onboarding and a sharp eye for turning technical topics into clear, benefit-led copy. Available for freelance and contract projects.

Available to hire

B2B content and SEO/GEO specialist with 13 years in high-growth SaaS. I help companies grow through content that ranks on Google and gets cited by AI tools like ChatGPT, Perplexity and AI Overviews.

I cover the full range: SEO and GEO content, thought leadership, original research, case studies, newsletters, landing pages and email. Recent work includes growing a blog to #2 on Google and #1 in AI Overviews, and building a newsletter to 6,500 subscribers in six months.

I work independently with minimal onboarding and a sharp eye for turning technical topics into clear, benefit-led copy. Available for freelance and contract projects.

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Language

English
Fluent

Work Experience

Senior Content Marketing Manager at Spendesk
September 1, 2024 - March 31, 2026
Developed and executed Spendesk's content strategy and editorial calendar, delivering thought leadership and customer stories to position the company as Europe’s leading spend management platform. Led SEO and GEO initiatives, improved brand visibility across AI-related overviews and traditional search, and designed multi-channel content plans to drive pipeline growth. Created and aligned blogs, white papers, case studies, email campaigns, landing pages and video scripts to support the full buyer journey. Drove ROI through data-driven content performance analysis and cross-functional collaboration with sales, product marketing and demand generation teams.
Digital Marketing Manager at eDesk
September 1, 2019 - October 1, 2021
Grew domain authority from 41 to 68 in the first eight months of 2021. Partnered with a PPC agency to maximise paid search performance and developed content assets (customer stories, ebooks, blogs, landing pages) to support the full buyer journey. Implemented an SEO-driven content framework and identified new keyword opportunities to improve organic performance. Managed multi-channel campaigns with product marketing and sales to generate high-quality MQLs and improve conversion rates.
Content Marketing Manager at Lucid Interactive
August 1, 2014 - September 1, 2019
Helped grow revenue from zero to $5M ARR within five years. Managed and mentored a small content team of writers and designers. Grew ReplicER Express’s domain authority from 0 to 70 with 250k monthly organic visits. Implemented SEO best practices and ranked number one on Google for Amazon repricing software and other target keywords. Wrote and managed marketing emails, newsletters, blogs, guest posts and web pages; led content partnerships and co-marketing efforts; analysed web traffic to measure campaign effectiveness.
Web Projects Coordinator at Tourism Ireland
May 1, 2013 - December 1, 2013
Ensured Tourism Ireland's web presence operated to the highest level of excellence. Responsible for SEO implementation, analytics tagging and reporting. Involved in the launch and development of the highly successful Wild Atlantic Way campaign.

Education

Mini MBA at William J Clinton Leadership Institute, Queen's University Belfast
January 1, 2022 - January 1, 2022
Diploma in Professional Marketing (Level 6) at Chartered Institute of Marketing, Oxford College of Marketing
January 1, 2013 - January 1, 2013
BSc (Hons) Business Information Technology at Queen's University Belfast
January 1, 2004 - January 1, 2004
A-Levels at St Columba's College, Derry
January 1, 2000 - January 1, 2000
GCSEs at St Columba's College, Derry
January 1, 2000 - January 1, 2000

Qualifications

Google Analytics 4 Certification, Google Ads Certification, Google Tag Manager Certification
January 11, 2030 - June 10, 2026

Industry Experience

Software & Internet, Professional Services, Media & Entertainment